Bus 510 final
None of these; that is, all these are characteristics of an "Online Social Network."
According to Chapter 10 of our textbook, which of the following is NOT a characteristic of (i.e., part of the definition of) an "Online Social Network?" -Group of people -Shared social interaction -Common ties -Sharing an (online) area for a period of time. -None of these; that is, all these are characteristics of an "Online Social Network."
trust risks, that is, auction fraud,
According to Chapter 10, U.S. law enforcement officials report that ____________________ is the leading source of the e-commerce complaints they (the federal officials) receive.
dynamic pricing
According to Chapter 10, auctions are one type of ________________ in which prices are based on the demand characteristics of the customer and the supply situation of the seller.
None of these; that is, eBay uses all these methods to generate revenues.
According to Chapter 10, which of the following is NOT one of the ways that eBay generates its revenues? -transaction fees -listing fees -financial service fees -advertising or placement fees - None of these; that is, eBay uses all these methods to generate revenues.
Private Industrial Networks
According to Chapter 11, ______________________ are Web-enabled networks for the coordination of trans-organizational business processes (collaborative commerce).
spot purchasing.
According to Chapter 11, firms use two methods to purchase: contract purchasing and ...
Industry Consortia
According to Chapter 11, the ultimate objective of ______________________ is the unification of supply chains within entire industries through a common network and computing platform.
True
According to Chapter 7, from a technical standpoint, the Internet can easily be controlled, monitored, and regulated from a central location.
False
According to Chapter 8, online retail is a very small component of Total B2C E-commerce.
False
According to Chapter 8, the Internet has led to a revolutionary restructuring of the retail marketplace.
the effort to integrate online and offline operations.
According to Chapter 8, the most important theme in online retailing (today) is ... (Which of the following phrases BEST completes the sentence?) ... the effort to integrate online and offline operations. Answers: ... the effort by online pure-play firms to transition to offline firms, which no longer have an online presence. ... the effort by online pure-play firms to establish profitable brick and mortar stores. ... the effort by brick and mortar stores to establish profitable online stores. ...None of these phrases correctly completes the sentence.
the mail order/telephone order sector
According to Chapter 8, which offline retail sector is most similar to the online retail sector?
music distribution
According to Chapter 9 of our textbook, which of the following has been changed the most by the Internet?
true
According to Chapter 9, Internet users spend relatively less time with traditional media, but consume more media of all types than non-Internet users.
false
According to Chapter 9, despite the early enthusiastic predictions, the Internet has not transformed the entertainment industry.
VW did not want to adapt its own business processes to a common framework that could be used by many different organizations.
According to the Chapter 11 introductory case about Volkswagen's (VW's) B2B platform, why didn't VW want to use a more open or public electronic exchange or industry consortium for its parts supply?
Because its average user spends only a short amount of time on YouTube when he/she visits the site.
According to the YouTube case that opens Chapter 9, if why is it difficult for YouTube to "monitize" its audience of almost 150 million users per month?
-There are so many social networks, that the top 10 account for less than one-half of all social networking activity.
According to the discussion in Chapter 10 (both our textbook and the PPT slides), which of the following is NOT a correct statement with respect to the growth of social networks and online communities? -There are so many social networks, that the top 10 account for less than one-half of all social networking activity. -Over half of all Facebook users are over the age of 35. -Annual advertising revenues on U.S. social network sites are in the billions of dollars. -As of 2014, Facebook was the largest, by far, of the social network sites. -None of these; that is, all are CORRECT statements.
true
According to the discussion in Chapter 9, the Internet has not significantly reduced TV viewing in the U.S.
magazines
According to the latest numbers reported in Figure 9.3 of our textbook (2012), which of the following types of content is consumed by the smallest percentage of Internet users?
building sophisticated order entry and fulfillment systems.
All of the following are challenges for catalog merchants except: -high costs of printing and mailing. -building a credible Web site. -the need to bring staff in or manage new technology. -building sophisticated order entry and fulfillment systems.
family member identities.
All of the following are data elements that are often gathered by e-commerce sites except: family member identities. photograph. location. address.
RFQs
All of the following are forms of collaboration among businesses except: -RFQs. -CPFR. -demand chain visibility. -marketing coordination and product design.
-the elimination of legacy computer systems.
