MADM 210 | Ch. 5

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Writing effective messages in business helps

1) drive collaboration 2) boost productivity

Crystal believes that outsourcing the bookkeeping needs of her firm would save money. She researches various companies and runs the numbers for various scenarios to gather evidence of potential savings. Which of the following best defines Crystal's message structure?

Crystal is identifying causes and effects

True or False: The use of templates is mandatory in business messages

False

An audience's assessment of a business communication message is largely based on the author's

credibility

Most business messages are crafted using a(n)____________ approach.

deductive

In effective business messages, any analogies should be rooted in

similarities

As a rule of thumb, what is the minimum time needed to change a professional reputation?

six months

When structuring a business message, its ideas should have a basis in

strong reasoning

When crafting a business message with strong reasoning, it is important to back claims with

supporting facts

When writing a business message with an indirect approach, which of the following are presented first?

supporting reasons

In making a recommendation in the workplace, a business professional is

taking a position

When business thinkers are mentally flexible, they possess the ability to

understand contrasting views

When focusing on complex business problems, __________ is generally an essential part of the idea-development process.

writing down ideas

Your goal in framing a business message is to

help the audience see the issue from a strategic perspective

A listener-centered approach to business includes a focus on

learning and input from others

In a business message, mixed signals come about when there is a conflict between signals such as tone and

message content

Entry-level business professionals have low credibility because they are

newcomers

Business-message readers generally have a better reaction to an author who is seen as

open to a variety of options and ideas

Using a method of organization to form the logic of a business message typically leads to which two of the following?

1) issues can be written about more effectively 2) thinking about the issues becomes tighter

The framing of the primary business message is important for which of the following reasons?

1) it gives focus to an important argument 2) it underlines support for the message's key ideas 3) it emphasizes the message's premises

Which of the following are part of clearly understanding the outcome a business professional wants to achieve while developing ideas for a business message?

1) achieving balance between ideal outcomes and work relationships 2) promoting a distinct position based on level of commitment

The professional reputation of entry-level business people can be improved relatively quickly through which of the following?

1) being conscious of strengths and weaknesses 2) offering something of value to the work environment

Which of the following are elements of credibility that can be affected by the impressions readers have of the meta messages in business communication?

1) character 2) caring 3) competence

A listener-centered approach to business messages focuses on the input of which of the following?

1) clients 2) colleagues

When framing the primary message, authors of a business message should complete which of the following?

1) define the primary message 2) compose a brief message statement

Which of the following are aspects of setting up the logic of a business message?

1) defining a call to action 2) arranging message logic 3) identifying supporting points

Which of the following are parts of the process of crafting effective business messages?

1) drafting 2) reviewing 3) planning

Which of the following are a part of developing the structure of a business message?

1) finding and framing the primary message 2) arranging the logic of the primary message

During the planning stage of business message formation, anticipating a reader's reaction is tied to

1) how the message will affect workplace relationships 2) the ways a reader will think and feel

Order from first to last the following steps as they typically occur in developing sound business ideas

1) identification of questions and problems 2) research to gather information 3) making conclusions or finding solutions

Setting up the logic of the message consists of

1) identifying supporting points in the message 2) identifying the call to action

To form a business message with confident claims and predictions, which of the following should be included?

1) measured and objective language 2) carefully crafted statments

The frame of a primary business message should be which of the following?

1) memorable 2) short

Which of the following are likely effects of slanting the facts in business messages?

1) reader doubt about message logic 2) potential loss of author credibility

An effective, logical business message includes which of the following characteristics

1) research-backed ideas 2) applicability of research 3) supported facts

Which of the following are typical perceptions that readers have of a business message that includes exaggeration?

1) that the message is unbelievable 2) that the message lacks realism 3) that the message is overly grandiose

Which of the following are means by which a secondary audience receives a business message?

1) the author shares it with affected individuals 2) primary recipients share it with others 3) the author forwards it to project team members

Which of the following statements about the framework of a deductive business message are accurate?

1) the concluding paragraph has a call to action 2) it should be possible to scan the message to readily understand it's main ideas 3) there are supporting paragraphs for each key point

In a deductive business argument, the essence of the message can be gleaned from which three of the following?

1) the first paragraph 2) the first sentences of supporting paragraphs 3) the last paragraph

Using exaggeration in a business message can affect the credibility of which of the following?

1) the message itself 2) the author

Which of the following statements about the goals and stages of writing effective business messages are true?

1) the stages of business writing often overlap each other 2) the three stages of effective business writing are planning, writing, and reviewing 3) effective business writing is divided into three stages

Framing the primary message involves presenting the message

from an overall theme

When solving business problems the first step is to

identify the problem

The underlying, overall message that people get from a business communication is called the ________________ message of the communication.

meta

During the message development process, business professionals should identify the_______________ their ideas clearly.

objectives of


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