BCIS 4720 - Ch9
In 2020, it was estimated that about what percentage of Internet users over the age of 14 would make a purchase at an online retail store?
80%
Consumers are primarily price-driven when shopping on the Internet.
False
In 2020, the number of online buyers in the United States was around 205 million.
True
Which of the following is not a digitally native vertical brand (D2C)?
Wayfair
Which of the following is not one of the seven major segments of the retail industry?
electronics and computers
All of the following are advantages of online retail except:
faster delivery of goods.
Apart from Amazon, the top online retail firms in terms of online sales are all primarily ________ firms.
omni-channel
All of the following statements about the MOTO sector are true except:
the MOTO sector is also referred to as the specialty store sector.
Which of the following enabled MOTO firms to make an easier transition to e-commerce?
the fact that they already had efficient customer order fulfillment processes
Which of the following statements is not true about the automobile, and automobile parts and accessories, online retail category?
Most of the revenue in this category is generated from the sales of automobiles.
Which of the following is not a major trend in online retail for 2020-2021?
The Covid-19 pandemic is expected to create a decrease in e-commerce retail purchases.
Online retailing provides an example of the powerful role that intermediaries continue to play in retail trade.
True
Which of the following is not one of the central challenges facing the online retail industry?
lack of physical store presence
The online retail sector of the retail industry is most similar to the ________ sector.
mail order/telephone order (MOTO)
All of the following were parts of the vision during the early days of e-commerce except the belief that:
new, "first-mover" middlemen, with expertise in e-commerce, would force traditional intermediaries out of business.
Which of the following is not one of the methods used by traditional retailers to develop omni-channel integration?
online supply-push
Contrary to predictions of analysts made during the early days of e-commerce, the Internet has led to both disintermediation and hypermediation on a widespread basis.
False
Online retail constitutes about 20% of the total retail market today.
False
Personal consumption of retail goods and services accounts for over 80% of total gross domestic product (GDP).
False
