Social Media
Snapchat
11% of all teens use __________ most often.
20% of all teens use __________ most often.
40% of all teens use ___________ most often.
6% of all teens use ___________ most often.
Blogs (Ex: Blogger, etc.)
A website page that functions like an online journal or publication.
Hashtag
A word or phrase preceded by a hash or pound sign (#) & used to group related content.
Wikis (Ex: Wikipedia, etc.)
Allow people to add or edit content, acting as a communal document or database.
Podcasts (Ex: iTunes, YouTube, etc.)
Audio or video files that are available by subscription through services.
Carefully
Choose your words...
Social media
Community-based input, involves interaction, content-sharing, and collaboration
Currently the number 1 social media platform. It's where the people are.
Virtual; physical
Don't allow your _________________ community to destroy you _____________ one or vice versa.
Social media police
Don't become the...
Get crazy (ex: #420 or #thisisthegreatestchurchever)
Don't do this with your hashtags
Too highly
Don't think ___________________ of yourself.
Do research
Find out what types of social media your people are using. Ex: SurveyMonkey.com (Step 2)
Goldmines
How can social media be used to enable and enhance your church, your congregation, and your community.
Landmines
How can social media be used to hinder and hurt your church, your congregation, and your community?
Determine resources
Includes...skills (people who are tech savvy), time (if you don't have the time to sustain the strategy, it'll eventually die of neglect), and money (mostly free, but graphics, software, staff, targeted advertising). (Step 3)
Content communities (Ex: Flickr, Pinterest, etc.)
Organize and share particular kinds of content. The most popular of these are sites formed around images and video.
Social Networks (Ex: Facebook, Google+, etc.)
Popular websites that allow people to set up personal pages and connect with friends, family, and exes you generally want to keep up with, in order to communicate and share content.
Intentional, relevant Ex: Sermon quote, Sunday set list, meet our team post, Sunday's coming post, the proverb, the team selfie, the lyric post, the event recap post
Post ___________________________ content.
Interaction
Social media involves... (Comment, like, and repost the content of your audience and other leaders in ministry.) (Step 6)
Define your purpose
Social media purpose statements should be...relatively short (1 or 2 sentences) & memorable, able to provide direction for decision making, specific enough to limit your use of digital technology, non-specific in which digital technologies you will use, & in complete alignment with the mission of your church. (Step 1)
Hope and value
Technology is not our source of...
Select social media
The social media that best fits your mission and your resources (Step 4)
Hashtags
Use _______________ to network & enhance community.
Before you get started
When should you have a plan for your social media?
Collaboration
With Wikis, ________________ is key. It's good for projects and event planning.
Ministry name & activity or event
You should hashtag...
Encourage
________________ a social media culture in your ministry.
Social media guru
Another thing not to be on social media
Microblogging (Ex: Twitter, Snapchat, etc.)
Allows individuals to publish bite-sized nuggets of information called "updates" which are distributed through online and mobile phone networks.
Live stream (Ex: YouTube-Live, Facebook Live, etc.)
Allows individuals to transmit live video and audio over the internet allowing anyone that has access to the feed to watch or listen to the content.
Cross-platform sharing
Allows you to link multiple social media platforms so that posting on one automatically posts to others. (Step 5)
Forums (Ex: Discussion boards, etc.)
Areas for online discussion, often focusing on specific topics and interests.
Acts 2:42-47
Bible passage that brings out the community and goodness of social media in church circles
Follow and interact
________________________ with other people.