communications final 2613

ad hominem

a fallacy that attacks the person rather than dealing with the real issue in dispute

How can we take my opponent's proposed education bill seriously? After all, he flunked out of high school.

ad hominen

Dolores is preparing visual aids for her speech about resources available to the Latino/Latina community and has decided to use a handout. When should she distribute it?

after the speech

In which of the following situations will the personal appearance of the speaker have an impact on the audience's perception of the speaker? a police officer presenting an educational talk a concerned citizen being interviewed on the news a lawyer addressing a jury All answers are correct.

all

Which of the following is an example of a commemorative speech?a eulogy at a funeral praising the life and accomplishments of the deceased an address at the site of the World Trade Center praising the people who lost their lives on September 11, 2001 a speech at a new elementary school praising the work of the woman for whom the school is named

all

invalid analogy

an analogy in which the two cases being compared are not essentially alike ex: employees are just like nails, just as nails must be hit on the head to to get to work, os must employees

The purpose of a(n) ____________ speech is to pay tribute to a person, a group of people, an institution, or an idea.

commemorative

Which of the following is the most general and abstract? speech Biology 100 lecture communication lecture

communication

The more_ a word is the more specific

concrete

____________ is the audience's perception of how qualified a speaker is to speak on a given topic.

credibility

Research has demonstrated that visual aids, when used well, can increase a speaker's

credibility, confidence and clarity

One of the advantages of using the extemporaneous method of delivery is that it

encourages conversational quality.

As your textbook explains, upon reaching the lectern to start a speech, you should

make eye contact with your listeners.

When giving a speech of presentation, you should usually

tell why the recipient is receiving the award. explain the purpose and criteria for the award. limit your remarks to four or five minutes.

denotative meaning

the literal or dictionary meaning of a word or phrase

connotative meaning

the personal and subjective meaning of a word, what it implies

In the visualization step of Monroe's motivated sequence, the speaker

visualizes the benefits of the speaker's solution to the problem.

Slippery Slope

A fallacy that assumes that taking a first step will lead to subsequent steps that cannot be prevented. keep adding commas never solution

Red Herring

A fallacy that introduces an irrelevant issue to divert attention from the subject under discussion

bandwagon

A fallacy which assumes that because something is popular, it is therefore good, correct, or desirable.

T or F: excellent way to improve your credibility as a speaker is to use fancy, complicated words rather than familiar words.

False

The purpose of a speech of introduction is to reveal the major points that will be made by the main speaker. T OR F

False

T or F: Using inclusive language is an important part of being an audience-centered public speaker.

True

either or

a fallacy that forces listeners to choose between two alternatives when more than two alternatives exist. either or

appeal to novelty

a fallacy which assumes that something new is automatically better than something old

appeal to tradition

a fallacy which assumes that something old is automatically better than something new

Which of the following is an instance of persuasive speaking?

a lawyer arguing for the acquittal of her client

Which of the following is an example of a speech for a special occasion? a speech presenting an award to a retiring teacher a talk to students on how to use a new computer system a speech on the merits of a proposed health care plan a talk on a new technique to test blood sugar levels

a speech presenting an award to a retiring teacher

speech of commemoration

a speech that calls attention to the stature of the person or people being honored, or emphasizes the significance of an occasion

Strong evidence can

enhance a speaker's credibility. increase the persuasiveness of a speech. inoculate listeners against counterpersuasion.

A(n) ____________ speech is a carefully prepared and rehearsed speech that is presented from a brief set of notes.

extemporaneous

"To persuade my audience that eating yogurt prolongs human life" is a specific purpose statement for a persuasive speech on a question of ____________.

fact

"To persuade my audience to become regular blood donors" is a specific purpose statement for a persuasive speech seeking passive agreement. T OR F

false

When preparing charts and graphs, you should use a large number of colors in order to grab your audience's attention.

false

When using presentation technology, you should

give yourself extra time for preparation and rehearsal. check the equipment ahead of time to make sure it is working properly. make sure your text and images are easy for everyone in your audience to see.

The major traits of a good acceptance speech are brevity, humility, and ____________.

graciousness

____________ are changes in the pitch or tone of a speaker's voice.

inflections

If you were delivering a speech about unemployment and wanted to show changes in the unemployment rate over the last decade, you should use a ____________ graph.

line

______________ is based on a person's use of voice and body rather than on the use of words.

nonverbal communication

A question of ____________ deals with whether a specific course of action should or should not be taken.

policy

The main purpose of a speech of presentation is to

present a gift or an award.

The following statement is an example of what type of fallacy?How can we be so concerned about ethics in political campaigns when there are serious problems in the long-term stability of Social Security?

red herring

If you want to use a photograph as a visual aid for a speech, your textbook recommends that you

show the photograph to the audience by using presentation technology.

The most important question to ask when assessing analogical reasoning is whether

the two cases being compared are essentially alike.

Persuasive speeches on questions of value are usually organized in

topical order

Emotional appeal is often necessary when a speaker is trying to move an audience to action. T OR F

true

No matter what kind of evidence you employ, it will be more persuasive if you state it in specific rather than general terms. T OR F

true

speech of acceptance

a speech that gives thanks for a gift, an award, or some other form of public recognition. GIVE THANKS

speech of introduction

a speech that introduces the main speaker to the audience

speech of presentation

a speech that presents someone a gift, an award, or some other form of public recognition WHY THEYRE GETTING REWARDED

The more ____________ a word, the more ambiguous it will be.

abstract

A(n) ____________ speech is delivered with little or no immediate preparation.

inpromptu

What method of organization is used in a persuasive speech with the following main points? I. The problem of eating disorders affects at least 30 million Americans.II. The causes of eating disorders include peer pressure, fad diets, and the media's glamorization of thinness.III. An effective solution to eating disorders must address all three of these causes.

problem cause solution