Test 2 - Modules 5-8

Tagging is adding ______________ to content such as maps, pictures, or web pages. A. metadata B. comments C. blogs D. knowledge

A

Webcasts are also known as ______________. A. podcasts B. blogcasts C. radiocasts D. weblogs

A

______________ communication is when people are all meeting at the same time or in real time. A. Synchronous B. Asynchronous C. Instantaneous D. None of the above

A

Collective intelligence is based on the notion that distributed groups of people with a divergent range of information and expertise will be able to outperform the capabilities of ______________. A. crowds B. customers C. individual experts D. virtual teams

C

Microblogging is used primarily for ______________. A. creating an online text diary B. providing location information C. short status updates D. customer support functions

C

The process of adding metadata such as latitude and longitude to pictures, videos, or other content is called ______________. A. adding geodata B. location tagging C. geotagging D. tagging

C

______________ is the process of creating an online diary made up of chronological entries. A. Wikiing B. Tagging C. Blogging D. None of the above

C

A wiki ______________. A. allows users to add content B. allows users to revert edits C. allows anyone to read content D. allows all of the above

D

Successful enterprise-oriented social media initiatives consider ______________. A. organizational culture B. organizational hierarchies C. technological inertia D. all of the above

D

______________ is using the network effect to increase brand awareness. A. Brand marketing B. Shared marketing C. Social marketing D. Viral marketing

D