Class Quizzes/ LinkedIn Learning

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A _____ grid is a good basis in web design.

12-column

Which of the following defines the term 'raster'?

A grid of pixels on a display space

Why would you use InDesign's paragraph rules feature? (find 3 items) A. to add a line in between sections B. to separate one section from another C. to change the font used in a section D. to draw the eye to a particular section E. to change the text margins for a section

A,B,D

Which of these actions can InDesign accomplish when creating a table? (find 3 items) A. anchor a table in a text frame B. split a cell between threaded text frames C. spread a table outside the text frame border D. create a table in a graphic frame E. spread a table across multiple pages

A,C,E

If you want InDesign to recognize a word as being spelled correctly for all future and current projects, you should select _____.

Add to User Dictionary

What will happen if you select the paragraph formatting option indicated by the red arrow in the image below?

All lines in the paragraph will be justified.

The red arrows are pointing to the _____ in the image below.

Bezier handles

Repetition and continuity in brand visuals, which are applied for different uses within a company, help to create __________ which is the most important part of a brand identity system.

Brand Equity

A flexible 'visual identity system' creates an ascetic harmony by combining graphics and brand. This is otherwise known as

Brand relativity

The color modes the author provides artwork to the client in are

CMYK, Spot, and Black & White.

What is indicated when InDesign adds an asterisk next to the file name of an open document?

Changes have been made since the last save.

What is the best way to delete a transparency effect?

Click and drag the Effects icon to the trash can.

How can you adjust the width two columns in a table by moving the line between them?

Click the Type tool in the column, press the shift key and drag the line.

Match the logo with its type: Puma Pringles PBS U Shape Barneys New York Brown Cornell Mobil Chase Animal Planet Target Mastercard

Combination Mascot Combination Abstract Wordmark Emblem Emblem Wordmark Abstract Combination Abstract Combination

How do you turn an image into an inline object using the Paste command?

Cut the image with the selection tool and then paste with the type tool

What is the goal of a creative brief?

It determines the messaging strategy of the advertising creative.

Which of these businesses principles is the least effective for a logo designer?

It's best to create many design choices and let the client interpret what they mean on their own.

Which of the following is true about pushing a client's comfort zone with a design you present?

It's okay to present ideas that make the client uncomfortable, as long as you also present other directions.

How do you get InDesign's Find/Change panel to search for specific formatting and not for specific words?

Leave the "Find what" and "Change to" fields blank.

What is a brand system?

Multiple iterations of one design formatted in different ways.

When your document has multiple objects stacked on top of each other, how can you select the second one from the top?

Press Cmd/Ctrl+click on the stack.

What should you do if you've loaded multiple images onto your cursor but decide not to place the final one in your document?

Press the Escape key to unload the cursor.

To update a character style using the formatting applied to currently selected text, choose _____.

Redefine Style

How can you restore the formatting applied by a master page once you have made changes to a document using Cmd/Ctrl+Shift?

Select Remove All Local Overrides from the Master Pages submenu.

What is the most effective way to change the formatting of paragraph A in the image below to match paragraph B?

Select paragraph B and create a paragraph style to apply to paragraph A.

Why should you deselect everything on the page before creating a new color swatch?

Selected objects will switch to the new swatch color.

Watermarks can be added by simply

Setting the glow of an outlined image to 7 percent.

_____ is the persuasion technique you are using when you try to get the client to see things from a return on investment perspective, instead of whether they personally like the logo.

The Audience Argument

Why might the kerning be off between the S and U letters in the image below?

The S is an outline so the font-specific kerning isn't applied.

What do yellow diamonds in the corners of your frame indicate?

The frame is in corner editing mode.

What is controlled by the diamond icons identified by the red arrows in the image below?

The halfway point between two colors in a gradient.

What is Frankensteining?

The merger of multiple designs into one new design even though they don't form a consistent whole.

What does the icon identified by the red arrow in the image below represent?

The strokes inside the current selection of cells.

Why would you use the Edit With command?

To edit an image in a specific program and update it.

Which tool was used to place the text in the circle in the image below?

Type on a Path tool

How can you divide text in one column into multiple sub columns?

Use the Split Columns command.

How do you make the text flow around the circle graphic in the image below?

Use the Text Wrap panel.

In the image below, review what is happening with the picture indicated by the red arrow. Why is this feature useful?

Using Live Screen mode lets you see an entire image as you resize.

What is the envelope design that shows the recipient address as printed on the letter itself?

Windowed Envelope

Under which circumstances is it okay to start a project without a signed agreement or contract?

