chapter 1: introduction to demography

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the ______ of ________ provides data for the apportionment of seats in the ______ of __________ and all the way to the _____ level

census of population / house of representatives / local

_____ marketing relates demographic info about people to info about where they live

cluster

demography and globalization: globalization is an increasing level of ________ among and between ______ and _____.

connectedness / people and places

demographics of social planning: the _______ of ______ shifts with _______ trends

demand for services / demographic

marketing demographics: segmenting markets aims at a specific __________ group

demographic

demography and globalization: globalization is rooted in _________ as a result of ____ _____ labor in rapidly growing _____

demography / low wage / LDCs

what is demography?

demography is the scientific study of human populations (demos is Greek for "people" and graphein is Greek for "to write about")

Modern demography is the study of the ________ and _________ of population change

determinants / consequences

who is more likely to vote? employed or unemployed?

employed

economic and political implications: shift in ______ composition

ethnic

___________ or ______ demography is the analysis of demographic data with regard to the location of the people being studied

geodemographics or spatial

who is more likely to vote? higher income or lower income?

higher income

demography and globalization: ______ mortality -> many _____ people -> ___ wages labor -> growth of ________ of what is produced

lower / young / low / consumption

who is more likely to vote? married or single?

married

who is more likely to vote? native born or naturalized?

native born

who is more likely to vote? older or younger?

older

huge _______ does not mean huge _____ as most of the people are still poor

population / market

demography can be influenced by... (6 things)

population size, population growth, population processes, population distribution, population structures, population characteristics

environment: reduce _____, increase _____ production, preserve ________.

poverty / food / environment

demographics of social planning: with aging ______ change but the ___ of ________ remains

priorities / size of generation

business demographics: important for ___ ________, investors use it for areas of ______ _______ ________, HR managers use it to understand special needs and qualities among ______, the goal is to find people who will _____ your product

site selection / potential market growth / employees / buy

marketing demographics: generation sensitive: fastest growing age group is __ to __ years

65 - 74

importance of demographic study: social implications include... 12 million ___ ______, ________ in ___ ______ Africa, modern day ______ in Sudan, where ______ fight in wars, population change forces _____ and _________ change, ____ and _______ change makes the population adjust and react to such change

aids orphans / violence / sub saharan / slaves / children / social and technological / social and technological

demographics of social planning: ____ ________ are the largest generation in history

baby boomers

economic and political implications: embracing and hating immigration: double number of ______ ________, spending on ______ and _______, migration from Mexico has _____, and new strategy is to halt the ________ _____ policy of sending migrants back to Mexico without punishment.

border agents / fencing and technology / slowed / revolving door

economic and political implications: strain on _____ _______

social services

________: aiming the advertising of a product to a specific demographic group

targeting

economic and political implications: fewer children later create a _____ of _______ in MDC's vs high population growth rate in LDC's leads to __________

vacuum of laborers / unemployment

who is more likely to vote? well educated or less educated?

well educated

who is more likely to vote? women or men?

women

importance of demographic study: global issues that have important demographic components which include the impact of ______ _______ and is expressed in ______ and ________ conflict

youth bulge / terrorism /regional


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