Global Business CH 2

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contemporary issues management

is an interactive forward thinking process

stakeholders engagement is

the process of ongoing relationship building between business and its stakeholders

stakeholders engagement is at its core a

realtionship

the emergence of a public issue indicates that

a gap has developed between what stakeholders expect and what an organization is actually doing

because of the risks and opportunities public issues present organizations need

a systematic way of identifying monitoring and selecting public issues

public issues are also sometimes refereed to as

both a and b

a corporation issue management activities are usually linked to

both the board of directors and top management levels

customer environmental intelligence include

demographic factors

according to management scholar Karl, scanning to aquire environmental intelligence should focus on

eight strategic radar screens

over time the nature of business relationship with its stakeholders often

evolve through a series of stages

proactive companies are

much less likely to be blindsided by crises and negative suprises

a leadership role in addressing emerging management issues is often taken by

all of the above

the components of a typical issue management process include

all of the above

once an issue has been identifies it implications must be

analyzed

the drivers of stakeholder of engagement are

goals motivation and operational capacity

an issues public profile indicated managers

how significant an issue is for the organization but doesnt not tell them what to do

firms that believe they can make decisions unilaterally without taking into consideration their impact on others are

interactive companies

environmental intelligence is the acquisition of information gained from analyzing the multiple environment affecting organizations

true

for stakeholders engagement to occur both the business and the stakeholder must be motivated to work with one another to solve the problem

true

in the issue management process, identify the issue involves anticipation emerging issues

true

stakeholder materially is a method companies use to prioritize the relevance of the stakeholders and their issues

true

understanding and responding to changing societal expectations is business necessity

true

failure to understand the beliefs and expectations of stakeholders

cause the performance- expectation gap to grow larger

legal environmental intelligence inclued

consideration of patents copyrights or trademarks

when working well the issue management process

continuously cycles back the beginning and repeats

a public issue exists when there is agreement between the stakeholders expectations of what a business firm should do and the actual performance of that business

false

an analysis of the stability or instability of a government is an example of scanning the

political enviorment

firms that generally act only when forced to do so and then in a defensive manner are

reactive companies

the role of special interests groups is an important element in acquiring intelligence from the

social environment

the relevance and importance of stakeholders and their issues is known as

stakeholder materiality

once an organization has implemented the issue management program, it must

study the results and make necessary

the issues management process is a

systematic process companies use when responding to public issues that are of greats importance to the business

emerging public issues are both a risk and an opportunity

true

the explosive use of social media is an example of

customer envirment

because the public issues that garner the most public attention change over time, companies do not waste time tracking them

false

dialogue between a single firm and its stakeholders is always sufficient to address an issue effectively

false

financially sound companies do not need to understand how a public issue is likely to evolve or how it will affect them

false

legal environment includes the structure process and ations of government at the local state national and international

false

organizations always have full control of a public issues

false

the issue management process has how many stages

five

companies are learning that it is important to take a strategic approach to the management of public issues both domestically and globally

true

competitive intelligence enables managers in companies of all sixes to make informed decisions in all areas of the business

true

environmental analysis is a method managers use to gather information about external issues and trends

true


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