June 3

In a staff meeting, a store manager asks employees to come up with as many suggestions for improvement as they can within 15 minutes. What creativity technique is being used?

Brainstorming

How might a business use the information in salespeople's lost-business reports that indicates that customers are dissatisfied with the business's credit policies and service?

To revise its marketing strategy

What is the visual tool in presentation software that smoothly moves one slide into the next slide?

Transition

Which of the following forms of technology is most useful in operations:

Computer-aided design

Which step in the new-product development process involves seeking feedback from customers to know what response they would give to a proposed product?

Concept testing

Which of the following is an example of information that a manufacturing company keeps about its customers:

Invoices

What do project-planning tools show you about the project?

Who is doing what

One way that employees can help to control a business's expenses is by

arriving at work on time.

A company packages two software programs together and sells them at a lower price than if each program were purchased individually. This is an example of product

bundling.

In addition to the wording on a questionnaire being clear, the wording should be

concise and objective.

Personal grooming rules for hair should include keeping the hair clean, styled, and

dandruff free.

Managing information regarding copyrights and trademarks helps a company to preserve its

identity.

An unwritten warranty that is understood by the customer and the seller that the product will perform as expected is a(n) __________ warranty

implied

Because of customer requests, a business decides to reorder a product that it had stopped selling. The business is using the

marketing concept.

The assortment of products that a firm offers for sale is referred to as its product

mix.

Many teenagers begin searching for their first jobs by contacting

neighborhood businesses.

The XYZ Corporation has set a goal to increase profitability by 15% within the next two years. To achieve that goal, the corporation has decided to open a new location. This strategy is the corporation's

plan of action.

A common cause of back injuries on the job is

poor posture

A business using satellite communications systems to track a product from the time it is ordered until it is delivered is an example of technology impacting the __________ function.

product/service management

Informing, persuading, or reminding customers about products is known as

promotion.

How does the use of grades and standards affect the buying and selling process?

It enables consumers to buy without having to inspect each product.

Which of the following is a way that effective purchasing benefits a business:

Lowers costs

Mr. and Mrs. Finetune purchased a new digital camera from Optical One. Six months after purchasing the product, it caught on fire and was damaged very badly. The Finetunes contacted the manufacturer so they could have the camera replaced. The representative gave them a control number and retailer that would provide them with another digital camera. This is an example of the manufacturer complying with which of the following federal laws:

Magnuson-Moss Warranty Act

Employees who arrive at work on time and direct their own work-related activities during the course of the day usually possess positive __________ skills.

self-management

Production is often called a conversion process because it

turns resources into products.

The scope of the Internet can be described as

worldwide.

What type of trend are businesses considering when they analyze where customers live and their ethnic backgrounds?

Demographic

Which of the following is an example of a business developing a code for answers to survey questions in order to process and analyze marketing information:

Each answer has a specific numeric value.

What is the advantage to a business of using bar-code pricing?

Easier to change prices

What is the preferred length of a job résumé?

From one to two pages

A new law was passed that affects the type of personnel records Germaine must keep at his financial services company. What is influencing the selection of records that the business must keep?

Regulations

What type of software would a business use to calculate the effect that charging higher rates would have on profit?

Spreadsheet

Which of the following is an example of an external change that could affect a business's sales forecast:

The population of a town increases when a new hospital opens in the community.

Why do many businesses provide opportunities for their employees to continue their education or receive additional training?

To be able to promote from within

Why is it important for businesses to maintain storage areas in a way that allows them to identify and discard products whose expiration dates have expired?

To eliminate health hazards