Strategic Management Chapters 1, 4, 5, 7, 6
Triple Bottom Line
Used to describe a business's sustainability. 1. Traditional Profit/Loss 2. People Account-social responsibility 3. Planet Account-environmental responsibility
cost leadership/ differentiation
broad market
dog
failing
EFAS
External Factors analysis summary. A way to organize external factors into categories of opportunities and threats and analyze how the company is responding to these categories.
Higher interest rates means _____ sales of major home appliances
Fewer
Corporate value chain (primary activities)
Inbound logistics, operations, outbound logistics, marketing and sales, service
Externally Oriented (strategic) planning
Initiating strategic planning to increase responsiveness to changing markets and competition. Planning is taken out of the hands of lower-level managers and given to a planning staff. Upper-level managers meet once a year at a retreat to evaluate and update the current strategic plan. Top-down planning. Upper-level management develops the plan with help from consultants and lower-level management input is minimal.
Strategic Management emphasizes ______________ performance.
Long-term. Many companies can sustain short bursts, but only a few can sustain it over a long period of time.
star
Market leaders
Hypercompetition
Market stability is threatened by short life cycles, new technologies. Constant disequilibrium and change.
?
New products with potential for success
Rivalry among existing firms
Number of competitors, rate of industry growth, product or service characteristic, amount of fixed costs, capacity, exit barriers
Business strategies
Occurs at the business unit or product level and emphasizes the improvement of the competitive position of the firm's product or service. 2 categories: competitive, cooperative
Corporate strategy
Overall direction of company and management of its businesses
PEST
Political-legal: allocate power and provide constraining and protecting laws and regulations Economic: exchange of materials, money, energy and information Sociocultural: regulates the values, mores and customs of society Technological: generate problem solving inventions
Producer Surplus
Price-Cost to produce
Mission
Purpose or reason for an organization's existence
Strategic Groups
a set of business units or firms that pursue similar strategies with similar resources. Sometimes strategic groups can be bigger rivals than actual competitors in the same industry. Mapping the market positions of industry competitors
Strategic Business Unit
divisions or groups of divisions composed of independent product market segments that are given primary responsibility and authority for the management of their own functional areas. must have a unique mission, identifiable competitors, external market focus, control of its buisness functions
Corporate value chain (supporting activities)
firm infrastructure, human resource management, technology development, procurement
Strategy formulation
investigation, analysis, decision making to make up the criteria for attaining a competitive advantage. 1. define the strategy 2. craft the corporation mission 3. specify achievable objectives 4. set policy guidelines
Cash cow
making more money than necessary
Societal environment
mankind's social system that includes general forces that do not directly touch on the short-run activities of the organization, but that can influence its long-term decisions: PEST
Functional Structure
medium-sized firm with several product lines in one industry. Stage 2
Environmental scanning
monitoring, evaluating and disseminating of information from the external and internal environments to key people within the corporation. To identify strategic factors (external and internal) that will assist in the deciding of strategic decisions. Easiest way to do this is SWOT analysis.
cost focus/ differentiation focus
narrow market
Corporate Strategy
parenting, directional, portfolio analysis
Technological examples
patent protection, R&D, internet, computer hacking
Divisional structure
large corporation with many product lines in several related industries
conglomerate structure
large corporations. typically an assemblage of legally independent firms under one corporate umbrella but controlled through the board of directors
Sociocultural examples
lifestyle changes, career expectations, consumer activism, rate of family formation, growth rate of population, living wage
Political/Legal
tax laws, special incentives, environmental protection laws,
Objective
the end results of a planned activity. Ex. Profitability, efficiency, growth, shareholder wealth, utilization of resources
4 phases of strategic management
1. Basic Financial Planning 2. Forecast-based planning 3. Externally oriented (strategic) planning 4. Strategic Management
3 Most highly rated benefits of strategic management
1. Clearer sense of strategic vision for the firm 2. A sharper focus on what's strategically important 3. An improved understanding of a rapidly changing environment
Natural environment
physical resources, wildlife, climate-inherent part of existence on Earth.
mintzberg
ploy, plan, promotion, perspective, position, pattern
Economic value added
producer surplus + consumer surplus
Directional
stability, growth, retrenchment
Industry matrix
summarizes key success factors: variables that can significantly affect the overall competitive positions of companies within any particular industry.
