CCR-3 MIS 111
In a pull-based (Kanban) production system, what does the quantity on the Kanban card indicate?
The quantity of production required to replenish one bin
In the "Eye on Oversight" video case study, what was the name of a ransomware software that impacted the United Kingdom National Health Service in 2017?
Wannacry
What is the name of the web accessibility evaluation tool you are required to use for ABP-3 to find Web Content Accessibility Guideline (WCAG) errors?
Wave
What type of HTML (Hypertext Markup Language) IMG tag attribute improves accessibility by providing a textual description of visual content such as images?
"alt" (Alternative Text) tag
________ is the potential revenue stream for a given customer over a number of years.
1) Lifetime value
Distribution is a(n) ________ activity.
1) downstream
What type of security control controls restricts unauthorized individuals from using information resources using authentication and authorization?
2) Access Control
________ portals automate upstream business processes involved in purchasing or procuring products between a single buyer and multiple suppliers.
2) Procurement
The push model is also called ________ which means the production process begins with a ________ that is simply an educated guess as to anticipated customer demand.
2) make-to-stock; forecast
In the ________ activity of SCM, supply chain managers develop pricing, delivery, and payment processes with suppliers, and they create metrics to monitor and improve their relationships with their suppliers.
2)Source
The ________ process originates in the sales department and ends in the accounting department.
2)fulfillment
The ________ process originates in the warehouse department and ends in the accounting department.
2)procurement
________ flows are the physical products, raw materials, supplies, and so forth that flow along the chain.
3) Material
In the ________ activity of SCM, organizations coordinate the receipt of customer orders, develop a network of warehouses, select carriers to transport their products to their customers, and create an invoicing system to receive payments.
3) deliver
Which of the following characteristics is NOT normally associated with on-premise CRM?
4) Hosted on a vendor's data center
What term related to mobile computing describes how a mobile device can provide information and communication regardless of the user's location?
4) Ubiquity
Using information about each customer—for example, previous purchases, needs, and wants—to create highly individualized offers that customers are more likely to accept is a strategy designed to improve customer ____________.
4) intimacy
If you minimize your risk by implementing controls that reduce, but do not eliminate, the impact of the threat, you have implemented a risk _________ strategy.
4) limitation
At the time the Americans with Disabilities Act was enacted in 1990, the US census reported that of the approximately 55 million individuals in the US with disabilities, approximately what percentage were reported as being related to the combined issues of mobility limitations and limited hand use?
55%
According to Pixel Farm, because a mobile device is uniquely personal, approximately what percentage of mobile users have expressed concerns about the collection of personal data by marketers?
75%
Which of the following was NOT discussed as a game operations and entertainment strategy that has been used in professional athletics to improve the fan experience?
Allowing fans to ask their favorite athlete questions before and after the game over Facetime
Which of the following individual controls is the method by which an individual's unique claim of identity is validated?
Authentication
What is the name for tiny devices that are placed in a consumers' physical environment that have the ability to emit low-energy Bluetooth signals to send advertising to nearby consumers?
Beacons
According to the Beacon Technology Explained case study, what technology do beacons commonly use to communicate with an application on a customer's phone when they are in close proximity with the beacon?
Bluetooth
What term is used to describe the practice of unloading materials from an incoming trucks or rail cars and loading these materials onto outbound trucks or rail cars, with little or no storage or warehousing in between?
Cross Docking
What term describes the practice of persuading customers to buy additional related products/services (often called "Bolt Ons" or "Add Ons") with the items they're already purchasing that create more a more complete solution, such as selling a case with a smartphone?
Cross Selling
What type of innovation focuses on engaging with a customer as their life events, lifestyle choices, and environmental contexts change dynamically over time?
Customer Intimacy
Which of the following was NOT discussed as a common return on investment (ROI) for companies that adopt Customer Relationship Managment (CRM) systems?
Focuses the company's efforts on product sales to likely prospects, since dissatisfied customers typically just leave without saying anything to other people
Which of the following causes of the Bullwhip Effect occurs when the actual customer orders for a product varies widely from the model predicting future demand based on historical product sales?
Forecasting / Trend Analysis
Asking the question "who are our customers and what are their priorities?" occurs during what step in the Six Sigma DMAIC (Define, Measure, Analyze, Improve, and Control) process?
Define
According to the Root Cause Analysis video case, what was the root cause analysis recommendation to prevent the stone in the Jefferson Memorial in Washington, DC from crumbling?
Delaying when to turn on the monument's lightning until after sunset
What is an example of a Universal Design for Learning approach that is often with many of the video case studies presented in class?
Displaying open captions
Which of the following activities is not commonly considered as being part of the Sales Force Automation (SFA) component of Operational CRM (Customer Relationship Management)?
Distribution portals
What MIS Professor developed a tool for detecting fraud using real-time score of the authenticity of based on an applicant's behaviors?
Dr. Joe Valacich
What is the name of the open-source content management system (CMS) used during the website redeisgn project by the Eller College to build and maintain its website content?
Drupal
Which of the following terms desceibe ERP systems that include administrative, sales, marketing, and human resources processes, as well as functionality that use the Web and connects all facets of the value chain?
