Welocalize Part 1
2 negative reviews and no positive reviews is enough to consider the website to have a negative reputation
F
A page can have a high needs met rating even if it s not related to the topic of the query
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A query can have no more than 3 common interpretations
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All queries have only one intent: Know, Do, Website, or Visit-in-Person intent
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Every result has both needs met and page quality sliders
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For a know simple query, a fully meets rating can be given if the result does not display the answer, but it is at the very top of the landing page.
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For a special content result block, you only need to evaluate the content inside the block and nothing else
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For all queries, the user location changes our understanding of query and user intent
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For the query [boston italian food], English (US), which could receive a Fully Meets rating? A result block that shows a list of 2 restaurants serving Italian food in boston
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For the query [boston italian food], English (US), which could receive a Fully Meets rating? A result block that shows the phone in process of calling the most-highly rated Italian restaurant in Boston
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For the query [piano lessons], English (US), which of the following results should be rated Fails to Meet? A result about the piano department of a well-known music school
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High quality information pages, such as Wikipedia articles and IMDb pages, should always get a rating of Highly Meets
F
If you think a query is misspelled, which of the following should you do? assign a low needs met rating to all results because misspelled queries don't deserve high needs met ratings
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If you think a query is misspelled, which of the following should you do? for obviously misspelled queries, assign a low or lowest page quality (PQ) rating
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If you think a query is misspelled, which of the following should you do? release the task
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Landing pages in a foreign language should never be rated Fully meets
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Pages with porn on them should never get a Highly Meets rating
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Queries with a user location can have just one interpretation
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There is no relationship between the purpose of the page and the page quality (PQ) rating
F
What factors should be considered when determining whether a business is too far based on the query and user location? Your judgement
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Which of the following is a Website query? [Miami images], English (US)
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Which of the following is a Website query? [Miami map], English (US)
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Which of the following is an example of a query with an explicit location? [coffee shops nearby], English (US)
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Which of the following results is Highly Meets for the query [maps], English (US)? A dictionary page that briefly defines the word 'map', provides a few synonyms, and shows some examples of how to use it in a sentence
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Which of the following results is Highly Meets for the query [maps], English (US)? A result that contains road maps for European countries
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Which of the following results is Highly Meets for the query [maps], English (US)? A result that shows current weather conditions and includes a satellite map
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Which of the following should get a Didn't Load flag? A page with customized 404 error message and a link to the website's homepage
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Wikipedia pages should get high ratings for all user intents because information is always helpful
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all foreign language results should be rated fails to meet
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all queries have an explicit location
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all queries that show a user location have both visit-in-person and non-visit-in-person intent
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it is not necessary for webpages to have navigation links for users to find out more about the website
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most queries have fully meets results.
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the explicit location always tells you where users are located when they type the query.
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the needs met rating should always be based on the content in the result block alone
F
www.britneyspears.com is fully meets for the query [britney spears images] true or false
F
A query can have no more than 2 common interpretations
False
A common interpretation for a non-visit-in-person entity query can have a fully meets rating
T
A query can have many Highly Meets results
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For a result to get a fully meets rating, the query and user need must be specific, clear, and unambiguous.
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For a special content result block, evaluate the content inside the block. You may also need to evaluate the landing page as well in some cases.
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For a web search result block, in most case you should evaluate just the content inside the block
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For the query [boston italian food], English (US), which could receive a Fully Meets rating? A result block that has a prominent link to the official website of a highly-rated Italian restaurant in Boston, along with visit-in-person information (e.g., directions, phone number)
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For the query [boston italian food], English (US), which could receive a Fully Meets rating? The homepage of the most-highly rated Italian restaurant in Boston
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For the query [piano lessons], English (US), which of the following results should be rated Fails to Meet? A result with information on rates for ballet and modern dance classes
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For the query [piano lessons], English (US), which of the following results should be rated Fails to Meet? An article with recommendations on the best age for children to start taking piano lessons
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For the query [piano lessons], English (US), which of the following results should be rated Fails to Meet? a list of community piano schools in the U.S
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Harmful or malicious pages should always get a page quality (PQ) rating of Lowest
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Highly meets results are highly satisfying and a good 'fit' for reasonable interpretations and intents of the query
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If ads are disguised as Main content (MC), the page should get a page quality (PQ) rating of Low or lowest
T
If you cannot determine the purpose of the page after extensive effort, the page quality (PQ) rating should be Lowest
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If you think a query is misspelled, which of the following should you do? for obviously misspelled queries, base the needs met rating on user intent
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In-between ratings should be used if you think the needs met rating of a result falls between two labels
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Main Content (MC) does not include features like search boxes
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Main Content (MC) may include links in the page
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Main Content should be created with time, effort, and expertise, and should not be copied from another source.
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Not all customer reviews are reliable or believable. Some reviews are fake.
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On the task page, a blue dot on the map represents a precise user location
T
Pages with an informational or educational purpose should always be given higher page quality (PQ) ratings than entertainment or gossip pages
T
Pages with porn should get the porn flag even if the query is looking for porn results
T
Porn results should never get highly meets or fully meets ratings
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Porn, Foreign Language, and Didn't Load flags depend on the query. In other words, you must think about the query when assigning these flags
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Reputation information can come from many sources, including encyclopedia articles, awards such as the Pulitzer Prize, and recommendations by professional societies
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Some results do not have an obvious link to a landing page
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Supplementary Content (SC) is usually an important part of a webpage (but is not required for a page to receive a High or even Highest rating).
