MIS Chapter 9

Another term for problematic data is​ ________________. A. Missing values B. Inconsistent data C. Dirty data D. Too much data E. Too fine data

Problematic data is also called dirty data.

_________ delivers business intelligence to users without any request from the users. A. Direct publishing B. Indirect publishing C. User publishing D. Pull publishing E. Push publishing

Push publishing delivers business intelligence to users without any request from the​ users; the BI results are delivered according to a schedule or as a result of an event or particular data condition.

​__________ is not a valid BI data source. A. Human interviews B. Operational data C. RFM D. Content material E. Data warehouse

RFM is a BI application.

What is one way an organization can publish BI​ results? A. Metadata B. Operational data C. RSS Feeds D. Content Material E. BigData

RSS Feeds are a way for organizations to publish BI results.

Which of the following is an unsupervised data mining​ technique? A. Modeling B. Hadoop C. Regression analysis D. Cluster analysis E. Variety

Cluster analysis is a common unsupervised data mining technique.

Which activity does not occur during the acquire data phase in the BI​ process? A. Obtain B. Print C. Organize​ & relate D. Cleanse E. Catalog

This happens during the publish results phase.

A BI server extends​ alert/RSS functionality to support user​ ___________, which are user requests for particular BI results on a particular schedule or in response to particular events. A. Web server B. collaboration tool C. operational data D. subscriptions E. BI server

A BI server extends​ alert/RSS functionality to support user​ subscriptions, which are user requests for particular BI results on a particular schedule or in response to particular events.

A Web server that is​ specially-built to manage and deliver business intelligence is called a​ _________. A. smart device B. insight server C. knowledge server D. content server E. BI server

A BI server is a Web server application that is​ purpose-built for the publishing of business intelligence.

A​ ________ is a facility for managing an​ organization's BI data. A. data structure B. data source C. data warehouse D. data utility E. data element

A data warehouse is a facility for managing an​ organization's BI data.

Once data from various sources are​ obtained, cleansed, and​ organized, they are placed in​ a(n) ________. A. operational database B. database log file C. data warehouse D. data mine E. metadata database

A data warehouse is the repository of cleansed and transformed data. Your textbook characterizes it as a facility for managing an​ organization's BI data because BI applications will usually utilize the data in a data warehouse rather than operational data in transaction processing systems.

What is the primary purpose of a business intelligence​ system? A. To utilize operational and other data for analyzing company performance and making predictions B. To run the​ day-to-day operations of a business C. To train users and make them smarter business people D. To gather intelligence about competitors E. To generate and record transactions such as sales​ orders, payroll​ processing, and purchasing from vendors

A. To utilize operational and other data for analyzing company performance and making predictions

What actions could an organization take that may produce a biased study in the publish report phase of the BI​ process? A. Receiving unfavorable feedback on the results B. Changing criteria until they achieve a desired result C. Placing BI results on servers for knowledge workers D. Making the results available on the Web server E. Changing the design of a PowerPoint presentation sent to colleagues

B. Changing criteria until they achieve a desired result

The consumers of the processes of a Business Intelligence System are​ to: A. Acquire data B. Knowledge workers C. BI application D. Publish Data E. Analyze data

B. Knowledge workers

Which activity does not occur during the acquire data phase in the BI​ process? A. Obtain B. Print C. Catalog D. Cleanse E. Organize​ & relate

B. Print

Which of the following is not one of the fundamental components of the BI​ process? A. data sources B. data projection C. perform analysis D. publish results E. acquire data

B. data projection

The goal of BigData analysis is to​ ____________. A. create information about past performance B. find patterns and relationships C. create information about present performance D. predict E. classify

B. find patterns and relationships

What is the primary purpose of a business intelligence​ system? A. To gather intelligence about competitors B. To run the​ day-to-day operations of a business C. To generate and record transactions such as sales​ orders, payroll​ processing, and purchasing from vendors D. To utilize operational and other data for analyzing company performance and making predictions E. To train users and make them smarter business people

BI systems use a variety of​ statistical, database, and artificial intelligence techniques for helping decision makers of an organization monitor performance and plan for the future.

​_________ are information systems that process​ operational, social and other data to identify​ patterns, relationships, and trends for use by knowledge workers. A. ERP systems B. Accounting information systems C. Business intelligence systems D. CRM systems E. Transaction processing systems

Business intelligence​ (BI) systems are information systems that process​ operational, social, and other data to identify​ patterns, relationships, and trends for use by business professionals and other knowledge workers. These​ patterns, relationships,​ trends, and predictions are referred to as business intelligence.

You can expect the outputs of a business intelligence system to be used for all of the following purposes​ except: A. solving problems B. making decisions C. eliminating the need to access the corporate data warehouse D. providing management information E. conducting project management

C. eliminating the need to access the corporate data warehouse

Cluster analysis is an example of​ ________. A. parallel processing B. unsupervised data mining C. supervised data mining D. map reduction E. data warehousing

Cluster analysis is an unsupervised data mining technique whereby statistical techniques are used to identify groups of entities that have similar characteristics. A common use for cluster analysis is to find groups of similar customers in data about customer orders and customer demographics.

