Google Ads Display

What two types of remarketing can be used on Google Display ads? A. Custom remarketing B. Dynamic remarketing C. Email remarketing D. Standard remarketing

Dynamic remarking and standard remarking

What two main ad formats can be used in a Google Display ads campaign? A. Search Ads B. Uploaded Ads C. Social Ads D. Responsive Display Ads

Uploaded and Responsive Display Ads

What are the three marketing objectives that can be met via targeting on Google Display ads? A. Build awareness B. Drive action C. Generate buzz D. Influence consideration

Build awareness, drive action, and influence consideration

Uploaded ads give advertisers access to more inventory than Responsive Display Ads. True or False

False

Which of the following is not a component of Google Display ads' value proposition? A. Intent B. Machine learning C. Performance D. Search

Search

Which of the following are the benefits of using Responsive Display Ads? A. Simplicity B. Automation C. Control D. Reach

Simplicity, Automation, Reach

Which targeting option is best for achieving brand awareness? A. Affinity B. Custom Intent C. In-Market D. Remarketing

Affinity

Which targeting option is best for influencing consideration? A. Custom Affinity B. Custom Intent C. Demographics D. Remarketing

Custom intent

What are the three main automation components of Smart Display campaigns? A. Automated bidding B. Automated conversions C. Automated creatives D. Automated targeting

automated bidding, automated creatives and automated targeting