ERP II (Enterprise Resource Management II)
Which of the following issues was NOT discussed as being commonly related to the cost of acquiring and implementing an ERP system?
ERP systems selected by the company's competitors
As discussed in the Neuro-ID video case study, in addition to measuring a customer's "friction" (e.g., frustration or satisfaction), the system also is able to measure what security-related aspect of customer "intent"?
Entering data in a way associated with fraudulent behaviors
Universal design, or the design of products and environments, to be used by most people without need for adaptation or specialized design, is also described as all of the following, EXCEPT:
Experiential Design
What security risk management term means the method or technique a hacker uses to compromise a system?
Exploit
With respect to Customer Relationship Management, which category of a company's "customers" includes government agencies, non-profit organizations, and facilitating firms that help a company achieved its goals?
External Stakeholders
According to the U of Digital "Beacon Technology Explained" video case, which of the following was NOT discussed as a component in a beacon-based system that results in advertising messages being displayed on a customer's device?
GPS receiver to provide time and location information
What is the source of the product demand information that is used to inform Walmart's Cross-docking distribution system?
Point-of-Sale (POS) data from cash registers
Which of the following approaches would help a business leader understand the how the competition in their industry and help the company protect its sustainable competitive advantage?
Porter's Forces
Which of the following examples would NOT be a method that is commonly used used to make textual information more understandable using alternative or supplemental representations?
Presenting text information in different fonts or colors
According to the Jack Welch on Six Sigma video case, which of the following will happen when a company uses the Six Sigma methodology?
Product quality will improve through reduced variability
Which of the following is NOT considered a dimension that differentiates traditional commerce from electronic commerce?
Profit
Posting each of our flex/in-person class discussions in multiple formats (e.g., a video recording, an audio podcast, and a written transcript) is an example of which of the following Universal Design for Learning (UDL) principles?
Providing Multiple Means of Representation
Which of the following is NOT one of the "driving principles" of the Ford manufacturing system?
Redesign (product re-engineering)
Cross docking, or the practice of unloading materials from an incoming trucks or rail cars and loading these materials onto outbound trucks or rail cars, with little or no storage or warehousing in between, results in which of the following outcomes that helps manage the bullwhip effect?
Reduced Production Lead Times
Which of the following helped Ford Motor Company manage its cash flow with respect to paying vendors for parts using its cars?
Requiring local automobile dealers to pay on COD (Cash on Delivery) terms when they received their cars
In the Eye on Oversight - Cybersecurity video case, the Department of Health and Human Services (HHS) is focused on three specific areas to protect information. Which of the following security activities is focused on developing incident response procedures and ability to recover from a disaster or vulnerability?
Resilency
When assessing customer lifetime value, the 80/20 rule, often referred to as the Pareto Principle, describes the importance of the profitability of a small segment of your customer base. Which of the following strategies would be used to manage this highly profitable segment of customers?
Retention strategy
Which of the following terms means the probability that a threat will impact an information resource?
Risk
During what phase of a typical customer product lifecycle is the product widely accepted but intense price competition reduces profits, and some firms drop out due to increased market competition?
Maturity
What type of firewall protection technique moinitors packets and blocks packets based on thier specific source and destination Internet Protocol (IP) addresses, protocols and ports?
Packet filtering
According to the Forrester Research on showrooming, what did the National Retail Foundation find as the most common reason for a consumer to research other options while shopping for a product in a physical store?
A price match for the item
Which of the following is a web development tool that has been pre-approved for use on ABP-3?
Adobe Dreamweaver
As described in the "Where We Wanted to Go" overview of the Eller College website redesign process, all of the following were described as motivations for the redesign EXCEPT:
Correct Section 508 (Accessibility) Violations
What term is used to describe how mobile computing allows individuals to initiate real-time contact with other systems anywhere, any time since they carry their mobile device everywhere?
Broad reach
What term is used to describe the pre-printed codes that can be used as an alternate authentication method when your DuoMobile app isn't available?
Bypass Codes
According to the Smart Retail video case, indoor positioning systems were used to do all of the following except which of the following:
Bypass the check-out line and pay for items while shopping using a mobile wallet
What type of customer interaction centers (CIC) is set up to receive and transmit a large volume of requests by telephone service to support customer's questions, requests, complaints, product returns, and requests for product support?
Call Center
According to the speaker in the video case "Managing a Website Project," what should clients recognize is the most important foundation of a project when working with a web design project team?
Communication among stakeholders
According to Pixel Farm, what was the most common shopping-related activity individuals do on their smartphones while shopping?
Contacting someone to get their opinion
From the perspective of considering the preceivablity of an accessible design, which of the following items would NOT be considered as being an element of the semantic structure
Content
What is the name of the government agency in Arizona that is responsible for the statewide accessibility policy (Policy 130)?
Government Information Technology Agency
Which of the following standards is the name of the language used to create webpages, such as the ABP-3 website?
HTML (HyperText Markup Language)
Similar to a Product Tree Structure or Bill of Materials, the site outline visualization of the Eller College website redesign produced by Stickplan is an an example of what type of diagram?
