Entrepreneurship
If your company made $6500 in revenue and had expenses of $6300 which answer best depicts the result of the Income Statement?
Net income of $200
What is the Return on the Investment for the scenario below: You invest $5000 on a mutual fund and in six months the value of the mutual fund is $5500. What is the ROI for this transaction?
5%
Select the best strategy for starting off the entrepreneurial pitch from the available options:
Acknowledge that the pitch is interactive and aim to engage, or hook, the audience right away.
Select the key advantages as they apply to: (Sole) Proprietorship
All decisions made by 1, few restrictions, low startup costs, no add fed. taxes, all profit kept by 1
Which of the following is the primary objective of the early stage entrepreneurial pitch?
All of the above
v. Analyze pricing for profit margins and market tolerance"
All of the above.
When determining whether to persevere, pivot, or iterate, which sections of the Business Model Canvas might be revised?
All of them
Select the definition that best describes: Persevere
Based on your Value Proposition, Target Market, and Minimum Viable Product in the customer discovery and test market phases, your assumptions were proved correct and you should move forward with your product and startup model
Select the definition that best describes: Pivot
Based on your Value Proposition, Target Market, and Minimum Viable Product in the customer discovery and test market phases, your assumptions were proved materially flawed ct and you should redesign the product and startup model and repeat the process
Select the definition that best describes: Iterate
Based on your Value Proposition, Target Market, and Minimum Viable Product in the customer discovery and test market phases, your assumptions were proved only partially correct and you should refine the product and startup model before moving forward
Which statement accurately desribes why an entrepreneur should understand the concepts of branding?
Branding provides the product with a recognizable identity.
This process is used to plan for upcoming revenues and expenses.
Budgeting
The ______________________ is/are often required by potential investors, lenders, and other financial stakeholders prior to investing money or other assets into the new business venture.
Business Plan
Ones's financial ability to repay a loan with present income is described as this "C" (5 Cs of Credit).
Capacity
If you need to borrow money, the money you already have describes this "C" (5 Cs of Credit).
Capital
A financial document that explains how cash is being used during a period of time.
Cash-Flow Statement
Honoring one's obligation to repay a loan is described as this "C" (5 Cs of Credit).
Character
Keira's business is called Sustainable Slabs. She and her team sell cutting boards and decorative wood products from reclaimed or recycled wood. Their priorities are creating beautiful home products through sustainable methods. Their goals or vision includes expanding to other products sourced from reclaimed natural resources. What type of business would best describe Keira's Sustainable Slabs?
Climate/Green Entrepreneur
The property that you can let the lender keep until the loan is paid off is described as this (5 Cs of Credit).
Collateral
Evaluating an entrepreneurial opportunity requires an analysis of the benefits the product/service offers potential customers, streamlined processes/efficiency, value of intellectual property, and strategic partnerships. This analysis is described as:
Competitive Advantage Analysis
Which of the following options best describes the contrast between creativity and innovation in entrepreneurship?
Creativity is the potential for the mind to conceive new ideas while innovation is the process of translating an idea into a product or service that provides value to a potential customer.
Customer Relationships are critical to an entrepreneurs success. Which statement below is false.
Customer relationships are easy to create and maintain.
What role do customers play in the success of a product/business?
Customers must like the business idea and be willing to use/purchase the product.
The purpose of the Minimum Viable Product is to:
Devote the the least amount of resources to develop the product and gauge potential customer interest and validate the product idea, thereby minimizing risk in moving forward
Evaluating an entrepreneurial opportunity requires an analysis of the capital needed to start, projected profit and breakeven points, and the return on investment potential. This analysis is described as:
Economics & Profitability
Select the key advantages as they apply to: Co-op
Employees only taxed on income
Bootstrapping is a method or raising funding for a start up and utilizes all resources such as as investors and banks.
FALSE
Target Markets can be everyone.
FALSE
True or False: SWOT and PESTEL Analyses are completed early in the business formation and can be used as-is throughout the business life cycle.
FALSE
True or False: The Business Plan and Business Model Canvas are static documents that are written early in the planning phase.
FALSE
True or False: The Business Plan is a visual summary of the business model, often on one page.
FALSE
Select the key advantages as they apply to: Limited Partnership
Good for raising money; Gen partners get money but maintain authority; Ltd partners can leave any time
Select the best definition for: Buying Behavior
How your customers buy and how they intend to use your product, including understanding of their needs versus wants, spending patterns, brand preferences, and how they are influenced by advertising
Net profit or loss is shown on this financial document.
Income Statement
Intellectual property is important to understand because:
It will protect your idea, product or service from someone stealing your idea.
Why is the word "Lean" critical in the Lean Startup Methodology of starting your startup?
