Ch 8 2202-- 8-1,8-2,8-3
political forces in decision making
-can play major role in how decisions are made -coalition- an informal alliance of individuals or groups formed to achieve a common goal (usually a decision alternative)
Rational approach provides an analytical... whereas the behavioral approach provides a
-framework for making decisions -moderating influence
Ethics and Decision Making
-what constitutes right and wrong behavior Individual ethics combine with the organization's ethics to create managerial ethics
Evaluation process usually includes (3)
1) Describing the anticipated outcomes (benefits) of each alternative 2) Evaluating the anticipated costs of each alternative 3) Estimating the uncertainties and risks associated with each alternative
In addition to the behavioral elements in the administrative model, managers should also be aware of other forces
1- Political forces in decision making 2- intuition 3-escalation of commitment 4-risk propensity and decision making 5-ethics 6- prospect theory
The administrative model is characterized by (3)
1- the use of procedures and rules of thumb 2- sub optimizing 3- satisficing
Intuition
an innate belief about something without conscious consideration "feels right"
Next is to evaluate alternatives
assessing all possible alternatives in terms of predetermined decision criteria
rational decision making approach
assumes that managers follow a systematic, step- by-step process. -objective decision makers -having complete information
Crucial assumption of the administrative model is that decision makers operate with
bounded rationality rather than perfectly rationality assumed by the rational approach
Decision rule tells decision makers which alternative to
choose once they have predetermined information about the decision situation
important part of the choice phase is the consideration of
contingency plans- alternative actions that can be taken if the primary course of action is unexpectedly disrupted or rendered inappropriate
Administrative model of decision making
describes how decisions are made rather then how decisions should be made
Satisficing
examining alternatives only until a solution that meets minimal requirements is found
problem solving
finding the answer to a question
decisions made in organizations can be classified according to
frequency and to information conditions
purpose of problem identification is to
gather information relating to goal
Rational decision making process begins with a
goal for a particular situation
Suboptimizing
knowingly accepting less than the best possible outcome to avoid unintended negative effects on other aspects of the organization
Implementing the plan
post decision dissonance- closely related to cognitive dissonance -decision maker may seek to rationalize decision with new information
Then decision makers determine whether the problem represents a
programmed or a non-programmed decision
The frequency of recurrence determines whether a decision is
programmed or non-programmed
Rational approach strengths and weaknesses
pros -making a logical decision -analyze different alternatives and act on information not emotion cons -limited information (by costs constraints or time) -cant compare all alternatives -cant know all outcomes of each alternative
decision makers use some hybrid of the (3)
rational, behavioral, and integrated approaches to make decisions
risk propensity and decision making
risk propensity- is the extent to which a decision maker is willing to gamble when making a decision
Integrated approach suggests
that rather than generating all alternatives, the decision maker should try to go beyond rules of thumb and satisficing limitations and generate as many alternatives as time, money, and other practicalities of the situation allow.
Evidence based management
the commitment to identify and utilize the best theory and data available to make decisions
Final state of the rational decision making process is
the outcomes of the decision are measured and compared with the desired goal
Choosing an Alternative
usually most crucial step in the decision making process -Choosing option with highest payoff, benefits, risks, costs
when is appropriate decision rule used
whenever the same situation is encountered
5 basic principles of EBM
1. Face the hard facts, build culture to tell truth 2. Fact based decision making 3. treat organization as unfinished prototype (experimentation) 4. Look at risks and drawbacks in what people recommend 5. Avoid basing decisions on untested but strongly held beliefs, what you have done in past
decision making
Choosing among two or more alternatives.
condition of certainty
Manager knows what the outcomes of each alternative of a given action will be and has enough information to estimate the probabilities of various outcomes
Non-programmed decisions
Nonroutine decision making that occurs in response to unusual, unpredictable situations -poorly structured -no clear procedure
Escaltion of Commitment
Occurs when a decision maker stays with a decision even when it appears to be wrong
Prospect theory and decision making
Prospect theory- Argues that when people make decisions under a condition of risk they are more motivated to avoid losses than they are to seek gains
programmed decision
Recurs often enough for a decision rule to be developed -highly structured (clear goals) -decision making procedure established -sources and channels of information are clearly defined
condition of risk
The decision maker cannot know with certainty what the outcome of a given action will be but has enough information to estimate the probabilities of various outcomes
condition of uncertainty
The decision maker lacks enough information to estimate the probability of possible outcomes
next step in making a non programmed decision is to generate
alternatives decision makers analyze the symptoms of the problem for clues or use intuition
bounded rationality
although individuals may seek the best solution to a problem, -the demands of processing all the information bearing on the problem, -generating all possible solutions, -and choosing the best solution are beyond decision maker capabilities