BUSINESS FINAL

capital

A _____ budget estimates a firm's expenditures for major assets.

registered bond

A ______ is a bond backed only by the reputation of the issuing corporation.

statistic

A ______ is a measurable that summarizes a particular characteristic of an entire group of numbers.

cookie

A ______ is a small piece of software code that can track where the user goes on the Internet and can measure how long the user stays at any particular website.

zero base

A budgeting approach in which every expense in every budget must be justified is referred to as _______ budgeting.

green IT

A company that makes an effort to reduce the amount of paper it uses by storing data and information on computers would be using

expert system

A computer program that uses artificial intelligence to imitate a human's ability to think is a(n)

sentiment analysis

A measurement that uses technology to detect the moods, attitudes, or emotions of those who experience a social media activity is known as

wholesaler

A middleman that takes title to products and then sells the products to other firms is commonly referred to as a(n)

cloud computing

A type of computer usage in which services stored on the Internet are provided to users on a temporary basis is known as

blog

A website that allows a company to share information in order to increase customers' knowledge about its products, create a conversation between the firm and consumers, and provide an active forum for testing new ideas is a

providing loans

All of the following are services that wholesalers offer to manufacturers except

current assets

Assets that can be converted quickly into cash or that will be used in one year or less are

cost of goods sold

Beginning inventory + net purchases - ending inventory =

transportation

Carriers are important in the ______ of products to consumers.

assets

Cash, inventory, and equipment are listed as _____ on a firm's balance sheet.

50,000

If assets total $125,000 and owners' equity totals $75,000, how much are the firm's liabilities?

independent and chain

Retailers can be classified by ownership in two categories:

net income before taxes

Revenues - cost of goods sold - expenses =

malware

Software designed to infiltrate a computer system and disrupt normal computer activities is known as

FALSE

TRUE OR FALSE A blog is a digital audio or video file that people listen to or watch online.

TRUE

TRUE OR FALSE A database is a single collection of data and information stored in one place that can be accessed by people throughout a firm to make business decisions.

TRUE

TRUE OR FALSE A news release is a type of publicity that is generally one typed page of about 300 words.

FALSE

TRUE OR FALSE A shopping center that has an open-air configuration and is occupied by upscale national chain special stores is a regional shopping center.

FALSE

TRUE OR FALSE A social media communities encourage one-way communication from the firm to its costumers.

FALSE

TRUE OR FALSE A traditional channel of distribution is producers selling directly to consumers.

TRUE

TRUE OR FALSE A wiki is a collaborative online working space that enables members to contribute content that is then sharable with other people.

TRUE

TRUE OR FALSE An IPO occurs when a corporation sells common stock to the general public for the first time.

TRUE

TRUE OR FALSE Another name for the balance sheet is the statement of financial position.

FALSE

TRUE OR FALSE As a result of the sarbanes-oxley act, the FDIC is responsible for establishing a full-time federal overnight board that will police the accounting industry.

TRUE

TRUE OR FALSE As competition among discount stores has increased, some discounters have assumed the characteristics of higher-priced department stores.

TRUE

TRUE OR FALSE At times, marketers choose higher-cost modes of transportation due to the benefits they provide.

TRUE

TRUE OR FALSE Based on the accounting equation, owners' equity is the difference between total assets and total liabilities.

TRUE

TRUE OR FALSE Because of GAAP'S, it is possible to compare accounting data for one firm with accounting data for competing firms.

FALSE

TRUE OR FALSE Commercial paper is a short-term promissory note issued by a small business.

TRUE

TRUE OR FALSE Crowdsourcing involves outsourcing tasks to a group of people in order to tap into the ideas of others.

FALSE

TRUE OR FALSE Data mining refers to a small piece of software code that measures how long a user stays at a particular website.

FALSE

TRUE OR FALSE Debt capital is financing provided by the owner or owners of the business.

TRUE

TRUE OR FALSE Each source of revenue flowing into a firm is referred to as a revenue stream.

