Business test 3

A disadvantage of line structure is that they

Require managers to possess a wide range of knowledge and skills.

According to Herzberg's theory, which of the following is a motivational factor?

Responsibility

Which of the following products is most suitable for selling through a total market approach?

Salt and sugar

Which of the following is the last step of a typical motivation process?

Satisfaction

Which of the following statements is true of the goals of he company?

A goal has three key components: an attribute sought, a target to be achieved, and a time frame of which the goal is to be achieved.

Low morale is likely to result in

Absenteeism

Growth objectives essentially relate to

Adapting and releasing new products in the market

Jamal manages a fitness club, which employs front desk personnel, personal trainers, and fitness instructors. He wants to motivate his employees to work hard and maintain high levels of productivity. Which of the following would Jamal likely do to motivate his employees?

Allow employees to make mistakes, as they become learning opportunities

Garret works as an electrician, going into people's homes and offices to set up and repair electrical systems. When he sees a dangerous condition, he reports it to the home or business owner immediately and begins working to fix the situation. He wears safety goggles and gloves while he is working, and he has a comprehensive insurance plan with income protection in the event that he becomes unable to work. Garrets actions are most related to Maslow's ____ needs.

Security

The first step on developing a marketing strategy is

Selecting a target market

Which of the following needs is at the top of Maslow's hierarchy of needs?

Self-actualization needs

Sandra manages a grocery store, which employs several naggers, cashiers, floor managers, and stock room workers, which of the following is something Sandra can do to ensure that her employees are satisfied with their work setting?

She can provide adequate wages

____a type of plan for meeting objectives, establish the long-range objectives, and the overall course of action by which a firm fulfills its mission

Strategic plans

Lindsay and Tim are married, and they recently found out that they are going to have twin daughters. To have more time to spend with their children, they are looking for new jobs that will provide greater flexibility in scheduling. All of the following would be good options for Lindsay and Tom EXCEPT

Teachers

The American Painters Association provides discounted house painting services to military and veteran families, which enlivens its employees. This shows how important it is for employees to feel like

Their work matters

Which of the following statements is true about tactical plans?

They allow a firm to react to changes in the environment

Mega Tech, a large technology company, has started using methods to give employees more responsibility and control and to involve them more in heir work. The company views employees as team members and encourages them to share their ideas on how to improve it's technology products. What is the benefit to using these methods?

They motivate employees to higher levels of productivity and quality

Travis got laid from his job at a horse and grain supply company. Before he was laid off, he was focused on selling more hay and grain than any of his co-workers. Since the layoff, he has shifted his focus to finding a new source of income. What does this scenario highlight about laid off workers, in terms of Maslow's hierarchy of needs?

They shift their focus from high level esteem needs to the need for security

Positions such as foreman, supervisors, and office service managers are a part of the ____ of a company.

Top management, first line management

True Pharmacuticals manufactures and sells a variety of drugs for a large market consisting of people of different genders, ages, educational backgrounds, lifestyles, geographic locations, and income level. It assumes that all buyers have similar medical needs and wants. In this scenario, True Pharmacuticals is most likely demonstrating a ____ to marketing.

Total-market approach

Nolan's jewelry business has grown from a small startup in his room to a chain of outlets all over the country. His business has the potential to expand further, provided he has the resources. To attract investors and other resources, he is required to create a mission statement for his company. If he highlights that his gems come from countries with fair labor practice, which basic question of a well developed mission statement is he addressing?

What are our responsibilities with respect to being a good steward of environmental, financial, and human resources.

Which of the following questions does the mission statement of an organization seek to answer?

What business are we in?

Mitch's Sporting Goods Store decides to focus its new marketing campaigns on its yoga, softball, and tennis equipment in an attempt to attract more female customers. Which of the following is most likely the reason this store might want to focus on this market segment?

Women are the largest market segment

In the context of company goals, which of the following is an effective practice?

Company goals should be specific

Electronica Inc. is a mobile phone retailer that sells smartphones to high school students at easily affordable prices. The company has one marketing strategy for the entire market of high school students and focuses all of its effort into this one segment. In this scenario, Electronic Inc. is most likely using the ____ approach for marketing its smartphones.

