EXAM 3 CIS 3317

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Lesson 11: Which of the following is not an example of a virtual merchant?

B. Dell

Lesson 13: Which of the following now owns LinkedIn?

C. Microsoft

Lesson 12: Which of the following statements about Millennials is not true?

C. Only about 33% of Millennials read news stories every day.

Lesson 14: All of the following are forms of collaboration among businesses except:

C. RFQs.

Lesson 14: Which of the following statements about cloud-based B2B systems is not true?

D. Much of the expense of the system is shifted from the B2B network provider to the firm.

Lesson 14: WHAT kind of production is a set of production methods that focuses on the elimination of waste throughout the customer value chain?

Lean

Lesson 13: Priceline's auctions utilize fixed pricing.

T

Lesson 14: A(n) ________ system continuously links the activities of buying, making, and moving products from suppliers to purchasing firms, as well as integrating order entry systems.

A. SCM

Lesson 11: In ________, all of a customer's financial (and even nonfinancial) data are pulled together into a single, personalized website.

A. account aggregation

Lesson 11: Which of the following is not an example of a transaction broker?

A. an accountant

Lesson 14: An ________ primarily serves businesses that primarily buy indirect goods on a contract purchasing basis.

A. e-procurement Net marketplace

Lesson 14: Office supplies are an example of:

A. indirect goods. PreviousNext

Lesson 14: B2B e-commerce websites:

A. tend to serve horizontal markets.

Lesson 12: Which of the following is not part of an effort by Internet distributors to ensure the survival of legitimate news sites?

A. the New Media Alliance

Lesson 11: All of the following were factors that precipitated the growth of MOTO except:

A. the growth of the cellular phone industry.

Lesson 12: Which of the following is not a current trend in online content?

C. Readership of newspapers in print form continues to exceed online readership. PreviousNext

Lesson 14: An ________ primarily serves businesses that buy indirect goods on a spot purchasing basis.

C. e-distributor PreviousNext

Lesson 13: When comparing eBay to Amazon - eBay's profit margin is what when compared to that of Amazon?

C. higher

Lesson 11: Four of the main online retail business models are virtual merchants, multi-channel merchants, manufacturer-direct firms, and ????? merchants.

CATALOG?

Lesson 11: WHAT occurs when retailers of products must compete on price and currency of inventory directly against the manufacturer?

Channel Conflict

Lesson 13: Which of the following types of auctions is perfect for sellers that have many identical items to sell?

D. Dutch Internet auctions

Lesson 13: ESPN.com is an example of a:

D. focused content portal.

Lesson 13: Instagram is an example of a(n):

D. general community/social network.

Lesson 13: Consumers in auctions are not driven solely by value maximization.

F

Lesson 13: In B2C auctions, consumers control assets and use dynamic pricing to establish the price.

F

Lesson 12: Which one of the following is NOT 1 of Koval's 10 fundamentals list of top YouTube Creators?

Humor

Lesson 13: The fact that participating in an Internet auction means that you will need to purchase a computer, learn to use it, and pay for Internet access, is an example of ________ costs.

equipment

Lesson 12: ????? convergence involves the merger of media enterprises into synergistic combinations that can create and cross-market content on different platforms.

industry

Lesson 14: The essential characteristic of ???? is that they bring hundreds to thousands of suppliers into a single Internet-based environment to conduct trade.

net martketplace

Lesson 13: A ________ permits the consumer to monitor specific auctions of interest, requiring the consumer to pay close attention only in the last few minutes of bidding.

watch list

Lesson 11: In 2017, almost 60% of the adult U.S. population was expected to use online banking.

T

Lesson 11: Etsy follows the tradition of open craft fairs, giving sellers personal storefronts where they list their goods and when sold, a ???? % commission is charged for each item.

3.5%

Lesson 12: Which of the following is the fastest growing segment of U.S. media revenues?

A. Internet media

Lesson 12: Who was the first major fiction writer to create an e-book-only volume of a new work?

A. Stephen King PreviousNext

Lesson 13: Which of the following allows the consumer to enter a maximum price and the auction software automatically places incremental bids, up to that maximum price, as their original bid is surpassed?

Proxy bidding

Lesson 12: WHAT topics pertain to more recent events in the news or are currently experiencing a major spike in user interest?

Trending

Lesson 13: ________ refers to the feeling that one has paid too high a price for an item won at auction.

Winners regret

Lesson 11: Community is extremely important at Etsy, both for promoting the sales process, for soliciting new ideas, and for bringing the company closer to its sellers and the public.

T

Lesson 14: Which of the following is the fastest growing form of B2B e-commerce?

