Midterm
When pursuing a cost-leadership strategy, a business must remember that:
Buyers will be reluctant to pay for the product unless it is customized.
Which of the following summarizes the difference between a firm's vision and mission?
a vision states what a firms wants to accomplish, a mission states how a firm plans to accomplish this vision
Which of the following is primarily a value driver?
complements
The goal of a good strategy is focused primarily on
creating superior value while containing costs
LinkedIn, a professional social media website, allows users to create their profiles for free, but charges a premium price for additional services. This is what kind of business model?
freemium
The question that business-level strategy answers is ___ the firm will compete.
how
According to the Resource Based View, a firm's competitive advantage often stems from its
intangible resources
core competencies are derived from the combination of
key strategic resources and a firm's capabilities
Southwest Airlines and Alaska Airlines both compete as point-to-point airlines, but they draw upon different resource bundles. This example best illustrates which of the following assumptions regarding the resource-based view?
resource heterogeneity
Which of the following external forces is part of a firm's task environment?
the composition of the strategic group to which the firm belongs the interest rates prevalent in the economy in which the firm operates
The AFI framework affects a firm at nearly every level. Which is the top level of strategy within a firm?
the corporate level
Firm that compete within the same strategic group generally experience
the same competitive rivalry that firms outside their strategic group
Jalen Corp, a large conglomerate, wants to liquidate its business in certain industries to improve its overall profitability. Which of the following industries would Jalen Corp find it most difficult to exit?
the steel industry in which the company has obligations like severance pay toward employees
Which of the following best describes a strategic tradeoff?
the tension between value creation and the pressure to keep costs in check
When a firm is unable to successfully employ a blue ocean strategy, it will create a competitive advantage by
winning market share with a highly differentiated product
Which of the following is a macroeconomic factor that can affect a firm's strategy?
levels of employment