d i g i t a l f o o t p r i n t
general statistics
- 3 out of 5 employers use social media to screen candidates - 65% - evaluate candidate's professionalism - 51% -evaluate fit into company culture - 45%- learn more about candidates qualifications
what things should you do to protect yourself on social media?
- don't share too much - keep certain parts of your life private - build a positive image of yourself
how can social media friends impact your digital footprint ?
- if they post bad pictures of you - if they post bad statuses about you, even if it's false
what do employers look for exactly down to the T?
- inappropriate pictures, videos or information - alcohol or drugs - discriminatory comments about race, gender, sexuality or religion - bad mouthing any previous companies or former co - workers - lies - bad communication skills - criminal behavior - sharing confidential information - being unprofessional - posting too frequently.
how can your digital footprint hurt you?
- it can hurt you by destroying your chances of getting any career in the future - it can hurt you having any social life - it can ruin your whole life, if bad enough
what are some ways you can protect your digital footprint ?
- keep track of what the internet has about you - when making an account, don't give out specifics - maintain a professional attitude - don't overshare - brand yourself in a positive way.
what activities affect your digital footprint?
- the statuses you post - what apps your on - what pictures you post - what you look up - what you comment on things
why do employers look at their possible employees social media accounts before hiring them?
- to find information that supports qualifications for the job - to find out what and if they're posting about the company, good or bad. - to find out if there's any reason at all not to hire that person.
implications
-it can affect the remainder of your life -it can affect your career -it can affect your social life
how can updates to sites and apps impact your privacy online?
a lot of the time social media apps change their privacy settings and most of the time you won't know about it so if your account used to be on private and its not anymore, and you've posted things, good or bad, most cases is a lot more people than you have wanted has or could see it
digital citizenship
a person who uses the internet effectively and frequently
what's an IP address?
an IP address is a string of numbers separated by periods that identifies each computer
what should you do if you have an open account?
change it to private
what are cookies?
cookies are small text files created by a website that's stored in the person's computer either temporarily or permanently on a hard disk
why is a digital footprint important?
digital footprint is important because it can affect your whole life in seconds.
how can your IP address your digital footprint?
if you do something really bad online, we're talking criminal behavior, the police can find it easily by tracking you off of your IP address.
how do cookies impact your digital footprint?
if you have a bad text file (for example, you doing something bad, like drinking) there's a way your employer and find it and see it, and it can get leaked and that can really hurt you
how does what you post impact you ?
if you post something bad, you can risk employers finding it and deciding not to employ you, and you can risk destroying your social life
what's a digital footprint?
information about a person that stays online forever.
why should you keep your work life and your personal life seperate?
it can make you look unprofessional
what does it mean if you have an open account?
it means everyone and anyone can see what you post
what is meant by " when you give up personal info, you give up privacy " ?
it means that each personal thing you tell people, it's something more they can use against you and out to the whole world
how does target marketing relate to your online activities?
it relates to what you do online because you can break down what you do online and concentrate on some of them
what's linkedin and why is it helpful?
linkedin is a website and an app that is basically an online resume and it's where employers can look at it, and it can help them decide whether or not to employ you.
how many are active on social media?
one billion
how many people worldwide use the internet?
over three billion people
how can business make money off of you based on what you do online?
people can scam you
what's target marketing?
target marketing is breaking a market into segments and then concentrating your marketing efforts on one or a few key segments
what's the projected number of users by 2020?
twenty six billion
actively
when data is collected with the person being aware of it
passively
when data is collected without the person being aware of it
how can your digital footprint help you?
you can build a positive image of yourself, and if you build a good enough one, many people will love you and be inspired by you and it can have a benefit on you when trying to get a job.
digital reputation
your behavior online