MIL: Media and Information Manipulation

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Public Relations Firm

Provides professional services to conceive, produce and control messages to the publish through the media on behalf of the client. It intends to change the public's actions by influencing their opinions.

Media Manipulation

The strategy used by advertising and marketing films to manipulate information in favor of a client whose product or service is at stake.

Ad Agency

They offer services like creating, planning and handling advertising and provide deals with clients whose products need marketing to boost sales.

Hoax

Types of Manipulative Information: A form of media manipulation that deceives the public.

Propaganda

Types of Manipulative Information: A released commercial paid by a candidate to destroy the rival's image. Another strategy is to gloss over a candidate's image if he/she is undesirable.

Crowd Manipulation

Types of Manipulative Information: An advertising firm can manipulate the public by making them believe that there is a great demand for the product.

Celebrity Endorsements

Types of Manipulative Information: Can create an impression that the product is of good quality. The public can be influenced to patronize a product endorsed by a public icon or someone well-respected.

Psychological Manipulation

Types of Manipulative Information: Firms use this technique to influence and affect the public's beliefs, emotions, motives and reasoning.

Gate Keeping

Types of Manipulative Information: Information is filters so the public does not get full information about a certain issue. Only a portion of truth is released sometimes to keep the public from panicking.

Fear Mongering

Types of Manipulative Information: Uses fear to influence people's opinions and actions.

Consumer Consumption

Types of Manipulative Information: sellers are creative with the packaging of their product to make their products stand out. They also offer promos to attract customers to buy their product.


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