FALSE

TRUE OR FALSE Financial accounting provides managers and employees within the organization with the information needed to make decisions about a firm's financing, investing, marketing, and operating activities.

FALSE

TRUE OR FALSE For a manager or employee, information and data mean the same thing.

FALSE

TRUE OR FALSE In a B2C model, the focus is facilitating sales transactions between businesses.

FALSE

TRUE OR FALSE Producers assist wholesalers by furnishing them with information regarding the wholesalers' competition and consumer buying patterns.

FALSE

TRUE OR FALSE Producers utilizing intensive distribution place many requirements, including inventory levels and service quality, on the seller.

TRUE

TRUE OR FALSE Searching through data records looking for useful information is known as data mining.

FALSE

TRUE OR FALSE Sentiment is a quantitative social media measurement.

FALSE

TRUE OR FALSE Speculative production is an example of a long-term financial need.

FALSE

TRUE OR FALSE The accounting equation is assets + liabilities = owner's equity.

TRUE

TRUE OR FALSE The most expensive promotional method is personal selling.

TRUE

TRUE OR FALSE The statement of cash flows illustrates how the operating, investing, and financial activities of a company affect cash during an accounting period.

FALSE

TRUE OR FALSE The terms e-commerce and e-business are synonymous.

TRUE

TRUE OR FALSE The values of copyrights, patents, and goodwill are reported on a firm's balance sheet as intangible assets.

TRUE

TRUE OR FALSE When buyers, sellers, marketing intermediaries, and facilitating agencies work together, the cooperative relationship results in compromise and adjustments that meet customer needs.

FALSE

TRUE OR FALSE When compared to other forms of short-term financing, factoring is relatively inexpensive.

TRUE

TRUE OR FALSE A budget is a financial statement that projects income and/or expenditures over a specified future period.

FALSE

TRUE OR FALSE Debt capital is money obtained from the sale of shares of ownership in a business.

TRUE

TRUE OR FALSE Financial planning begins with establishing a set of valid goals and objectives.

FALSE

TRUE OR FALSE Trade credit is the least popular form of short-term financing.

TRUE

TRUE OR FALSE Typically, long term loans are normally repaid in three to seven years.

FALSE

TRUE OR FALSE The most direct channel of distribution is from a producer to a retailer to the consumer.

television

The advertising medium that receives the largest share of advertising dollars is

stock out

The cost of lost sales due to insufficient inventory is called ______ cost.

sales promotion

The four major ingredients in the promotion mix are advertising, personal selling, public relations and

common stock

The most basic form of corporate ownership is

trade credit

The most popular and inexpensive form of short term financing is

lowest rate charged by a commercial bank

The prime interest rate is the

inventory turnover

The ratio computed by dividing cost of goods sold by the average value of inventory is

financial leverage

The use of borrowed funds to increase the return on owners' equity is

exclusive

The use of only a single retail outlet in each geometric area for distribution purposes is called __________ distribution.

all of the above

Typical quantitative measurements for social media websites include -unique visitors -number of followers -number of embedded links -growth of wall response -all of the above

B2B

When a business attempts to sell products or services to another business, a(n) _______ model is being used.

general service

Which of the following is not a classification of merchant wholesaler?

return on sales

Which of the following rations measures how effectively a firm is transforming sales into profits? returns on sale return on owners' equity acid-test current turnover earnings per share

operating expenses

Which of the following types of accounts would not be listed on a firm's balance sheet? current liabilities current assets operating expenses fixed assets intangible assets

common stockholders

Which of the following would be allowed to elect a corporation's board of directors?

interest on corporate bonds

Which of the following would be paid first?

quantitative social media measurement

______ entails using numerical measurements, such as counting the number of website visitors, fans, or followers; the number of leads generated; and the number of new customers.

inbound marketing

_________ is the marketing term that describes new ways of gaining attention and customers by creating content on a website that pulls in customers.

supply-chain

__________ management is a long-term partnership among channel members working together to create a distribution system that reduces inefficiencies, costs, and redundancies while creating a competitive advantage and satisfying customers.

selling stock

what is the following: a form of equity financing