D. private industrial networks

Lesson 12: Which of the following is not one of the top three players in e-book publishing?

B. Google

Lesson 14: ________ production is a set of production methods that focuses on the elimination of waste throughout the customer value chain.

B. Lean PreviousNext

Lesson 11: Which of the following best explains why the service sector is a natural avenue for e-commerce?

B. Much of the value in services is based on the collection, storage, and exchange of information.

Lesson 11: Which of the following is not a major trend in online retail for 2017-2018?

B. The number of online buyers begins to plateau. PreviousNext

Lesson 14: Which of the following primarily involve long-term sourcing?

B. e-procurement Net marketplaces and industry consortia

Lesson 14: Automated order entry systems:

B. show goods from a single seller.

Lesson 12: All of the following are examples of technology convergence except:

D. Amazon Books Publishing.

Lesson 11: Which of the following is not true about on-demand service firms?

D. On-demand service firms are a totally new phenomenon without precedent in the history of e-commerce.

Lesson 14: ________ is a method for ensuring that suppliers precisely deliver ordered parts at a specific time and to a particular location.

D. Tight coupling

Lesson 12: In 2016, the sales of downloaded music ________, compared to the previous year.

D. decreased by 10%

Lesson 14: Which of the following primarily deal with indirect goods?

D. e-distributors and e-procurement Net marketplaces

Lesson 12: The merger of media enterprises into powerful, synergistic combinations that can cross-market content on many different platforms is referred to as:

D. industry convergence.

Lesson 12: Which of the following was expected to generate the highest amount of online content revenue in the United States in 2017?

D. online video games

Lesson 13: Which of the following is not a risk or cost of Internet auctions?

D. price transparency

Lesson 11: What did Etsy call their tool that asks Etsy shoppers to rate a smattering of random items and suggests things to buy?

E. Taste Test

Lesson 11: Etsy charges buyers and sellers alike a membership fee to access their site.

F

Lesson 13: The ONLY reason eBay's excellent profit margins is that it charges a listing fee for every item listed.

F

Lesson 14: A private industrial network is an independently owned online marketplace that connects many suppliers and buyers.

F

Lesson 14: Few large firms today have Electronic Data Interchange (EDI) systems.

F

Lesson 11: Contrary to predictions of analysts made during the early days of e-commerce, the Internet has led to both disintermediation and hypermediation on a widespread basis.

FALSE

Lesson 11: Personal consumption of retail goods and services accounts for over 75% of total gross domestic product (GDP).

FALSE

Lesson 11: The major impact of Internet real estate sites is influencing offline decisions.

FALSE

Lesson 11: The online mortgage industry has transformed the process of obtaining a mortgage.

FALSE

Lesson 12: The publishing and entertainment industries make up the largest share of the commercial content marketplace, both online and offline.

T

Lesson 12: When creating a YouTube channel, creators need to target their intended audience right off the bat.

T

Lesson 13: Facebook is the slowest growing of the most popular social networks.

T

Lesson 13: More than two-thirds of Internet users worldwide participate in social networks.

T

Lesson 13: eBay facilitated the low-season slump for their Canadian based bike shop by opening an eBay storefront and selling year-around to the U.S.

T

Lesson 13: eBay is courting small businesses like StreetSounds NYC allowing the business to musical instruments and other equipment in addition to CD's to a much wider (non-local) audience.

T

Lesson 14: Collaborative commerce can be accomplished using EDI.

T

Lesson 14: EDI was developed to reduce the cost, delays, and errors inherent in the manual exchanges of documents among firms.

T

Lesson 11: All of the following are strategic factors that pertain specifically to a firm and its related businesses except:

power of customers

Lesson 12: YouTube's subscription/paid original premium content service launched in 2014 that shows videos without advertisements is/was called 'YouTube ???? service'.

Red

Lesson 13: Which of the following is not one of the typical portal revenue sources?

Referral Fees

Lesson 13: ________ refers to the use of secondary user IDs or bidders who have no actual intention to buy to artificially raise the price of an item.

Shill bidding

Lesson 14: WHAT kind of purchasing involves the purchase of goods based on immediate needs in larger marketplaces that involve many suppliers?

Spot

Lesson 11: Etsy has been described as "your grandma's basement" online.

T

Lesson 12: Online content players Netflix, Amazon and Hulu have all developed their own TV shows and original content to lure users to their services as subscribers.

T

Lesson 12: Targeting at the series level involves taking a particular subset or series within a larger channel and focus on an audience specifically for that series.

T

Lesson 12: The average American adult spends twice as much time-consuming media than time spent at work.

T

Lesson 12: The entertainment industry is generally considered to be composed of five players: television, Hollywood films, music, radio, and games.

T


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