Bus 210 -01 chapter 4

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Adhering to accessibility guidelines

All of the following are important factors in Web site optimization EXCEPT:

Two-tier

An e-commerce Web site that processes orders requires, at minimum, a ___ system architecture.

The business's technology

In a SWOT analysis, you describe all of the following EXCEPT:

Systems analysis/planning; systems design; building the system; testing; and implementations

In order from beginning to end, the major steps in the SDLC, are:

General administration and making changes and enhancements to the system

Most of the time required to maintain an e-commerce site is spent on:

Conversation

Offline media is typically used for all of the following marketing activities EXCEPT:

Customers

The structure of a market is described in terms of all of the following EXCEPT:

Digital catalog

Which of the following basic system functionalities is used to display goods on a Web site?

Site tracking and reporting system

Which of the following helps you understand the marketing effectiveness of your e-commerce site?

Optimize system architecture

Which of the following is NOT one of the basic business objectives for an e-commerce site?

Page stickiness

Which of the following is NOT one of the main factors in Web site optimization?

Mobile plan

Which of the following is the final stage suggested for a siz-phase plan to develop an e-commerce presence?

CMS

Which of the following technologies could you use to place the content of your Web site in a database so that you can then dynamically generate requests for pages?

Trading

Which of the following types of sites typically needs a high percentage of secure pages?

Publishing/subscription

Which of the following types of sites typically tends to have high to very high page views (hits)?

Logical design

Which of the following typically includes a data flow diagram to describe the flow of information for an e-commerce site?

Acceptance testing

___ verifies that the business objectives of the system as originally conceived are in fact working.

Client-side execution of programming

Advantages of dynamic page generation include all of the following EXCEPT:

Redundant navigation

All of the following are Web site design features that annoy customers EXCEPT:

A shopping cart

All of the following are basic functionality provided by Web servers EXCEPT:


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