MIST Quiz 2

Which of the following is NOT an example of an organization maintaining a customer relationship

Airlines paying rolls royce a fee for servicing airline engines

Which of the following is/are a true statement about the business model canvas? -Customer groups identify/describe areas who our value proposition targets. -The channel component describes how we will deliver or reach our customers with the value proposition. -The right side of the canvas is generally related to revenue generation, while the left side of the canvas is generally related to costs. -All of the above statements are true

All of the above statements are true

What are the three components of every digital business model?

Content, Experience, and Platform

Match the following: Describes all cost incurred to operate a business model; The benefit or bundle of benefits that a company offers customers; A group of customers w common needs, common behaviors, or other attributes; The most important assets required to make a business model work Value proposition, Key resources, cost structure, Customer Segment

Describes all costs incurred to operate a business model - Cost structure The benefit or bundle of benefits that a company offers customers - Value proposition A group of customers with common needs, common behaviors, or other attributes - Customer Segment The most important assets required to make a business model work - Key resources

Which of the following does NOT describe a type of key resource

Designing, making and delivering a product in substantial quantities

To be able to discuss and communicate over the business model of an organization one needs to read and understand several pages of text description.

False

A business model canvas CANNOT be used to do which of the following

Identify the sequence of primary and support activities within the organization used to generate value for the customer and margin to the organization.

Which part of the business model canvas refers to the actions a company must take to operate successfully?

Key Activities

What business model involves serving two or more interdependent market segments, and typically involves a platform to bring the two customers together?

Multi-sided

Which of the following is NOT one of the phases of the System Development Life Cycle (SDLC)?

Position the organization to generate value (Phases: Analyze, Identify, Design)

What of the following best describes the "bait and hook" business model?

Provide products for low or no cost and then make up the profits on complementary products

Which of the following is NOT a potential revenue stream for the organization's value proposition?

Reduction of risk and uncertainty

It is possible for organizations to partner up with others in a business model to acquire knowledge, licenses or access to customers

True

Which of the following is not one of the three trends that drive the importance of moving towards digital business models?

Value Chain (Trends: customer voice, digital natives, digitization)