Quizzes for Midterm

Many firms are finding that high-tech, computerized training has dual benefits. It develops employees who are more effective and reduces costs at the same time. Employees at FedEx take computer-based job competency tests every 6 to 12 months. This is an example of a(n) ________ tangible resource: A. financial B. organizational C. physical D. technological

A. Financial

Which of the following is not a tangible resource? A. technical and scientific skills B. trade secrets, patents, copyrights C. state-of-the art machinery D. company borrowing capacity

A. technical and scientific skills

Harley-Davidson markets motorcycles, clothes, toys, and restaurants. It uses its strong ________, which is ________. A. financial position; an intangible resource B. brand image; an intangible resource C. brand image; a tangible resource D. technological resources; an intangible resource

B. brand image; an intangible resource

Which of the following is not an example of organizational capabilities? A. outstanding customer service B. reputation with customers for quality and reliability C. innovativeness of products and services D. ability to hire, motivate, and retain human capital

B. reputation with customers for quality and reliability

________ are the competencies or skills that a firm employs to transform inputs into outputs. A. Tangible resources B. Reputational resources C. Organizational capabilities D. Intangible resources

C. Organizational capabilities

The root of the 3M innovation process is complex, hard to understand, and difficult to imitate. This is a competitive advantage based on A. path dependency. B. social complexity. C. casual ambiguity. D. availability.

C. casual ambiguity.

For a resource to provide a firm with the potential for a sustainable competitive advantage, it must have four attributes. Which of the following is not one of these attributes? A. rare B. valuable C. easy for competitors to substitute D. difficult for competitors to imitate

C. easy for competitors to substitute

Apple combines and packages proven technology in new and innovative ways. This is an example of its use of A. tangible resources. B. intangible resources. C. organizational capabilities. D. strong primary activities.

C. organizational capabilities.

Gerber Products Co. brands their baby food which gives them a resource that is potentially intimitable because re-creating brand loyalty is likely to be a time-consuming process competitors would find difficult to expedite. This is an example of using ________ conditions to build protection in the baby food market. A. social complex B. physical uniqueness C. path dependent D. causal ambiguity

C. path dependent

The three key types of resources that are central to the resource-based view of the firm are A. tangible resources, intangible resources, and organizational structure. B. culture, tangible resources, intangible resources. C. tangible resources, intangible resources, and organizational capabilities. D. tangible resources, intangible resources, and top management.

C. tangible resources, intangible resources, and organizational capabilities.