intrapreneurship
rules for intrapreneurs
-add value -dont assume the status quo is a given -find a powerful champion -create allies and stay under the rader -provide "need to know" info -avoid permanaent strucutres -be prepared for opportunity
innovation comes from grounded analysis in a creatively rich environment
-creative and anlytical thinking are interdependent -creative thinkers study and analyze -creativity emerges from structured problems and unbounded metholdologies -creativity is dependent upon awareness, noticing things that others miss -creativity emerges from combinatorial play -time pressues kill creativity
intrapreneur
-venture occurs within existing orgniazation -positive outcomes have limited financial upside -resources come from existing organization -reach is wide -consensus and champions are assets -downside risk buffered by job security -ideas need wide appeal
entrepreneur
-venture requires creation of suporting organization -positive outcomes have unlimited financial upside -resouces must be funded and acquired -reach is narrow -independence and autonomy are often virtues -downside risk is personal and professional failure -ideas need deep believers
foster intrapreneuship
a) reward and encourage innovation at all levels -innovative vision and values -open communication -empowerment -transparency -trust b) create learning environment -listen to your customers -foster infomral netowkrs -assure orgnizational slack c) enable ventures -provide resources -allow time -tolerate failure