All of the following are major developments in supply chain management except: -supply chain simplification. -EDI. -accountable supply chains. -the elimination of legacy computer systems.
Fiserv.
All of the following are top comparison shopping sites except: -Fiserv. -Nextag. -PriceGrabber. -Shopping.com.
financial services.
All of the following services require extensive personalization except: -financial services. -legal services. -medical services. -accounting services.
e-distributors usually operate "private" markets.
All of the following statements about e-distributors are true except -e-distributors usually operate "private" markets. -e-distributors operate in horizontal markets. -e-distributor prices are usually fixed. -e-distributors make money by charging a mark-up on products they distribute.
e-distributor
An ________ primarily serves businesses that buy indirect goods on a spot purchasing basis.
industry consortium
An ________ primarily serves businesses that primarily buy direct goods on a contract purchasing basis.
deep linking
Assume that you are the owner of a content Web site that publishes articles about trout fishing in Montana and Idaho. Today, during a spot check, you discovered that a competitor was including links to your articles on his Web site. When he did this, his links always bypassed your homepage and took the reader directly to your content. According to Chapter 7, this is an example of ...
cyperpiracy
Assume that you are the owner of the e-commerce firm, AllAboutPirates.com. Last week, you discovered that someone in an eastern European country had registered the domain name "AllAboutPirate" (rather then AllAboutPirates) in an attempt to divert Web traffic intended for your site to their own site. This is an example of what is called _______________ in Chapter 7 of our textbook.
copyright law
Downloading music tracks owned by record companies without paying for them is an example of a violation of:
professional service auction
Elance.com is an example of a(n):
general community/social network.
Facebook is an example of a(n):
-Without a doubt, social networks have proven themselves as advertising platforms that drive sales.
Which of the following statements is NOT correct in reference to online social networks? -The financial future of social networks is to become advertising and sales platforms. -The relationship between "Likes" and sales is not clear yet. -Many Facebook users report "network fatigue" caused by spending too much time keeping up with their close and distant friends on many social netorks. -Without a doubt, social networks have proven themselves as advertising platforms that drive sales. -None of these; that is, all of these ARE correct statements.
message boards
Which of the following was a primary feature of early online communities?
Which of the following was subjected to the largest civil penalty ever levied by the FTC as of August 2012 for privacy violations?
newspapers
Which of the following was the most troubled segment of the publishing industry in 2012?
message board
Which social network functionality allows users to easily post messages to the entire community?
Collaborative commerce
________ is another name for transorganizational business processes.
Industry Consortia
According to Chapter 11, there are four main types of Net Marketplaces: E-distributors; E-procurement; Exchanges; and ...
information rights.
According to Chapter 7, he major ethical, social, and political issues that have developed around e-commerce over the past ten years can be loosely categorized into four major dimensions: property rights, governance, public safety and welfare, and ...
True
According to Chapter 8, most of the early-entry, pure-online mortgage and lending services failed.
demand aggregators
Chapter 10 of our textbook defines ____________________ as suppliers or market makers who group unrelated buyers into a single purchase in return for offering a lower purchase price.
infringement.
Disputes over federal trademarks involve establishing:
name your own price auction.
Priceline.com is an example of a(n):
auctions
Which of the following is not one of the three defining characteristics of a portal? -commerce -content -auctions -navigation of the Web
internet
Which of the following is the fastest growing segment of media revenues?
According to Chapter 10, Google was the top portal/search engine in 2012. Dr. Pettijohn included a slide showing the top 5 portals/search engines in the U.S. in 2014. Which of the following was the 2014 leader?
Truly
Which of the following is not an online recruitment site? -Trulia -Dice -Monster -Indeed
total inter-firm trade
Which of the following terms refers to the total flow of value among firms?
False
Privacy protection is much stronger in the U.S. than it is in Europe.
existing EDI networks.
Private industrial networks are direct descendants of:
cybersquatting
Registering a domain name similar or identical to trademarks of others to extort profits from legitimate holders is an example of:
typosquatting
Registering the domain name google.com with the intent to divert Web traffic from people misspelling google.com is an example of:
None of these; that is, all these statements are CORRECT ones with respect to E-procurement Net Marketplaces.
