International Business Chapter 12
To describe individuals in terms of their values, skills, and orientation, the text uses the term
"people."
What three things should a company take into consideration when choosing a strategic alliance partner?
A good partner helps the firm achieve its strategic goals. A good partner does not act opportunistically. A good partner shares the firm's vision for the purpose of the alliance.
Derek told the board that he didn't feel Belleson Corp. would make a good strategic partner because that company had a reputation for confiscating software from partners without giving anything in return. Given this information, which characteristic of a good partner is Alliance Corp. missing?
A good partner is unlikely to try to opportunistically exploit the alliance for its own ends.
______ are the metrics used to measure the performance of subunits.
Controls
What are two forms of information systems a company would use?
Customer service Inventory management
Which two functions are considered primary activities?
Customer service R&D
True or False: Organizational culture has little or no impact on a company's performance.
False
Henri works for a company that makes pasta to be sold in grocery stores. The company prefers to market the same product worldwide in order to take advantage of economies of scale and learning effects. It also prices its pasta aggressively. Which strategy is this company using?
Global standardization strategy
Tri-Lar Engineerings develops electronic systems for managing inventory and tracking sales. Which type of support activity do these systems provide?
Information systems
What are two reasons a business should follow an international strategy?
It does not face pressures to customize a product based on local preferences. It does not face cost pressures.
McDonald's local franchises in France have begun to offer more elegant seating areas and an upscale menu. This was done in response to slow growth rates in the area. Impressed with the increased sales at these stores, McDonald's executives are considering making these changes elsewhere. In this instance, what aspect of creating value is BEST demonstrated?
Leveraging subsidiary skills
Marten Electronics Corp. knows it must customize its products for the different markets it serves to accommodate customer tastes and preferences. What type of strategy is this company using?
Localization
What is the term for the economies that result from a business undertaking a value creation activity in the optimal location?
Location economies
Pressures for local responsiveness can impact a company's strategy by decreasing or eliminating the full benefits from what three things?
Location economies Economies of scale Learning effects
Organizational structure incorporates what three things?
Location of decision-making responsibilities within the structure Integrating mechanisms to coordinate subunit activities Formal division of organization into subunits
Companies that use a transnational strategy are trying to achieve what three things?
Lowering costs through location economies Fostering a multi-directional flow of skills between subsidiaries Differentiation of product offering to account for local differences
Select two ways a firm can create more value.
Make product more attractive to consumer Lower production costs
Which area of a firm includes production, marketing and sales, materials management, R&D, human resources, information systems, and the firm infrastructure?
Operations
Universal needs exist with which two categories of products?
Personal computers and hand-held calculators Bulk chemicals, petroleum, and steel
What are three things a firm must do to maximize profitability according to the basic strategy paradigm?
Pick a position on the efficiency frontier in which there is enough demand to support the choice Make sure firm has the correct structure in place to support the selected strategy Configure internal operations to support the firm's choice on the efficiency frontier
What two types of competitive pressures do companies typically face when entering global markets which affect their ability to realize location economies and leverage products?
Pressure to be locally responsive Pressure to reduce costs
What are the two categories of operations within a company?
Primary activities Support activities
What are three things included in an organization's architecture?
Processes People Structure
What are three ways becoming a multinational company can increase a firm's profitability?
Realize greater cost economies Expand the market for their domestic product Realize location economies
Which statement about customer tastes and preferences in the global marketplace is accurate?
Significant differences in consumer preferences still exist across nations and regions.
_____ have been criticized based on the idea that they give competitors a low-cost route to new technology and markets.
Strategic alliances
What was one result of the COVID-19 pandemic on international business?
The economic effect of the pandemic caused a depression in demand in many nations.
Firms engage in strategic alliances for what three reasons?
To facilitate entry into a foreign market To bring together complementary skills To share fixed costs of developing new products
True or False: The COVID-19 pandemic created a major disruption in global supply chains and caused many to question the value of building a globally-dispersed web of productive activities.