Concentration

Smooth Sailing Cruises has different departments for frequent travelers and occasional travelers. This illustrates ____departmentlization.

Customer

Megan manages an online clothing store. She must determine what her company's warehouses and distributing facilities and which type of automation can maximize order efficiency. What major phase of the planning process does this example describe?

Data gathering

Dawn manages a small coffee house. In fact, this business is so small that Dawn is the only manager. What level manager is Dawn?

Dawn assumes the responsibilities of all three levels.

Kristen is a manager at a small diner in a tourist town. There are many competing restraints in the area, so the resteraunt owners depend on Kristen and her employees to pay attention to what customers order most often to determine what the daily and weekly specials should be. Kristen has the authority to make changes to the menu and offer promotions to attract more patrons. What type of organization does Kristen manage?

Decentralized

The extent to which authority is delegated throughout an organization determines its

Degree of centralization

Which of the following concepts deals with giving employees the power to make commitments and use resources to accomplish the assigned tasks?

Delegation of authority

Kendall works at a small publishing house that groups jobs by functional activities. Her company has departments focused on editorial, marketing, finance, production, legal, and human resources. Which of the following is most likely true of the departments in Kendall's company?

Each functional department is managed by an expert in the work done by the department.

A work program that allows employees to choose their starting and ending times, as long as they are at work during a specified core period is called

Flextime

If the type of departmentalization used by an organization tends to emphasize departmental units rather than the organization as a whole and decision making is slow, then these would be weaknesses indicative of ____departmentalization.

Functional

Razor Automobiles Inc. has slightly different versions of the same car for American, European and Asian markets. Its employees are grouped into divisions based on the market they have been assigned. This is an example of ____departmentalization.

Geographical

A(n)___ is best decribed as the result that a firm wishes to achieve

Goal

Carlos manages a hardware superstore, where he supervises 50 employees. Because he manages a large number of employees, fewer management layers are needed, and thus, his organization is flat with a wide span of management. As a result, what is most likely true of Carlos duties, in comparison with managers in tall organizations.

He performs more administrative duties.

Which of the following is labeled in the Hawthorne effect?

Increase in productivity regardless of physical conditions

A(n)___ is a personal satisfaction and enjoyment that a person feels from attaining a goal

Intristric reward

Which of the following is a drawback of centralization?

It may take a long time for an organization as a whole to implement desicions and respond to changes and problems on a regional scale.

Cameron started his own photography business. He wants to write a good mission statement that explains his company reasons for existence. What is one guideline he should follow in writing his mission statement?

It should be clear and conscise.

Which of the following is an advantage of product departmentalization?

It simplifies desicion making and helps coordinate all activities related to a product.

Which of the following is a basis for the physcographic segmentation of markets?

Lifestyle

Gerald is the owner of a popular resteraunt. He has appointed a manager who takes care of the day-to-day operations of the resteraunt and reports to Gerald at the end of each week. The manager is assisted by a junior manager, who supervises the rest of the staff in the resteraunt. Thus, Gerald's resteraunt is using a_____ structure

Line

Organizational layers, in the context of assigning responsibility in an organization, refer to the levels of

Management in the organization

A ____ is best described as a group of people who have a need, purchasing power, and the desire and authority to spend money on goods, services, and ideas.

Market

___ are responsible for tactical and operational planning that will implement the general guidelines established by top management.

Middle managers

Carrie started her own catering business. She created a website for her business, which states that her purpose is to provide her customers with delicious food for a fair price. This declares her

Mission

In ____ marketing, all marketing efforts focus on one small, well defined market segment that has a unique specific set of needs.

Niche

Span of management refers to

Number of subordinates reporting to a manager

Which of the following provides direction for all managerial decisions and establishes criteria for evaluating performance with organization?

Objectives

Vixen works in a soup manufacturing company. He is paid a fixed amount for every unit he manufactures at the factory. He is paid higher rates for exceeding his set target. The payment system in this scenario is an example of the ___ system?

Piece-rate

Determining an organization's objectives and deciding how to accomplish them, a management function, known as

Planning