Basic Model of Strategic Management
1. Environmental Scanning 2. Strategy Formulation 3. Strategy Implementation 4. Evaluation and Control
Characteristics of Strategic Decisons
1. Rare: unusual and no precedent to follow 2. Consequential: commitment to substantial resources and people at all levels 3. Directive: to set precedents for lesser decisions and future actions
Porter's 5 forces
1. Threat of new entrants 2. Bargaining power of suppliers 3. Rivalry among existing firms 4.Threat of new substitutes 5. Bargaining power of buyers
Strategic decision making process: 8 steps
1. evaluate current performance results 2. Review corporate governance 3. scan and assess the external environment (OT) 4. scan and assess internal environment (SW) 5. analyze strategic factors 6. generate, evaluate, select the best alternative strategy 7. implement selected strategies 8. evaluate implemented strategies.
Competency
A cross-functional integration and coordination of capabilities (an ability for a company to exploit its resources)
Industry
A group of firms that produces a similar product or service
Strategic Management
A set of managerial decisions and actions that help determine the long-term performance of an organization
Functional Strategy
Achieve corporate and business unit objectives and strategies by maximizing resource productivity.
Strategic Management (phase 4)
All levels of management are involved. Planning is interactive across all levels. No more top-down. This phase details the implementation, evaluation and control issues. These plans emphasize probable scenarios and contingency strategies. Strategic thinking at all levels
Resources
An organization's assets and building blocks of the organization. Tangible, human, intangible.
Entry Barrier
Companies rely on entry barriers to keep out other companies from an industry. Ex. Economies of Scale, product differentiation, capital requirements, tariffs, gov't policies
Strategic types
Defenders, Prospectors, Reactors, Analyzers
VRIO Framework
To evaluate a firm's competencies. Value: Does it provide customer value and competitive advantage Rareness: Do no other competitors possess it? Imitability: Can it be cheaply duplicated? Organization: Is the firm organized to exploit the resource If yes, then it is a distinctive competency.
Hierarchy of strategy
Functional strategy influences business strategies which influence corporate strategies. Nesting of one strategy within another so that they complement and support one another.
Economic
GDP, Inflation, unemployment, interest rates
Task Environment
Groups that directly affect a corporation and intern are affected by it. ex. gov't, special interest groups, communities, customers, competitors, employees (Industry analysis)
Basic Financial Planning
Horizon time: 1 Year. Managers initiate serious financial planning to propose the following year's budget. Most information comes from within the firm and the sales force provides the small amount of environmental information.
Forecast-based Planning
Horizon time: 3-5 years To stimulate long-term planning. Gather internal and available environmental data on an ad hoc (as needed) basis and extrapolate current trends in the future. Lots of meetings and to evaluate proposals and assumptions.
Triggering Event
Something that acts as a stimulus for a change in strategy New CEO-questions the company External Intervention-bank refuses a loan Threat of a change in ownership-another firm takes over Performance Gap-performance doesn't meet expectations Strategic Inflection Point-major change due to technology, different regulatory environment, change in customer preference or values
Simple Structure
Stage 1 company. Small company with no functional or product categories
Consumer Suplus
Value-Price
Strategic Audit
a checklist of questions by area or issue that enables a systematic analysis to be made of various corporate functions and activities. Management audit to point out problem areas
Core Competency
a collection of competencies that crosses divisional boundaries, is widespread within the corporation and is something that the corporation can do well.
Strategy (3 types)
a comprehensive master approach that states how the corporation will achieve its mission and objectives. Maximize competitive advantage, minimize competitive disadvantage. 1. Corporate 2. Business 3. Functional
Value Chain
a linked set of value-creating activities that begin with basic raw materials coming from suppliers, moving on to a series of value-added activities involved in producing and marketing a product or service and ending with distributors getting the final goods in the hands of the consumer