Ch 4 Quiz

Which of the following is the term used for the system used to deliver a message?

Channel

Eliana is considering the thoughts, feelings, and needs of her audience. Which informal process to gather insights and guide her research efforts is she engaged in?

Considering the audience's perspective

A message that meets your audience's needs and gets your points across is referred to as a(n) ______ message.

effective

A message that makes the best use of your your audience's time is referred to as a(n) _____ message.

efficient

The ______ purpose of all business messages is to inform, persuade, or collaborate with the receiver.

general

A medium's ability (1) convey a message through more than one informational cue (visual, verbal, vocal), (2) facilitate feedback, and (3) establish personal focus is referred to as

richness

The technique that asks who, what, when, where, why, and how questions to distill major thoughts from unorganized information is referred to as

the journalistic approach

The process that involves recording yourself as you describe what you intend to write, and then listening to the playback, identifying ways to tighten and clariy the message, and repeating the process until you distil the main idea down to a single, concise message is referred to as

the storyteller's tour

The overall subject of your message is referred to as the

topic

Which of the following are the simplest categories for media choices?

Oral, written, and visual

What is the correct order of the three-step writing process?

Planning, writing, and completing

Which of the following does the specific purpose of a message identify?

What you hope to accomplish with the message

As a general rule, what percentage of your time should be set aside for each step of the three-step writing process?

50 percent for planning, 25 percent for writing, and 25 percent for completing the three-step writing process

Taka is considering sending a message regarding a raise but is concemed since the company is struggling financially. Taka has determined the specific purpose of his message, however, he should answer which of the following questions before sending his message?

Is the purpose realistic?

Which of the following is an advantage of written, printed communication?

It can reach geographically dispersed audiences.

Which of the following is a disadvantage of visual, printed communication?

It can require artistic skills to design.

Which of the following is a disadvantage of written, printed communication?

It offers limited opportunities for timely feedback.

Stefan is having discussions with customers, product enthusiasts, and other people who engage in online discussions Which informal process to gather insights and guide his research efforts is he engaged in?

Listening to the community

Which of the following is a disadvantage of oral, in-person communication?

Live interaction reduces the communicator's control over the message.

Which of the following is the term used for the form a message takes?

Medium

Which of the following is an advantage of written, digital communication?

Messages can be delivered quickly.

Maya is concerned about the level of detail that she should include in her message. Which step in the audience analysis process is Maya working on?

Understanding audience expectations and preferences

Amar is choosing strong words, creating effective sentences, and developing coherent paragraphs. Which step of the three-step writing process is he working on?

Writing

To verify the quality of information, you should be concerned that the information is

accurate, ethical, and pertinent

Working alone or with others and generating as many ideas and questions as you can, without stopping to criticize or organize, is referred to as

brainstorming