Hierarchical Diagram
In the Ford Motor Assembly Line video case, what was beneficial outcome of increasing wages to $5 (five dollars) a day for Ford Motor Company assembly line workers?
Higher wages allowed Ford employees to buy the cars they assembled
Which of the following was NOT mentioned as a business opportunity associated with tracking customers while they are inside a store using wireless technologies such as WiFi and Bluetooth?
Identify when customers search competitor's websites while shopping
According to Pixel Farm, mobile search marketing should target what type of customer demand, since mobile search users generally complete their tasks within 1 hour?
Immediate need for product (Availability)
Which of the following would not be an expected outcome for managing the bullwhip effect in a product's supply chain?
Improving product features and operational reliability
Along with using a digital certificate that identifies the authorized cardholder, what other security measure do digital wallets use to protect the privacy of the owner's personal information when making a transaction using a digital wallet?
Information in the digital wallet is encrypted in the user's phone, tablet, or computer
In the business case for pull-based production discussed in class, what determines the quantity of production produced by a work center?
Kanban card
From the perspective of the development of manufacturing support systems, the "Product Management Integration" phase includes all of the following systems EXCEPT:
LIS (Logistics Information System)
What aspect of a Sales Force Automation (SFA) module in a Customer Relationship Managment (CRM) system provides sales representatives with proven prescribed tactics they can use when dealing with prospects to aid closing the deal?
Lead Management
Based upon the "Gartner Magic Quadrant for CRM Vendors" that was discussed in class, Microsoft and Tableau are both considered by Gartner to be in which of the following categories (with respect to "completeness of vision" and "ability to execute")?
Leaders
Frequently referred to as "rewards programs," that type of customer-touching application recognize customers who repeatedly use a vendor's products or services in order to influence future behavior?
Loyalty Programs
With respect to the Eller College of Management's website design strategy, what role does Eller expect its external web presence to serve with prospective and current students, corporate recruiters, potential donors, and the broader community
Marketing Hub
The growth of relatively inexpensive digital content, such as music (e.g., iTunes), ringtones, and downloadable games has increased the use of which of the following payment methods as merchants seek to avoid paying with credit card fees on small transactions?
Micropayments
With respect to location-based services, which of the following terms describes a process of converting a non-revenue-generating product into a source of income?
Monetize
As a part of a developing a risk managment strategy, risk analysis considers all of the following except:
Motivation of the hacker
All of the following approaches are related to the POUR principle making design operable, EXCEPT:
Non-text elements must have a text alternative
Which of the following strategies could be used to manage the variability and uncertainty of product demand seen in the Bullwhip Effect?
Offering customers year-round low pricing (leveling demand)
In contrast with traditional web searches, which of the following types of information is least likely to be found included in search results targeting mobile shoppers when the search is made from their mobile device?
Offers for free product shipping
Which of the following causes of the Bullwhip Effect occurs when a vendor allocates products that have limited availability and customers respond by intentionally misrepresenting their order quantities beyond their actual need?
Shortage gaming
EMV, which stands for the three companies (Europay, MasterCard, and Visa) that originally created the technology, is a technical standard used for what application?
Smart Payment Cards
On the UofA CatCard, your personal signature is what type of authentication control?
Something you do
What type of Intrusion Detection and Prevention System (IDPS) uses a normal traffic baseline, alerts when traffic levels fall outside expected clipping (acceptable or anticipated) levels?
Statistical Anomaly-based
Which of the following characteristics would NOT be commonly associated with most company's business goals for implementing a Customer Relationship Management (CRM) system?
Supporting vendor-managed inventory
In 2006, the National Federation of the Blind (NFB) filed a lawsuit against company because their ecommerce website was not accessible as required by ADA?
Target
Invented by the well-known quality control statistician Dr. Kaoru Ishikawa, what is the name of the analysis tool that provides a systematic way of looking at effects and the causes that create or contribute to those effects?
The "fishbone diagram"
When the selecting the purchasing method to use as the lot size when replenishing a part in inventory, what factor would recommend using the Economic Order Quantity?
The overhead (cost) purchasing the item
A bill of materials (BOM) typically would NOT include which of the following items?
Tools and Machines Used by Production
As discussed in the "WiFi Marketing" video case, a WiFi marketing system could help a business located in a shopping mall use retail analytics to do all of the following, EXCEPT:
Track the percentage of customers that purchase products online while in the store (Showrooming)
Which of the following scanning and analysis risk management techniques would NOT commonly be considers as a type of vulnerability assessment focused on profiling?
Trap-and-Trace Honeypots
Which of the following terms describes a collection of techniques, processes, methods and procedures that places the user at the center of the process with users being consulted at each stage of the design process?
Universal Design
With respect to ABP-3, all of the following are correct statements about the website development tool Blue Griffon, except:
You must get prior permission from an instructor to use Blue Griffon as your ABP-3 website development tool
A key difference of the two types of manufacturing systems is that a push system ________ work releases based on demand, while a pull system _______ work releases based on system status.
schedules; authorizes
