EIS 3302 CH.2

Which of the following is NOT one of the general types of organizational strategy?

Cost Maximization

Which of the following perspectives focuses on using information systems to improve business processes based on the analysis of past behavior?

Organizational Learning

Which of the following is NOT one of Porter's five primary competitive forces?

Information

Which of the following challenges of innovative information systems is illustrated by the "format wars" of Blu-Ray versus HD-DVD?

Innovation is often risky

An e-business revenue model that involves users paying a fee for using protected intellectual property is called _______.

Licensing

_____ decisions are relatively straightforward and usually can be programmed directly into _____ information systems.

Structured;Operational

A(n)______ refers to anything that occurs as a part of an organization's daily business for which a record must be kept.

Transaction

The ______ international business strategy has a weakness of being very complex and difficult to manage.

Transnational

An e-business revenue model that involves paying businesses that bring or refer customers to another business is called _______.

Affiliate Marketing

The purpose of a business model is to:

All statements are correct

_____ is(are) the activity(ies) organizations perform in order to reach their business goals.

Business Processes

Organizations can more effectively respond to disruptive innovations in their industry by following the _______ process.

Disruptive Growth Engine

A new technology, product, or service that eventually surpasses the existing dominant technology, product, or service in the market is termed a __________.

Disruptive Innovation

At the tactical level of the organization, managers focus on using organizational resources to increase ______.

Effectiveness

Organizations offering a free basic subscription that can be upgraded to a fee-based, premium subscription offering more features is applying the ______ subscription.

Freemium

Companies that pursue a(n)________ international business strategy attempt to achieve economies of scale by developing products for the global market that can be sold in large quantities.

Global

Using information systems to develop extensive knowledge of your customers, thereby providing high-quality customer service, ________.

Increases customer switching costs

Sources of competitive advantage include all of the following except:

Increasing the time to market

Which of the following is NOT a valid approach to use in assessing the value of an organization's IS infrastructure.

Predictive Value

A surprising recommendation from the disruptive innovation cycle is:

Put technology ahead of strategy

Having human capital needed to deploy innovative information systems is associated with ______ requirements.

Resources

Which of the following statements about using information systems as a strategic innovation is true?

Using information systems to gain competitive advantage in operating efficiencies will be readily imitated by rivals and is not easily sustained.

______ can be used to identify opportunities to apply information systems to support performed throughout the business and thereby gain a competitive advantage.

Value Chain Analysis

Establishing electronic connections with suppliers and customers is one way organizations enhance their_______.

Value Chains

The ______ component of a business model outlines the utility that the product or service has to offer the customer.

Value Proposition