What is the first step in the BI​ process? A. Data Mining B. Perform analysis C. Publish results D. Acquire data E. Knowledge workers pull the information from the servers

D. Acquire data

_________ are information systems that process​ operational, social and other data to identify​ patterns, relationships, and trends for use by knowledge workers. A. Transaction processing systems B. Accounting information systems C. CRM systems D. Business intelligence systems E. ERP systems

D. Business intelligence systems

What actions could an organization take that may produce a biased study in the publish report phase of the BI​ process? A. Making the results available on the Web server B. Changing criteria until they achieve a desired result C. Changing the design of a PowerPoint presentation sent to colleagues D. Receiving unfavorable feedback on the results E. Placing BI results on servers for knowledge workers

During the reporting​ phase, a company could change the criteria that produced the report. If they do not achieve the desired​ results, then the company could change the criteria. This would lead to a biased report.

Which of the following terms refers to delivering business intelligence reports to users based on their explicit requests for BI results of data​ analysis? A. BI analysis B. Push publishing C. Data acquisition D. Knowledge work E. Pull publishing

E. Pull publishing

You can expect the outputs of a business intelligence system to be used for all of the following purposes​ except: A. eliminating the need to access the corporate data warehouse B. providing management information C. solving problems D. making decisions E. conducting project management

Eliminating the need to access the corporate data warehouse is not a typical use for the outputs of a business intelligence system.

What is the name of the query language used in​ Hadoop? A. JQuery B. Pig C. MapReduce D. BigData E. MongoDB

Hadoop includes a query language titled Pig.

The consumers of the processes of a Business Intelligence System are​ to: A. Publish Data B. Knowledge workers C. Analyze data D. BI application E. Acquire data

Knowledge workers as the consumers of the processes is the final component in the structure of a Business Intelligence System.

Operational data is generally not immediately suitable for a data warehouse due to all of the following factors​ except_________. A. missing values B. lack of integration C. wrong granularity D. too few attributes E. dirty data

Operational data is likely to have too many​ attributes, not too few attributes.

Which of the following is not used to produce business intelligence through reporting​ applications? A. Calculating B. retracting C. Filtering D. Grouping E. Sorting

Reporting applications produce business intelligence using five basic​ operations: Sorting,​ Filtering, Grouping,​ Calculating, and Formatting.

Unlike static​ reports, dynamic reports​ ________. A. are available over the Web B. are updated at the time they are requested C. include graphics and charts to make their content more dynamic and interesting D. are generally produced as PDF documents E. involve data mining for prediction and classification

Static reports are fixed at the time of creation and do not change. By​ contrast, dynamic reports are updated at the time they are requested.

What did the retail store Target do differently than its competitors who were still watching the local paper for life events such as graduations and baby​ announcements? A. Target increased their advertisements in print media. B. Target used BI to identify purchasing patterns. C. Target began to read all of the local newspapers to look for marriage announcements. D. Target purchased BI from a marketing company. E. They began to send coupons to everyone who shopped at Target.

Target used purchasing patterns to reliably predict life events and send targeted coupons to customers.

Which of the following is not one of the fundamental components of the BI​ process? A. perform analysis B. data sources C. publish results D. data projection E. acquire data

The components included in the BI process are data​ sources, acquire​ data, perform​ analysis, and publish results.

What is the first step in the BI​ process? A. Perform analysis B. Publish results C. Knowledge workers pull the information from the servers D. Acquire data E. Data Mining

The first step in the BI process is to acquire data.

The​ ___________ component of a BI system is called a BI application. A. people B. hardware C. data D. software E. procedure

The software component of a BI system is called a BI application.

Which of the following terms refers to delivering business intelligence reports to users based on their explicit requests for BI results of data​ analysis? A. Knowledge work B. Data acquisition C. Pull publishing D. Push publishing E. BI analysis

The term pull refers to the concept that the published BI report is requested by a user.

Which of the following statements about static and dynamic reports is NOT​ accurate? A. Dynamic reports are BI documents that are updated at the time they are requested. B. Static reports are BI documents that are fixed at the time of creation and do not change. C. Publishing a dynamic report typically requires the BI application to access a database or other data source at the time the report is delivered to the user. D. A printed sales analysis is an example of a dynamic report. E. In the BI​ context, most static reports are published as PDF documents.

The​ statement, "A printed sales analysis is an example of a dynamic​ report," is not​ accurate; it is an example of a static report.

Which of the following is not a valid function performed by the data​ warehouse? A. To cleanse data B. To organize and relate data C. To redefine data D. To catalog data E. To obtain data

This is not a valid function performed by the data warehouse.

Which of the below is not a valid possible problem with Source​ Data? A. Wrong granularity B. Too much data C. Missing values D. Data not interpreted E. Inconsistent data

This is not a valid possible problem with Source Data.

When an analyst studies some data and develops a hypothesis after viewing the results to explain the​ observations, the analyst is using​ _________. A. supervised data mining B. controlled data mining C. uncontrolled data mining D. superior data mining E. unsupervised data mining

With unsupervised data​ mining, analysts do not create a model or hypothesis before running the analysis.​ Instead, they apply a data mining application to the data and observe the results. With this​ method, analysts create hypotheses after the​ analysis, in order to explain the patterns found.