CMIS Exam 2

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Contact Management

A _________ system tracks all communications between the company and the customer, the purpose of each communication, and any necessary follow-up.

Sales Lead Tracking

A ___________ system lists potential customers or customers who have purchased related products; that is, products similar to those that the salesperson is trying to sell to the customer.

Cross-selling

Amazon's recommender system is an example of _______.

Analytical CRM systems provide __________ by analyzing customer behavior and perceptions.

BI

If your organization collects transactions and processes them at night, this is called ____.

Batch Processing

__________ systems are important because customers are _______ powerful than ever; these systems put the intimacy back into customer service.

CRM; more

are those data that visitors and customers produce when they visit a website and click on hyperlinks.

Clickstream Data

Your southern region is not doing very well. You want to know why, so you ask for a special report showing the numbers...

Comparative

_________ is part of the ___________ process and involves customizing the product in response to a customer request.

Configure-to-order; fulfillment

______ is a disadvantage of ERP.

Cost

__________ is the marketing of additional related products to customers based on a previous purchase.

Cross-selling

With the ____ approach to on-premise ERP implementation, a company develops new ERP functions designed specifically for that firm.

Custom

A TPS supports the monitoring, collecting, storage, and processing of _________ from the organization's basic business transactions.

Data

The ______ component of SCM is often referred to as logistics.

Deliver

Performance Bicycle uses employee knowledge to help customers find products and relevant multimedia content about them. This is an example of ______ knowledge in the KMS cycle.

Disseminating

A(n) __________ report displays a greater level of detail.

Drill-down

Suppose you work for XYZ Corporation. You know you can contribute 6% of your salary to a 401K and the company will match that 100% after 6 years of service because it is in the employee handbook. This is an example of _________.

Explicit Knowledge

______ link(s) business partners over _______ by providing them access to certain areas of each other's corporate ______.

Extranets; the internet; intranets

Batch Processing

If your organization collects transactions and processes them at night, this is called ____.

Deliver

In the _______ component of SCM, organizations coordinate the receipt of customer orders, develop a network of warehouses, select carriers to transport their products to their customers, and create an invoicing system to receive payments.

Source

In the _______ component of SCM, supply chain managers develop processes for managing their goods and services inventory.

Make

In the _______ component of SCM, supply chain managers schedule the activities necessary for production, testing, packaging, and preparation for delivery.

A(n) __________ of an entity refers to each row in a relational table, which is a specific, unique representation of the entity.

Instance

Packing, assembly, or manufacturing are ________ activities.

Internal

Businesses use customer __________ to create highly individualized offers that customers are more likely to accept.

Intimacy

Performance Bicycle used a(n) _________ system to increase its sales.

KMS

Organizations typically invest in cloud-based ERP systems because they are ________.

Less Expensive

The pull model is also called ________ which means the production process begins with a ___________.

Make-to-order; customer order

The pull model is also known as ______ which is closely aligned with mass _____.

Make-to-order; customization

EDI decreases

Message Length

Data marts can be implemented ________ compared to data warehouses.

More quickly

Data marts can be implemented ______ quickly than data warehouses and support _______ control.

More; local

OLTP

Most organizations design TPS to process transactions as soon as they occur. This is called...

Data marts and data warehouses typically use _______.

OLAP

You decide to purchase Oracle's Netsuite CRM+ system. This is an example of a(n) __________ CRM system.

On-Premise

The ___________ key is an identifier field that uniquely identifies a record.

Primary

The ___________ process originates in the warehouse department and ends in the warehouse department.

Production

EDI increases _______

Productivity

Microsoft Access uses ___________ to conduct queries.

QBE

Database systems minimize _________.

Redundancy

The leading ERP software vendor is ________.

SAP

If you want to implement an ERP system but cannot afford to make large investments in IT, ____ ERP is a good solution.

SaaS

The fulfillment process originates in the ______ department and ends in the _______ department.

Sales; Accounting

The __________ key has some identifying information but does not identify the record with complete accuracy.