True
True or false: Companies that operate internationally can increase their profitability and rate of profit growth in ways not available to businesses that only operate domestically.
True
True or false: One way a company might create value is by leveraging the skills of its subsidiaries.
True
True or false: The need to customize a product for a local market could work against a company's strategy of marketing a globally standardized product.
True
True or false: To survive increasing competition, multinational firms may need to shift from an international to a transnational strategy.
True
What three activities are examples of processes within a company?
Yearly employee review Budgeting Developing a marketing plan
After developing a computer locking system, Caffrey Computer Corp. worked out a licensing deal with Chicago Desktop (a potential competitor) to sell the lock with every computer. This agreement is an example of _____.
a strategic alliance
The totality of a firm's organization is referred to as organization _____.
architecture
Companies that follow a global standardization strategy
avoid customizing their products.
As the text notes, international strategies fail over time because of the emergence of ______.
competitors
Managers use ______ to analyze data about how the business and its employees are functioning in order to make appropriate administrative decisions.
controls
(Blank) competencies are a company's abilities and skills that competitors cannot easily match or copy.
core
Chilly Cooler Corp. has developed a technology that allows its coolers to stay cold 25 percent longer than any of their competitors coolers. While many competitors have tried to match this technology, so far none of them have. This technology is an example of a(n) _____ for Chilly Cooler.
core competence
Organizational ______ encompasses the norms and value systems that are shared among the employees of a business.
culture
The strategic alliance between Boeing and some Japanese companies to build the Boeing 787 aircraft was motivated by Boeing's desire to share the ______ of the new jet.
development cost
Critics of strategic alliances argue that they
effectively "hollow out" firms leaving them without a competitive advantage.
A commodity's production costs tend to decline over time. This is referred to as the ______ curve.
experience
The ______ refers to systematic reductions in production costs that have been observed to occur over the life of a product.
experience curve
According to the basic strategy paradigm, in order to maximize profitability a firm has to pick a position on the efficiency frontier that _____.
has enough demand
Parva receives a quarterly bonus if her store's sales exceed expectations. This bonus is considered a(n) ______.
incentive
To motivate managerial performance, an organization might use
incentives.
Singleton Enterprises relies on an organized electronic system to collect, organize, store, and communicate information throughout the company. This represents a support activity as a(n) _____ system.
information
When a firm faces neither low cost pressures nor pressures for local responsiveness, it should follow the ______ strategy.
international
Companies that enter into the global marketplace typically face two forms of competitive pressure: cost reductions and _____.
local responsiveness
When firms customize their products to meet tastes and preferences for different national markets they are following a(n) ________ strategy.
localization
Niagara Energy builds all of its energy plants near large water sources to take advantage of the lower costs associated with hydro-power. This company is using _____ to determine where to build its plants.
location economies
The text defines ______ as not only individuals, but the ability to recruit, compensate, and keep employees.
people
A company's _____ include(s) the design, creation, delivery of a product, and after-sale support and service.
primary activities
A business ______ is the manner in which decisions are made in a company.
process
A cooperative agreement between potential or actual competitors is called a _____.
strategic alliance
A(n) ______ is a method or plan a company uses to bring about a desired result, such as achievement of a goal or solution to a problem
strategy
Decisions and actions that managers take to meet the company's goals are known as ______.
strategy
The production divisions within a company, the location of a company's decision-making responsibilities, and the establishment of integrating mechanisms all make up the organizational ______ of a company.
structure
Information systems, a(n) ______ activity, can track sales and price products, thereby helping the firm to gain a more competitive advantage.
support
The worldwide acceptance of McDonald's hamburgers, Coca-Cola, and Apple iPhones ______ claims of increasing homogeneity in the global marketplace.
supports
When a firm tries to achieve low costs, differentiate its product for local needs, and encourage the flow of skills between subsidiaries, it is following a(n) ______.
transnational strategy
Consumers demonstrate ______ needs when the preferences of people in different countries are similar, if not exactly the same.
universal
The difference between a firm's production costs and the value consumers perceive in its products is called ______.
value creation