Which of the following statements is NOT correct as it relates to the discussion of E-procurement Net Marketplaces in Chapter 11? -E-procurement Net Marketplaces operate as independently owned intermediaries. -E-procurement Net Marketplaces connect hundreds of suppliers of indirect goods. -Firms pay fees to join E-procurement Net Marketplaces. -E-procurement Net Marketplaces offer value chain management (VCM) services. -None of these; that is, all these statements are CORRECT ones with respect to E-procurement Net Marketplaces.
building and maintaining physical stores.
Virtual merchants face potentially large costs for all of the following except: -building and maintaining a Web site. -building and maintaining physical stores. -building an order fulfillment infrastructure. -developing a brand name.
the ability to make perfect copies of digital works at little cost
What is the major reason that the Internet has such potential for destroying traditional conceptions and implementations of intellectual property law?
price matching
When sellers agree informally or formally to set floor prices below which they will not sell on auction items, it is known as:
State Street Bank & Trust Co. v. Signature Financial Group. Inc.
Which case was instrumental in paving the way for Internet business methods patents?
patent law
Which of the following allows someone to obtain an exclusive monopoly on the ideas behind an invention for 20 years?
spyware
Which of the following can be used to record all keyboard activity of a user?
dynamic
In ________ pricing, customers change their offers to buy based on both their perceptions of the seller's desire to sell and their own need for the product.
True
Liability is a feature of political systems in which a body of law is in place that permits individuals to recover damages done to them by other actors, systems, or organizations.
Expedia.com
On PowerPoint slide 8-30, Dr. Pettijohn introduced you to Mr. Jeff Wasson, the son of two retired MSU Professors, who started one of the first successful online travel businesses, TravelNow.com, which is still located in Springfield. Although Mr. Wasson is now a Silicon Valley venture capitalist, who presently owns TravelNow.com?
As with the rest of the developed world, the United States prohibits what is commonly called "hate speech."
The Chapter 7 "Introductory Case" dealt with the topic of free speech on the Internet. Which of the following statements regarding that case IS NOT a correct one? -Nearly all developed countries, and many developing countries as well, have laws prohibiting "hate speech." -As with the rest of the developed world, the United States prohibits what is commonly called "hate speech." -Generally, Google, Facebook, and Yahoo! follow the requirements of local "hate speech" laws in the countries in which they operate. -Today, what speech should be protected on the Internet, and who should protect it, are questions whose answers are not at all clear. -None of these; that is, all these statements are CORRECT statements.
term life insurance
The Internet has resulted in lower search costs, increased price comparison, and lower prices to consumers for which insurance product line?
framing
The display of a third-party's Web site or page within your own Web site is called:
true
The entertainment industry is generally considered to be composed of five players: television, Hollywood films, music, radio, and video games.
True
The ethical principle of Universalism states that if an action is not right for all situations, then it is not right for any situation
equipment
The fact that participating in an Internet auction means that you will need to purchase a computer, learn to use it, and pay for Internet access, is an example of ________ costs.
-None of these; that is, all ARE correct statements.
Which of the following statements does NOT correctly reflect the discussion of online financial services and online financial consumer behavior in Chapter 8 of our textbook? -Consumers are attracted to online financial sites because of their desire to save time and access information, rather than save money. -Most online consumers use financial service firms for mundane financial management tasks, such as paying bills and checking account balances. -The number of people using mobile devices for financial services is surging. -Neither of the two "first-movers" in the online banking business is still in existance. -None of these; that is, all ARE correct statements.
false
The impact of the Internet on media appears to be decreasing the total demand for media.
False
The major impact of Internet real estate sites is in enabling online-only property transactions.
False
The online mortgage industry has transformed the process of obtaining a mortgage.
true
The overall size of the online video audience is about the same size as the traditional television audience.
bid increments.
The profit a seller makes at auction is a function of all of the following except: -arrival rate. -auction length. -the number of units for auction. -bid increments.
SCM systems integrate demand side of the business equation, but seldom include an order entry system.