Secondary

_______ is part of the _______ process and involves sending goods that are in the warehouse to customers.

Sell-from-stock; fulfillment

___________ is part of the _________ process and involves sending goods that are in the warehouse to customers.

Sell-to-stock; fulfillment

The bullwhip effect

Stockpiling is most likely to occur with __________.

A(n) ________________ supports the monitoring, collecting, storage, and processing of data from the organization's basic business transactions, each of which generates data.

TPS

Which of the following is NOT an interorganizational system?

TPS

Make

The _____ component of SCM is the most metric-intensive part of the supply chain in which organizations measure quality levels, production output, and worker productivity.

Deliver

The ______ component of SCM is often referred to as logistics.

Foreign

The _______ creates links between two tables.

Data Dictionary

The __________ provide(s) information on each attribute and why the attribute is needed in the database, who uses it, and how it should be updated.

Which of the following is NOT a reason managing data is difficult.

The amount of data is decreasing exponentially with time.

You purchase the raw metal, glass, and leather to manufacture your new car from various suppliers. You are conducting business ________.

Upstream

With the ______ approach to on-premise ERP implementation, a company implements a standard ERP package using the package's built-in configuration options.

Vanilla

__________ is a business strategy in which a company purchases its _____ suppliers to ensure that its essential supplies are available as soon as the company needs them.

Vertical Integration; upstream

Which of the following is NOT a characteristic of Big Data?

Viscous

The production process originates in the _______ department and ends in the _____ department.

Warehouse; Warehouse

The procurement process orginates in the _______ department and ends in the _______ department.

Warehouse; accounting

CRM

Which of the following does NOT help with managing supply chain information?

Open Source

______ CRM systems are interactive systems that enable organizations to conduct communications related to sales, marketing, and customer service activities through portable devices for the purpose of building and maintaining relationships with its customers.

Open-source

______ CRM systems have source code that is available to developers and users.

Material

_______ flows are the physical products, raw materials, supplies, and so forth that flow along the chain.

The number of standards

________ is a disadvantage of EDI.

SFA

________ is the component of an operational CRM system that automatically records all of the components in a sales transaction process.

FAQs

_________ are/is a customer-touching CRM application.

Upselling

_________ is a strategy in which the salesperson provides customers with the opportunity to purchase related products or services of greater value in place of, or along with, the consumer's initial product or service selection.

Lifetime Value

_________ is the customer's potential revenue stream over a number of years.

Bundling

_________ is when a business sells a group of products or services together at a lower price than their combined individual prices.

Control

__________ is a disadvantage of cloud-based ERP systems.

Customer Churn

__________ is the loss of a certain percentage of customers over time.

ERP II

__________ systems are interorganizational ERP systems that provide web-enabled links among a company's key business systems and its customers, suppliers, distributors, and other relevant parties.

JIT

___________ delivers the precise number of parts to be assembled into a finished product at precisely the right time.

VMI

___________ eliminates the need for the company to submit purchasing orders.

Financial

___________ flows involve money transfers, payments, credit card information and authorization, payment schedules, e-payments, and credit-related data.

Vertical Integration

_____________ is a business strategy in which a company purchases its upstream suppliers to ensure that its essential supplies are available as soon as the company needs them.

ERP

_____________ systems are an evolution for FAIS.

Routine

______________ reports are produced at scheduled intervals.

Conversational

_______________ commerce refers to the intersection of messaging apps and shopping; that is, the trend toward interacting with businesses through messaging and chat apps.

CIM

_________________ is an approach that integrates various automated factory systems.

The bullwhip Effect

___________________ refers to erratic shifts in orders up and down the supply chain.

EDI

__________is a communication standard that enables business partners to exchange routine documents electronically.

Master Data

are a set of core data that span the enterprise information systems.

Explicit Knowledge

deals with more objective, rational, and technical knowledge.

Databases maximize _________; this means _______.

independence; applications and data are not linked to each other, so all applications are able to access the same data

Flexibility

is a benefit of ERP.

Scalability

is an advantage of cloud-based ERP systems.

