Wk 2 - Practice: Ch. 5, Competitive Advantage, Firm Performance
Which of the following statements is best illustrated by the decades-long business rivalry between the technology giants Apple and Microsoft?
A firm's competitive advantage is transitory
Another name for producer surplus is_________
Blank 1: profit
The money a firm spends to set up a sales website can be considered a Blank______ cost
Fixed
Which of the following statements is true about a firm's stock price?
The price determines in part the stock's market valuation.
If Tom would have paid $1,000 for a new laptop but was able to purchase one for $800, the $200 he saved is considered his ______.
consumer surplus
Fixed costs are ______ consumer demand.
independent of
Which of the following performance dimensions matter in judging the effectiveness of a firm's strategy?
quantitative qualitative
When managers analyze a wide variety of internal and external performance metrics in order to set financial and strategic goals, they often turn to a framework known as ______.
the balanced scorecard
A company's total return to shareholders consists of which of the following?
Stock price appreciation Dividends received
Which of the following correctly describe the information used for comparing the performance of public companies based on accounting profitability?
The information is filed in a 10-K report. The relative performance is evaluated using standardized financial metrics. The information is derived from such data as income statements and balance sheets.
Which of the following is true about shareholders of a public company?
They can be individuals or organizations
Netflix had a successful business model based on a large library of streaming content but then achieved even more success by also producing and distributing original content. This is an example of the potential value of ______
business model innovation
Achieving competitive advantage means maximizing the difference between which of the following?
Cost to produce the good or service Consumers' willingness to pay
Which of the following statements are true concerning a firm's business model?
It details the firm's competitive tactics and initiatives It essentially explains how the firm intends to make money It indicates the way the firm works with buyers and suppliers
When competitive advantage is assessed from an analysis of publicly available data, a firm measures its___?
accounting profitability
When a firm goes bankrupt, shareholders ___.
cannot recover their risk capital
When implementing the razor-razor-blade strategy, companies make their profit from
complementary goods
Managers implement the blueprint of their business model through which of the following?
culture processes structures
The balanced scorecard approach helps managers balance ______ goals.
financial and strategic
For a product that has a large economic value, a firm can choose to charge the same price as competitors in order to ___.
gain market share
Which of the following are standard performance dimensions for a company?
how much shareholder value a firm creates a firm's accounting profitability how much economic value a firm generates
Which of the following are elements of the social dimension of the triple bottom line?
human sustainability achieving work/life balance
When a company offers video-game consoles at a steep discount, but charges customers high fees for games, they are operating on a ______ business model.
razor—razor-blade
From the view of a shareholder, the measure of competitive advantage that matters most is return on _____.
risk capital
The legal owners of publicly traded companies are called ______.
shareholders
Which of the following dimensions make up the triple bottom line?
social economic ecological
Investors in a company are mostly concerned about the company's ______.
total return to shareholders
Which of the following statements are true about the rival businesses Apple and Microsoft?
Apple introduced a series of popular consumer electronic devices. Microsoft leveraged its computer operating system to sell other software programs.
True or false: The best measure of competitive advantage can be found in the performance of specific departments.
False
Which statements about creating and implementing an effective business model are true?
Firms must implement their competitive strategy blueprint through processes, procedures, culture, and structure. Firms must transform their competitive strategy into a blueprint of initiatives and actions that support their goals.
Combining the razor-razor-blade model and the subscription model means that telecom providers make their money through lengthy service plans, which in turn means that it is crucial that they keep their ______ rate, or the proportion of subscribers who leave, down.
churn
Economic value created is the ______ the cost to produce a product/service and the amount the buyer is willing to pay for it.
difference between
The difference between the cost of producing a product and the price consumers are willing to pay for that product is known as ______.
economic value created
The business model used by telecommunication companies when they provide a basic cell phone at no charge when the customer signs a two-year contract is a combination of which of the following types of business models?
subscription razor--razor-blade
