MIS 305 Chapter 2 Study Guide

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What is the primary revenue model for an e-distributor?

sales

which element of the business model addresses what a firm provides that other firms do not and cannot

value proposition

A ______________ marketplace supplies products of interest to particular industries.

vertical

Which of the following is not a community provider

Blue Nile

All of the following can be considered a direct competitor of Priceline except:

ESPN

Which of the following is an example of the affiliate revenue model?

MyPoints

E-commerce has increased price competition in many markets

True

The Jumpstart Our Business Startups (JOBS) Act, and issuance of enabling regulations by the Securities and Exchange Commission, allows a start-up company to use crowdfunding to solicit investors to invest in small and early-stage startups.

True

Over the past decade, the number of exchanges has:

diminished sharply

The Seam is an example of a(n):

industry consortium

In general, the key to becoming a successful content provider is to:

own the content being provided

All of the following are business models employed in the online music industry except:

peer-to-peer streaming

_________ technologies are technologies that enable the incremental improvement of products and services.

sustaining

Which of the following gives a business model the most credibility with outside investors?

the firm's management team

which of the following gives a business model the most credibility with outside investors?

the firm's management team

Social technologies change industry structure by weakening powerful sales channels and shifts bargaining power to consumers.

False

Information asymmetries enable some firms to have an edge over others

True

eBay uses all of the following business models except: A) B2C market creator. B) C2C market creator. C) content provider. D) e-commerce infrastructure provider.

content provider

Amazon Business is an example of which of the following business models?

e-distributer

Ariba is an example of a(n)

e-procurement firm

Portals primarily generate revenue in all of the following ways except:

sales of goods.

All of the following can be considered a direct or indirect competitor of Amazon except:

Priceline

Which of the following statements about Foursquare is not true?

The growth in Foursquare's revenue since 2015 has been driven primarily by significant increases in the numbers of users of its Swarm app.

which of the following may offer its customers value chain management software

e-procurement companies

All of the following may lead to a competitive advantage except:

fewer products

First Movers often fail because:

they lack the complementary resources needed to sustain their advantages

A value proposition defines how a company's product or service will generate revenue for the firm.

False

In the subscription revenue model, a company primarily generates income from the display of ads

False

On-demand service companies are characterized by the free sharing of resources between the company and consumers.

False

The Internet's universal standard have changed industry structure by increasing barriers to entry and decreasing competition within an industry

False

Which of the following is another name for a revenue model?

Financial model

Which of the following does not use a subscription revenue model?

Twitter

which of the following is not considered a portal

Amazon

Which of the following features of e-commerce technology changes industry structure by lowering barriers to entry but greatly expands the market at the same time?

global reach

Which of the following is not a community provider?

Blue Nile

A value proposition defines how a company's product or service will generate revenue for the firm

False

Real markets are imperfect

True

SaaS and PaaS providers can typically provide services at lower costs through scale economies.

True

________ and ________ are typically the most easily identifiable aspects of a company's business model.

Value proposition; revenue model

Amazon Business is an example of which of the following business models?

e-distributor

Amazon business is an example of which of the following business models?

e-distributor

which of the following is not a primary activity in a firm value chain?

finance/accounting

Which of the following is not a key element of an elevator pitch

legal structure

A firm's ________ describes how a firm will produce a superior return on invested capital

revenue model

A firm's ________ describes how a firm will produce a superior return on invested capital.

revenue model

Portals primarily generate revenue in all of the following ways except:

sales of goods

The basic value proposition of community providers is:

they offer a fast, convenient one-stop site users can focus on their most important concerns and interests

The financial services, travel services, and job placement services typically use the _________ business model

transaction broker

A company's strong linkages with its customers increase switching costs

true

Slow followers are sometimes more successful than first movers

true


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