BMGT301 Chapter 9
customer
Epinions is an example of ________ ratings and reviews.
advertising
Many experts believe ________ is the solution to the challenge of making money from social networking sites and social commerce sites.
follow consumers' social networking comments
Organizations do NOT typically use wikis to _________.
20-80; 20;80
The ________ rule of thumb is that ________ percent of individuals contribute ________ percent of the content.
Wikis
________ are an example of harnessing collective intelligence.
Facebook; Twitter; Pinterest
________ collects data on its users' past, ________ collects data on its users' present, ________ collects data on its users' future.
________ does NOT use a peer-to-peer business model.
Mass Customization
________ is NOT an example of collaborative consumption.
Conversational
________ marketing is when companies use social computing tools to obtain feedback from customers.
RSS
__________ allows anyone to syndicate any content to anyone who has an interest in subscribing to it.