E-commerce chapter 9

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In the United States, the service sector amounts for approximately what percentage of the United States GDP

80

Approximately what percentage of the United States labor force is involved in the providing services

80%

Which of the following is an on-demand service company focused on lodging

Airbnb

In 2018 approximately what percentage of Internet users over the age of 14 made a purchase at an online retail store

Almost 80%

Which of the following is not an example of a transaction broker

An accountant

Which of the following provides a financial snapshot of a companies assets and liabilities on a given date

Balance sheet

Virtual merchants face potentially large cost for all the following except

Building and maintaining physical stores

Craigslist is most involved in which of the following online services markets

Real estate services and career services

Which of these job recruitment sites is not a job listing aggregator

SimplyHired

The Internet has resulted in lower search cost, increased price comparison, and lower prices to consumers for which insurance product line

Term life insurance

All the following statements about the online real estate services market are true except

The Internet and e-commerce have created a revolution in the real estate value chain

Which of the following is not categorized as an operating expense

The cost of products being sold

All of the following are challenges faced by bricks and clicks firms except

building a brand name

All the following are challenges for catalog merchants except

building sophisticated order entry and fulfillment systems.

Gross margin is defined as gross profit:

divided by net sales revenues

Which of the following has the second highest share of online retail sales

omni-channel merchants

Operating margin is defined as

operating income or loss divided by net sales revenues

All the following statements about the MOTO sector are true except

the MOTO sector is also referred to as the specialty store sector.

Big data plays an important role in predictive marketing

True

In 2018 the number of online buyers in the United States was over 190 million

True

Online retailing provides an example of the powerful role that intermediaries continue to play in retail trade

True

The existence of substitute products is the key industry strategic factor

True

The term fin Tech applies only to tech companies that are seeking use technology to unbundle traditional institutional financial services industries and instead deliver targeted solution

True

In 2018/90% of online buyers were expected to make a purchase using a mobile device

False

Online retail constitutes about 20% of the total retail market today

False

All the following having reduce their own versions of buy buttons except

Tumblr

Which of the following is the highest share of online retail sales

Virtual merchants

Which of the following is not a digitally native vertical brand

Wayfair

Has introduced a tool known as consumer alerts to inform readers when I review is likely to be fraudulent

Yelp

What is another name for pro forma earnings

Earnings before income taxes, depreciation, and amortization

Which of the following is not one of the central challenges facing the online retail industry

Lack of physical store presents

Current liabilities are deaths of the firm that will be due within

One year

Bookings holdings own all of the following except

Orbits

All the following or factors that precipitated the growth of MOTO except

The growth of the cellular phone industry


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