Which of the following does NOT correctly reflect Chapter 11's discussion of Supply Chain Management (SCM) systems? -SCM systems continuously link all activities of buying, making, and moving products from suppliers to purchasing firms. -SCM systems integrate demand side of the business equation, but seldom include an order entry system. -With SCM system and continuous replenishment, inventory is eliminated and production begins only when an order is received. -Some of the leading SCM system software providers, including SAP and Oracle, have developed mobile apps for smartphones and tablets to connect firms with their supply chain partners. -None of these; that is, all of these statements are CORRECT with respect to our textbook's discussion of SCM systems.
tv
Which of the following generates the largest share of media revenues?
bid siphoning
Which of the following involves e-mailing another seller's bidders and offering the same product for less?
None of these; that is, all are mentioned in Chapter 11 as "major developments in SCM."
Which of the following is NOT one of the "major developments in supply chain management" discussed in Chapter 11? -Electronic Data Interchange -Collaborative Commerce -Adaptive Supply Chains -Just-In-Time Production -None of these; that is, all are mentioned in Chapter 11 as "major developments in SCM."
bid rigging
Which of the following is a common problem in sealed bid markets?
-They are always private.
Which of the following is not a characteristic of the use of social networks in B2B e-commerce? -They are always private. -It is typically unstructured. -It helps develop a more personal relationship between participants in the supply chain. -It enables participants to make decisions based on current conditions.
-online supply-push
Which of the following is not one of the methods used by traditional retailers to develop multi-channel integration? -online Web catalog -online order, in-store pickup -online supply-push -online promotions for offline purchases
-electronics and computers
Which of the following is not one of the seven major segments of the retail industry? -electronics and computers -consumer durables -gasoline and fuel -food and beverage
private industrial networks
Which of the following is the fastest growing form of online B2B e-commerce?
mobile gamers
Which of the following is the fastest growing online gaming audience?
online video
Which of the following is the fastest growing paid content area?
site transaction logs
Which of the following is used to collect and analyze detailed information on page content viewed by users?
consumer durables
Which of the following sectors of the United States retail industry is the largest?
Online readership of newspapers is decreasing.
Which of the following statements about online newspapers is not true? -Online readership of newspapers is decreasing. -Nearly half of all adult users on the Internet read a newspaper online. -Over a third of online newspaper readers use multiple devices. -In 2012, more than half of newspaper readers got their news from an online edition.
-The current transition to Internet delivery of television is leading to a decline in traditional television viewing.
Which of the following statements about television and premium video is not true? -The current transition to Internet delivery of television is leading to a decline in traditional television viewing. -Television is the largest content provider in the United States. -The largest online video distributor is Apple's iTunes. -Over-the-top entertainment services are a threat to cable television distributors.
Internet and online distribution now make up the largest share of movie revenues.
Which of the following statements about the movie industry is not true? -Over 60 million Americans were expected to watch movies online in 2012. -In 2012, consumers were expected to view more and pay more for Web-based movie downloads, rentals, and streams than for DVDs or related physical products. -Online movie viewing is growing faster than all video viewing. -Internet and online distribution now make up the largest share of movie revenues.
Online readership of newspapers is declining.
Which of the following statements about the newspaper industry is not true? -Newspaper management has been sluggish to respond to the opportunities on the Internet for news. -Online readership of newspapers is declining. -Newspaper management has failed to protect content from being distributed for free by aggregators. -Offline readership of newspapers is declining.
The Internet and e-commerce have created significant disintermediation in the real estate marketplace.
Which of the following statements about the online real estate services market is not true? -The major impact of Internet real estate sites is in influencing offline decisions. -Real estate differs from other types of online financial services because it is impossible to complete a property transaction online. -The primary service offered by real estate sites is a listing of houses available. -The Internet and e-commerce have created significant disintermediation in the real estate marketplace.
The overall size of the online video audience is much smaller than the traditional television audience.
Which of the following statements about the online video audience is not true? -Major television events tend to draw higher viewership than online videos. -The online video audience is around 180 million monthly unique viewers. -Google sites draw the highest number of monthly unique viewers of online video. -The overall size of the online video audience is much smaller than the traditional television audience.
Most insurance is purchased online.
Which of the following statements does NOT correctly reflect the discussion of online financial services in Chapter 8 of our textbook? -The online term life insurance business has lowered search costs, increased the ability to compare prices, and has lowered term life premiums. -Most insurance is purchased online. -The major impact of the online real estate segment has been its influence on offline purchases. -Online travel services are one of the most successful B2C e-commerce segments. -None of the above; that is, all ARE correct statements.
