HOS EXAM 2 - Ch. 9

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What does it mean to travel for self-efficacy? personal mastery? self-actualization?

- When you travel, specifically by yourself, you are fulfilling your need for self-efficacy because you accomplished something on your own. - Traveling you personal mastery means to achieve a certain goal that you have set for yourself in seeing the world objectively - Traveling for self-actualization is the motivation to travel based on fulfilling all of your needs within Maslow's hierarchy of needs. Finding self-actualization is having all of those needs met. - Self-efficacy is to build confidence. Personal mastery is seeing life through a different perspective. Traveling for self-actualization is to fulfill your needs

Why is a model or a theory (of motivation) helpful to industry stakeholders?

Helps development, people plan, and what people want and what they are coming for.

Why is psychographic information about your visitors far superior to demographic?

It gets inside the minds of your visitors rather than just their external identities. It helps businesses understand how to better cater to its visitors rather than just going off of stereotypes based on their visible identities.

Why do we want to know people's motivations for travel?

Learning customers' motivations can provide information into how visitors select activities and experiences to suit their personal psychological and motivational profiles.

As a tourism provider, why is it important to understand motivations of travel? Why is it important to understand the barriers?

Learning customers' motivations can provide information into how visitors select activities and experiences to suit their personal psychological and motivational profiles. It is important to understand barriers of travel so that you can figure out ways to break down those barriers and allow those people to feel comfortable traveling to your location and not worried about their barriers. To better help with the understanding of human personality, such as actions, thoughts, or traits relating to pleasure travel. Helps with more success in tourism business.

Many motivations are grounded in _______________ theory.

Needs Theory

Travelers are more discerning in their travel preferences and want customized experiences tailored to their interests. This trend has led to the current abundance of ____________ products/markets.

Niche

Select one of the motivation models from below and explain it in detail. Relate it to your own life. Crompton's Push-Pull Model Iso-Ahola's Model of Optimal Arousal Pearce's Travel Career

Pearce's Travel Career ladder is similar to Maslow's hierarchy of needs model. Pearce takes the 5 motivations (physiological, safety, relationship, self-esteem, and fulfillment) and applies them to explain how tourists react Crompton's Push-Pull Model - push motives such as relaxation, escape, social interaction, then pulled by external forces of the destination attributes.

How and why are travelers are more sophisticated today in their travel motivations than they were twenty years ago?

People are more educated on certain cultures and are more tolerant of them

The characteristics to describe a certain market segment are called a ______________.

Profile

Which motivations model makes more sense to you - the Push-Pull model or Allocentrics-Psychocentrics. Please explain why.

The Allocentrics-Psychocentrics model makes more sense to me because it puts tourism consumers on a continuum. I think it is helpful to have this continuum because it doesn't put people into boxes, it allows them to be able to move along the spectrum and allow for people studying them to better understand their motivations. Push-pull makes the most sense to me because being "pushed" into vacation because of the need to for whatever reason and being "pulled" into the community for its offers that makes a circular pattern.

Many "external" factors might also influence our desire for and choices in travel.

The factors seem to fall into economic, political and environmental domains. Provide at least five examples of factors external to tourism that profoundly affect tourism. Weather, Income, Exchange rate, language, and religion.

What is market segmentation? Why it is necessary?

The process of dividing up mass markets into groups or segments with similar needs and wants. It allows businesses to reach a specific market with specific wants and needs, rather than wasting their advertising dollars on trying to appeal to those who have different interests who may not care about their advertising at all.

Why might travel motivations vary across one's life span?

There is a continuum where people's motivations exist: More adventurous (allocentric) to more into relaxation (psychocentric). Your motivations can change based on where you are in life. If you are a teenager, you may be more willing to adventure, whereas if you are senior, you probably are wanting more of a relaxing vacation Motives such as personal control, love, sex, tension reduction, achievement, self-development, security and understanding change over time as you get older, find a spouse/life partner, have children, or medical issues.

You can't be all _______________ to all ___________________.

Things.......People

What is the Travel Motivations - Travel Benefits relationship?

Travel motivations determine the travel benefits


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