Data Governance

is an approach to managing information across an entire organization.

ERP

is an example of a source system for a data warehouse.

Knowledge

is an intellectual asset.

SQL

is the most popular query language used for interacting with a database.

HIPAA

makes it difficult for oncology data to be shared across oncology practices.

Databases ________ redundancy; this means __________.

minimize; the same data are stored in multiple locations

Databases ________ inconsistency; this means __________.

minimize; various copies of the data do not agree

SaaS

s a cloud-based ERP system.

Legacy systems were developed as

silos

Warehouse

A data _________ is a repository of historical data that are organized by subject to support decision makers in the organization.

________ is an advantage of cloud-based ERP systems.

Access

Your southern region is not doing very well. You want to know why, so you ask for a special report showing the numbers for the southern region compared to the northern, eastern, and western regions. This is a(n) ________ report.

Ad hoc

Key Indicator

An _______ report summarizes the performance of critical activities.

You decide to purchase SAP but modify it to handle your specific business processes. This is an example of the _____________ a.

Best-of-Breed

Which of the following is NOT a problem associated with Big Data?

Big Data can be structured, unstructured, or semi-structured. Big Data can come from untrusted sources.

Which of the following is NOT a problem associated with Big Data?

Big Data can be structured, unstructured, or semi-structured. Big Data lacks quality.

A _____ is a group of eight _____.

Byte; bits

You want to implement an ERP system, but you do not want to buy something from SAP or Oracle. Since you are building an ERP system from scratch, this is called a(n) _______ approach to ERP implementation.

Custom

A transaction is any business event that generates ____________ worthy of being captured and stored in a database.

Data

MRP is an earlier evolution of _______.

ERP

_____________ systems are an evolution for FAIS.

ERP

____________ are designed to correct a lack of communication among ________.

ERP; FAIS

Attribute

Each characteristic or quality of a particular entity is called a(n) _________.

attribute

Each characteristic or quality of a particular entity is called a(n) _________.

FAIS

Each department or functional area within an organization has its own collection of application programs or ____________.

Each department or functional area within an organization has its own collection of application programs or ____________.

FAIS

The ___________ process originates in the sales department and ends in the accounting department.

Fulfillment

TrueCar adopted ________ because it had to handle ________.

Hadoop; structured and unstructured data

Database systems minimize _________.

Inconsistency

Database systems maximize

Independence

Cost

Is a disadvantage of ERP.

Intellectual capital is another term for ________.

Knowledge

A data __________ stores vast amounts of data in their original format until they are required, rather than forcing the integration of large volumes of data before analysis.

Lake

___________ is a more complex, integrated software that can handle money and labor in addition to production, purchasing, and inventory management planning.

MRP II

_______ is part of the ______ process and occurs when the company is trying to fulfill a specific customer order.

Make-to-order; production

A data _________ is a low-cost, scaled-down version of a data _________ that is designed for the end-user needs in an SBU or an individual department.

Mart; Warehouse

__________ is a business strategy that enables manufacturers to share product-related data that support product design and development and supply chain operations.

PLM

The ____________ function is responsible for managing the organization's supply chain.

POM

Data _________ refers primarily to problems with the media on which the data are stored.

Rot

As the CEO of Widget Inc., you get a monthly report on the percentage of orders going through e-commerce. This is a(n) ________ report.

Routine

Each relational database table contains records (listed in _______) and attributes (listed in ______).

Rows; columns

___________ are inputs for __________.

TPS; FAIS

Suppose you are a salesperson. You take great pride in knowing each customers' favorite places to eat and their favorite meals. This is an example of ______.

Tacit Knowledge

You decide to change your business processes in order to implement SAP without making any changes to it. This is an example of the ________ approach to ERP implementation.

Vanilla

Tacit knowledge

is the cumulative store of subjective or experiential learning.

Databases minimize _________; this means _______.

isolation; applications cannot access data associated with other applications

Cardinality

refers to the maximum number of times an instance of one entity can be associated with an instance in the related entity.


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