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Find Friends allows you to import contacts from your contact book and find them on Twitter.

Organic reach is free reach. It refers to the number of unique people who saw your content without your having to pay for it. The vast majority of organic reach occurs when Facebook's algorithm places your posts in the News Feeds of your fans.

Paid reach is not free reach. It refers to the number of unique people who saw your content because you paid for promoted posts or display ads.

Popular Accounts provides a list of some engaging and well-liked accounts on Twitter and is delivered to you based on your interests.

Post reach is the number of unique people who have seen a particular Facebook Page post in their News Feed.

Who to Follow helps you find new and interesting accounts.

The Activity tab shows notable engagements of the people you follow, including the latest Retweets, replies and favorites of your friends.

The Tweets option shows the most popular Tweets across Twitter; some are tailored to you individually and some are globally trending.

Total reach is the number of unique people who have seen any content associated with your Page during the last 7 days. This includes people who view your Page posts, people who visit your Page after searching for it, and people who see ads that are associated with your Page.


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