Lean means to minimize the effort, resources, and time it takes to test the product and decide whether or not to move forward
Select the key advantages as they apply to: Franchise
Low failure rate, business assistance, buying power, name recognition, potential for large profits
Evaluating an entrepreneurial opportunity requires an analysis of the business's potential management style, team structure and composition, and their backgrounds and integrity. This analysis is described as:
Management & Team
The amount, or percentage, added to the costs of a product to arrive at the selling price.
Mark Up
What do the letters MVP stand for in Entrepreneurship?
Minimum Viable Product
The Lean Startup Method aims to help startups by focusing on:
Mitigating risks and increasing the liklihood of success
Select the key advantages as they apply to: S-Corp
No corporate taxation; no double taxation, no shareholder liability
These expenses are paid regularly, and often includes things like payroll, rent, inventory, and marketing.
On Going Costs
Select the key advantages as they apply to: General Partnership
Owners can deduct many losses on personal returns; losses share between partners
Pick two essential characteristics of successful entrepreneurs.
Passionate and Determined
Which of the 4 "P's" of marketing deals with financial aspects of your product?
Price
Which is the most important difference between primary and secondary market research or data?
Primary market research is designed with a specific outcome in mind and is often expensive to collect and analyze. It is collected directly from the source.
Which of the 4 "P's" of marketing pertains to advertising?
Promotion
Select the key advantages as they apply to: LLC
Protected from liability, easy startup, no add fed. taxes
A ratio that compares the gain or loss from an investment relative to its cost.
ROI
Which item is NOT a possible revenue stream for a business?
Refunding Customers
What is most important when it comes to customers?
Relationships
The different ways that a business plans to generate a profit.
Revenue Stream(s)
Select the key advantages as they apply to: Nonprofit
Serve the common good, exempt from taxes
Define Channel from a marketing perspective.
Sharing your value proposition with others.
Dante's business is called Sock Nation. He and his team sell customized socks and slippers and donate a pair of shoes for every ten pairs of socks sold. Their priorities are satisfying an unmet need in the marketplace for custom socks and improving society. Their goals or vision includes expanding their product lines and customer segments as well as the magnitude of their social improvements. What type of entrepreneur would best describe Dante?
Social Entrepreneur
Entrepreneurs pay for these expenses once, at the beginning of a business, and often include things like equipment, the inital lease for the building, goods to sell, and utility hookups.
Start Up Costs
Pick the best definition for: Small Business
Started to fill a gap or provide a service, be your own boss
Select the key advantages as they apply to: C-Corp (default corporation)
Stocks provide funding options; many tax deductions; no shareholder liability
True or False: Changes to product or service design should be made based on observable, timely data.
TRUE
Which term is assoicated with a number that identifies your business to your state and the federal government?
Tax ID
The primary differences between the BMC and Business Plan would be:
The business plan is a formal written plan used to secure funding
What is the Problem Statement, as included on the Business Model Canvas?
The identified problem or need of potential customers in the market that an entrepreneur might be able to address with their product or service concept.
The Value Proposition is an integral part of the Business Model Canvas. From whose perspective is value derived from?
The potential customer
After deciding to pivot with your product or business idea you will be revising your business pitch. What will your audience be especially interested in seeing as part of your new pitch?
The process for gathering data driving the pivot decision.
Select the best definition for Design Thinking.
The process of combining empathy for potential customers' needs and problems with innovation of an entrepreneur and the entrepreneur's ability to iterate numerous prototypes to discover what best meets the customers' needs and creates value.
What is the primary purpose of the SWOT Analysis?
To evaluate 4 areas important to a businesses success
What is the primary purpose of the PESTEL Analysis?
To examine external variables that affect your business model
Which of the following resources could provide you with Secondary Research Data?
Trade Magazines
Customer Segments refers to __________________.
Who you believe will benefit from your value proposition, also known as your target market.
Select the best definition for: Demographics
Who your customer is, including age, gender, ethnic background, income level, marital status.
Select the best definition for: Psychographics
Why your customers buy, including attitudes and beliefs, lifestyle, interests, hobbies, social status or identify
Pick the best definition for: Startup
a temporary organization that searches for a repeatable and scalable business model
Pick the best definition for: Entrepreneur
an individual who creates a new business, bearing most of the risks and enjoying most of the rewards.
Company culture is NOT:
developed quickly.
v. Creating partnership agreements"
i, ii
v. Measure of profitability"
i, ii, iii
v. Customer Relationships"
i, ii, iv
v. An existing product with low market reach"
i, iii, iv
v. CEO"
i, iii, iv
v. Communicate financials to stakeholders"
i, iii, iv
v. Individual Credit Report"
iii, v
Which statement provides a valuable assumption about the use of Customer Discovery?
provides an entrepreneur with important information about their product.