You should never start a project without having a signed agreement, ever.

if you click the cursor picture inside of the red circle in the image, what will happen

a new frame will be created and the loaded image will be pasted

what will happen if you click on the icon indicated by the red arrow in the image below

a new page will be inserted after the currently selected page

Which of the following is NOT an example of a secondary brand graphic?

a slogan

what's the most efficient way to add numbers to a multipage document

add page numbers to the master page

To add a drop shadow and a stroke to several selected images in your document at one time, apply _____.

an object style

The key to craftsmanship is to find a balance between _____ and digital skills.

analog

Simple grids help ensure _____________ within the design layout.

balance, continuity, order

One characteristic Tim Frame is known for in his designs is

building type from scratch rather than using a pre-made font.

what's the easiest way to import formatted text from a Microsoft Word document into an InDesign document

click file > place and select the file

The arrow in the FedEx logo is an example of which attribute found in a good logo?

conceptual

Which one of the following provides structure to a complex space?

consistent proportions, basic grid structure, typographic hierarchy

Ideation is all about __________________.

discovery.

In the image above you can see the difference between selections in Photoshop and Illustrator. In Illustrator you select an area, whereas in Photoshop you select objects.

false

The LinkedIn Learning instructor recommends using the golden ratio in all of your designs.

false

The most important question of all of the creative brief typically asks "who are we talking to" or "who is the target audience".

false

which panel displays every character available in the currently selected font

glyphs panel

When you scale a bitmap image up, the resolution _____.

goes down

Adding a _____ to the page can help us have a set of guides for scale and placement.

grid

A document that contains _____ would be best printed using the Adobe PDF (Print) preset.

hyperlinks

What common formatting error is evident in the image below?

inserting multiple tabs instead of setting tab stops

to add space around the text in the frame identified by the red arrow in the image below, adjust the

inset spacing settings

Why is it a bad idea to click on a character style when no text is selected?

it becomes the default style for the whole document.

Tracking is the same as _____ but it works on a range of text instead of just two characters.

kerning

Which of the terms below is NOT a design principle?

line

Newspapers use a _____ grid that allows for maximum flexibility.

modular

White gaps in a colorful design are considered

negative shapes.

Which of these components would make sense to put on a master page? (select 3 items)

page numbers common header for all pages company logo for most pages

You should never show non-design clients your

pencil drawings

Professor Zenner says that the shift key equals

perfection

Photoshop is mostly used for ____________ based graphics, while Illustrator is mostly used for ____________ based graphics.

pixel, vector

Which line in the image below is the Bleed line?

red line (outermost line)

When selecting typography, you want to look for typefaces that _____ the graphic mark you're creating.

reinforce a concept in

A(n) _________ is an individual, organization, institution, tradition, or idea considered to be exempt from criticism or questioning.

sacred cow

Which technique does Sonia Greteman use to subtly reinforce the brand naming of the business?

shape association

As a designer, you need to create clear communication using _____.

shapes, images, typography

These are the 5 principles of effective logo design

simple, memorable, timeless, versatile, appropriate

what are the multicolored lines in the image below (indicated by the black arrows)

smart guides

The purpose of setting bleed lines on an InDesign page is _________________.

so that the ink will extend to the edge of the page.

Based on the example given in the LinkedIn Learning chapter 2 lesson, if the message is catering to a more traditional audience at a high-end resort, a _____ grid should be used.

symmetrical

The client should not also be

the art director.

what happens when you quadruple-click in a frame with text in it?

the entire paragraph is selected

What is another term for an object's border?

the stroke

Why would you apply drop cap formatting to the beginning of a section in your document?

to draw the reader's eye to the beginning

Why has InDesign highlighted the text indicated by the blue arrow in the image below?

to indicate that the font is missing

The most important thing to do when quoting any design project is

to itemize all the deliverables the client wants.

Color is an element of design.

true

In layout design, the square divides the space into a series of units. Each unit can be filled with content such as text or images.

true

Knowing the context in which your design will be used should affect the way your design looks.

true

Per the LinkedIn Learning video a modular brand logo is made to be pulled apart and used easily in various forms.

true

With raster images you should never size up but you can always size down.

true

which of the following is NOT an element of design

unity

Logos should always be created using a(n) _____________ software program.

vector

The graphics created in Adobe Illustrator are ___________.

vector

the keyboard shortcut to enter Preview mode is

w

Duplicate the last transformation. Direct Selection Tool Move while you draw a shape Selection Tool Draw from the center and also drag off a copy. Add and delete points/sides.

⌘D A Spacebar V Alt/Opt Up and down arrows

To adjust the kerning you should click between the letters in a word and then push your arrow button either left or right.

False

What is one method that Paul Howalt uses to create a large number of logo designs quickly without compromising on quality?

He breaks objects up into smaller individual shapes.

What will happen if you print an InDesign document with broken image links?

InDesign will use low-resolution preview images.

To change the Selection tool into the Type tool, just

Double-click in a frame

When a document has right and left pages, such as a book or magazine, you should enable

Facing Pages


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