T
The Fully meets rating can be used for a broad know query
T
The Main Content (MC) of a webpage may include user-generated content. such as customer reviews that were written by users and added to a shopping page
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The query [windows], English (US) can have 2 common interpretations: the operating system and the windows in a home
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The task location is less important than the task language. On-topic results in the right language are always helpful for the users in the locale
T
Very helpful pages for a dominant interpretation should get a higher Needs Met rating than equally very helpful pages for a common interpretation or intent
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Website reputation is an important part of a page quality (PQ) rating. Reputation can justify the Highest rating and the Lowest rating.
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What factors should be considered when determining whether a business is too far based on the query and user location? Type of business/entity
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What factors should be considered when determining whether a business is too far based on the query and user location? User intent
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What factors should be considered when determining whether a business is too far based on the query and user location? User location
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Which of the following is a Website query? [Miami weather], English (US)
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Which of the following is a Website query? [Miami wikipedia.org], English (US)
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Which of the following is a justification for giving a Page Quality (PQ) rating of Lowest? All the main content (MC) of the page is copied and created with deceptive intent
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Which of the following is a justification for giving a Page Quality (PQ) rating of Lowest? The page lacks a beneficial purpose and was created with absolutely no attempt to help users.
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Which of the following is a justification for giving a Page Quality (PQ) rating of Lowest? The website has an extremely negative and malicious reputation
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Which of the following is a justification for giving a Page Quality (PQ) rating of Lowest? There is absolutely no information about who is responsible for the content of the website on a YMYL topic
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Which of the following is an example of a query with an explicit location? [best buy New York], English (US)
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Which of the following is an example of a query with an explicit location? [libraries in san francisco], English (US)
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Which of the following is an example of a query with an explicit location? [walmart boston], English (US)
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Which of the following may be a reason for giving a Page Quality (PQ) rating of Highest? The Page has no Ads
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Which of the following may be a reason for giving a Page Quality (PQ) rating of Highest? The page could be fully meets for a particular query
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Which of the following may be a reason for giving a Page Quality (PQ) rating of Highest? The page has extremely high quality content and the author is an acknowledged expert in the topic.
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Which of the following may be a reason for giving a Page Quality (PQ) rating of Highest? The website has an excellent reputation from experts.
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Which of the following queries can have a Fully Meets Result? [Hawaiian photographers], English (US)
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Which of the following queries can have a Fully Meets Result? [adobe website], English (US)
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Which of the following queries can have a Fully Meets Result? [country music], English (US)
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Which of the following queries can have a Fully Meets Result? [new york times online], English (US)
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Which of the following queries have non-visit-in-person intent? [facebook], English (US)
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Which of the following queries have non-visit-in-person intent? [pictures of madonna], English (US)
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Which of the following queries have non-visit-in-person intent? [poems by Robert frost], English (US)
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Which of the following queries have non-visit-in-person intent? [super bowl MVP], English (US)
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Which of the following results is Highly Meets for the query [maps], English (US)? Websites (e.g., Mapquest, Google Maps, etc.) that offer online map service options for English (US) users
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Which of the following should get a Didn't Load flag? A completely blank page
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Which of the following should get a Didn't Load flag? A page which has a web server error message as the Main Content (MC) and no other content (no navigation links, no home link, no Supplementary Content (SC), no Ads)
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Which of the following should get a Didn't Load flag? A page with a malware warning
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Which of the following should get a page quality (PQ) rating of Low or Lowest? A file type other than a webpage, for example: a PDF, a Microsoft Word document, or a PNG file
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Which of the following should get a page quality (PQ) rating of Low or Lowest? A page that gets a Didn't Load flag.
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Which of the following should get a page quality (PQ) rating of Low or Lowest? A page with a mismatch between the location of the page and the rating location; for example, an English (UK) page for an English (US) rating task
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Which of the following should get a page quality (PQ) rating of Low or Lowest? Pages with an obvious problem with functionality or errors in displaying content
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You always need to evaluate both the block and the landing page
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You should always assign the needs met rating before assigning the page quality rating
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high quality main content (MC) allows the page to achieve its purpose well
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http://www.un.org/fr/ is fully meets for the query [united nations], French (FR)
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researching the query on the web will help you understand the meaning of most queries. as well as user intent
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results shown at the top of the Google search engine results page (SERP) should always get high Needs Met ratings
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same as... duplicate results will sometimes be pre-identified for you
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the explicit location always tells you where users are located when they type the query.
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the explicit location is found inside the query
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the intent of a do query is to accomplish a goal or engage in an activity on a phone
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the intent of a website query is to find information no explanation
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www.crocheting.com is fully meets for the query [crocheting]
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All queries belong to a locale
True
Some queries do not have a dominant interpretation
True
The meaning of a query may change over time
True
User intent refers to what the user was trying to accomplish by issuing the query
True