COMM 2104 Final

Public relations activities include all of the following except _______________________________________.

"spinning" a message to hide negative organizational news.

You need a total of _______________ credits to graduate from UNC Charlotte.

120

To gain a short description (100 - 300 words) of a scholarly journal article, read the ______________________________.

Abstract

You witness a student cheating on an exam. Which of the following is a reasonable course of action?

At the end of the exam, bring your suspicions to the attention of the class instructor

One student gives work to another knowing that the student is going to copy the work directly and submit it for credit. Who has committed an academic violation?

Both the student that copied and the student that provided the material

As noted in "A Brief Introduction to Public Relations," which of the following sentences is incorrect?

CEOs highly value PR when they it as "fluff" that makes the company look good.

When searching online, what should you do if you don't see a full-text link for an article?

Click on the "Get it" button.

In terms of healthcare communication careers, a ________________ designs and implements internal and external communication plans for pharmaceutical and healthcare companies.

Corporate Communications Manager

When you study rhetoric, you'll study all of the following except ________________________________________.

Digital ethnography

A homework problem is assigned from the class textbook. You have heard from classmates that you can purchase an Instructor's Solution Manual for the textbook on Amazon. Which is an acceptable course of action?

Don't buy the book, and attempt the homework problem by yourself.

In Key Issues in Organizational Communication, the "assimilation" phase in which a new employee makes sense of the organizational culture (e.g. Employees are expected to be on time here) is called the ______________ phase.

Encounter

Organizational communication is important because it affects _______________________________.

External perception of the company, productivity, and morale

"Media grammar" is the correct use of APA style within print and electronic media.

False

According to Borchers and Hundley's "Chapter 1- Defining Rhetoric & Rhetorical Theory," most theorists equate rhetoric with persuasion.

False

An internship is not required in the Organizational Communication concentration.

False

An internship is required for the Media & Technology concentration.

False

As noted in Communicating About Health, effective healthcare communication should be developed exclusively by professional communicators.

False

In a peer-reviewed research article, you'll find either a "Results" or "Conclusion" section, but not both.

False

In the Atkins Library system, you can easily save secondary sources and create citations, but you can't designate a specific citation style (e.g., APA, MLA).

False

Opinions have no place in journalism.

False

PRSA is a student organization here at UNC Charlotte.

False

Reading the news, monitoring the environment, and managing issues after they turn into crises are critical elements of a PR practitioner's job.

False

Rhetoric is the newest discipline of the communication theory traditions.

False

Students are limited to three hours of credits at any internship site per semester.

False

The primary job opportunities for health communication are within hospitals.

False

Within "flat" organizational hierarchies, it is more difficult for those at the bottom of the organization to communicate with those at the top.

False

Your core communication requirements are the same as your concentration requirements.

False

Through ______________________, the media tells us how to think about an issue or topic.

Framing

Dr. Jason Black encourages students who are interested in the following issues except __________to consider the RCSC concentration.

Geographic boundaries

Based on your reading of An Overview of the Public Relations Function - "Chapter 10: Issues Management", which of these sentences is correct?

Lobbying is often an activity within Government Relations or Public Affairs.

When is direct, unreferenced copying of text, images, graphs or ideas into a document for credit acceptable?

Never

You find a paragraph in an article that becomes the main point in your paper. Rather than use the text as a direct quote, you paraphrase it with the proper citation. Is this plagiarism?

No

If an organization doesn't adapt to the external environment, it runs the risk of being

Obsolete

RCSC career options include _______________________________________.

Politics, sale, and law

As Dr. Jason Black noted in his faculty visit/lecture, the word/phrase ____________ differentiates rhetoric from other types of communication.

Public

In terms of healthcare communication careers, a ________________ works within government agencies such as the CDC and advises on procedures, budgets, and short/long-term planning.

Public Health Advisor

Classes you will take in RCSC include all of the following except _______________________________________.

Rhetoric and Protest Expression

Which of the following sentences is correct in explaining what rhetoric is?

Rhetoric can also include writing, visual art, or digital communication.

Academic Search Complete is a great database to get started with for your research on any topic.

True

According to Athena du Pre's Communicating About Health, health communication is, in large part, about relationships.

True

An internship is a Pass/No Credit course, which means you will not receive quality points toward your GPA.

