Public Speaking Ch. 6
What factors in situational audience analysis are related to physical setting?
Placement of chairs Temperature of the room Lighting of the room
Ruby, the new mother of an adopted Korean infant, decided to explain the process of overseas adoptions to her speech class. Knowing that there were other parents in the class, Ruby was not certain how much the others understood about the process. What is the best type of question Ruby could use to find out whether or not her audience knows the steps in overseas adoption or is unsure about the steps?
fixed-alternative question
In general, the larger your audience is, the more _________ your presentation must be.
formal
All speeches are influenced by the _________ of audience members.
frame of reference
Shelley is speaking at a hospital about volunteer opportunities. Which demographic trait should she focus on primarily?
group membership
When giving a speech for a school rally, what is the most important factor to consider for audience analysis?
occasion
In a classroom setting, the audience will _________ a fellow student speaker.
often have some set of attitudes toward
When preparing speeches, speakers are advised to analyze group characteristics in order to do which of the following?
-choose appropriate language -choose appropriate talking points and support material -Understand attitudes and interests
When preparing a speech, considering the general age of an audience can help you do which of the following?
-consider the type of historical references to use -choose the kind of supporting material you need -identify your audience's values
When Tomas gave his speech, the heating system was not working correctly. Knowing that his audience felt hot and cranky, Tomas began his speech by saying, "I know we are all very uncomfortable from the temperature. But I want you all to close your eyes and imagine the heat coming from the sun while you are lying in the sand listening to the waves at one of my favorite vacation spots, Siesta Key Beach in Sarasota, Florida!" The class became energized, and Tomas was able to keep his audience's attention. Why?
-he refused to be influenced negatively by the physical setting -he used the physical situation to his advantage
What are the benefits of opening a controversial speech with a noncommittal position?
-it is less likely to alienate members of the audience -it is a good way to ease into the subject
In general, a good speaker will consider an audience's religious affiliations during speech preparation because
Audiences are often religiously diverse
Fellow students should be seen as a(n) _________ (authentic/fake) audience.
Authentic
Audience adaptation occurs
Before and during the speech
An audience will be most likely to accept a speaker's message if they perceive the speaker as
Competent
Keeping the audience in mind as you prepare your speech includes adjusting what you are saying to make it which of the following?
Convincing Clear Appropriate
Which of the following statements are true about considering race, ethnicity, and cultural background while preparing a speech?
Cultural considerations are more important than ever because we have become a global society Cultural perspectives will affect listeners' attitudes toward a speaker's topic
Which of the following statements is true about a classroom audience?
It is a real audience because each classmate is person with real ideas, attitudes, and feelings
Assessing how audience members will receive the opinions or information you are going to present in your speech is important. What is this type of situational audience analysis measuring?
Listener attitude
Which generation is the most racially and ethnically diverse in U.S. history?
Millennials
At an Academy Awards ceremony, an award recipient took her Oscar, briefly thanked those who helped her earn it, and then made one statement in support of a particular presidential candidate. What was the biggest mistake she made?
She violated audience expectations about the purpose of the occasion.
While creating a persuasive argument supporting Planned Parenthood, Kate decided to deal with any audience objections by first discovering their religious affiliations. Why?
She wanted to anticipate emotionally charged and passionate reactions.
Josh, a Marine, noticed that his audience did not seem enthusiastic during his speech on the uses of infrared technology for military applications and for mapping the earth's temperature. Glancing at his laser pointer, Josh suddenly realized his mistake, and he asked, "How many of you changed the channel on TV last night without walking across the room? Did you realize you were using infrared technology?" What is the best reason for Josh to add this example during his speech?
The example would be relevant to many audience members' experiences.
For which of the following reasons should astute public speakers be aware of language choices with regard to sexual orientation?
They need to avoid stereotyping members of LGBTQ communities. They otherwise might make some audience members feel excluded. They might offend members of the audience unintentionally by using inappropriate language.
In traditional classroom, which of the following are the recommended ways to find out about audience characteristics?
You should distribute a questionnaire You should get to know your classmates by conversing with and observing them
The size of your audience may affect which of the following?
Your choice of visual aids The formality of your language
Julie is a new 28-year-old manager at Bowers Envelope Company. Her first job is to give a "safety-first" speech to the press-production crew, most of whom have been with the company for 25 years or more. Other than gender, what is the most crucial demographic characteristic that Julie should consider when preparing her remarks?
age
What is the process of using what you learned during audience analysis called?
audience adaptation
Sheri has chosen to speak about the Japanese practice of bonsai and the success she has had cultivating a small, potted tree. To prepare for her speech, she wants to determine her audience's ________ toward the topic by considering the audience interest in bonsai, knowledge about it, and attitudes toward it.
disposition
What is the tendency of people to be concerned primarily with their own values, beliefs, and well-being?
egocentrism
While preparing an audience analysis, a speaker who classifies women as caring about issues regarding children and men as caring about issues of national security
risks losing the support and interest of the audience through role stereotyping.
During speech preparation, a speaker who analyzes the size of the audience and the attitude of the audience toward the subject, speaker, and occasion is said to be doing _________ audience analysis.
situational
In addition to factoring in the audience size and physical setting of a speech, a(n) ___________ audience analysis also considers how the audience feels about the speech topic.
situational
Sheri has chosen to speak about the Japanese practice of bonsai and the success she has had cultivating a small, potted tree. To prepare for her speech, she wants to determine her audience's _________ toward the topic by considering the audience interest in bonsai, knowledge about it, and attitudes toward it.
Disposition
What does being audience-centered involve?
Gaining the desired response from the audience
Which of the following is recommended practice when preparing your speech?
Trying to hear the speech through the ears of your audience
Stacy had a 30-minute speech planned for a conference on the virtual workplace. When she arrived at the event, she was told she only had 20 minutes for her speech. What should she do?
Condense her speech to its most essential points and present them in the time available
Which of the following statements best explains what speakers should do to avoid stereotyping the audience?
Speakers should recognize that not all members of a group are the same
The purpose of demographic audience analysis is to ________ to create a better speech.
identify traits of the audience