True

An internship is required for the Health Communication concentration.

True

An organization's "values" reflects how it treats clients, suppliers, employees, and stakeholders.

True

Careers/positions within the Organizational Communication concentration include training and development, management, and human resources.

True

In An Overview of the Public Relations Function - "Chapter 10: Issues Management", it implies that public relations differs from public affairs in that public affairs focuses on managing public policy issues due to government regulations, activists' petitions, environmental legislation, etc.

True

In DegreeWorks, there is a drop-down box that you can click on to help you explore other degrees or certificates.

True

Poor organizational communication can adversely affect a company's stock price/shareholder value.

True

Population shifts are changing healthcare needs in the United States.

True

Reporters often have to go through an organization's public relations department to secure an interview with a CEO or high-level executive.

True

The key journals in the field of Communication Studies are published by communication associations.

True

The media discipline is important in understanding how media reflects society's values and also changes them.

True

This discipline is important because rhetoric, policy making, and lawmaking work together to shape our culture and impact our rights as citizens.

True

To reach your total graduation credits, you may need to add another major, a minor, or electives.

True

You can get a job as an editorial assistant with the Media & Technology concentration.

True

n the Rhetoric, Culture, & Social Change (RCSC) concentration, you will take courses in public speaking and argument and debate.

True

When is it OK to 'cut and paste' information from an external source into your report or paper?

When the information is placed in quotation marks, the author is explicitly acknowledged in the text, and the source is correctly referenced at the end of the document.

You have an online exam that starts in 30 minutes. You've barely studied and realize you need a high grade on this test to pass the class. You decide to Google some of the questions on the study guide and find the answers on Chegg. You don't have to use Lockdown Browser or Respondus Monitor so your instructor won't know. Is this academic misconduct?

Yes

You need 12 interviews for a survey project. You eliminate the two that do not support your hypothesis. Is this academic misconduct?

Yes

You submit a paper that you wrote and submitted in a prior semester's course. Is this academic misconduct?

Yes

Your instructor has given your class an assignment and specified that you must work alone and submit independent work. You and a friend split the assigned problems and each work on half. You both swap the completed answers and submit all of the problems as your own work. Is this academic misconduct?

Yes

Which of the following statements about pre-major requirements is false?

You have three attempts to earn a "C" in COMM 2100.

All of the following are steps to register for an internship except ________________________________.

You must apply, interview, and gain an internship offer.

Which of the following stories is not newsworthy in a Charlotte, NC news broadcast?

a PTA meeting about school lunches

According to PRSA, public relations is _______________________________________________.

a strategic communication process that builds mutually beneficial relationships between organizations and their publics.

A literature review is _______________________________________________________________.

an overview of existing academic research on specific topics and concepts.

In the Media & Technology concentration, you will learn all of the following except _________________.

broadcast production

When starting your academic planning, do all of the following except ________________________________.

call your advisor to start the process

In the Communication Studies Advising website, Module 4 - Academic Advising, you can do all of the following except __________________________.

click a tab that automatically schedules a meeting with your faculty advisor

In the Media & Law course you'll study all of the following except _______________________________.

how corporations affect the media

As noted in "Introduction to Organizational Communication," the "inputs" of organizational communication includes the following resources it uses to reach its goals except __________________

internal company controls and procedures

In a research article, the ________________ tells you about the demographics of participants in a study and how they were selected.

methodology

Health communication jobs/positions include all of the following except ___________________________________.

physical therapist counselor

Primary research is _______________________________________________________.

research that is conducted to answer a specific problem or question and results in original data.

A "peer-reviewed" article means that _____________________________________________.

scholars reviewed the content of the article to see if its findings add to the topic's body of knowledge.

The study of signs and symbols is __________________________________________.

semiotics

In "Surveillance & Society," Grandinetti argues that __________________________________.

surveillance technologies have been repackaged as helpful to the public

According to Athena du Pre' s Communicating About Health, health communication is shaped by all of the following except _______________________________________.

the attending physician

Media literacy is ____________________________________________________________.

the process of critically analyzing media content

Organizational communication is defined as ________________________________________________.

the process of generating and coordinating meaning among a group of individuals

Health communication can be defined as ________________________________.

the science and art of using communication to advance the health of people and populations