MGMT3361- quiz06

Which of the following statements about the strategic reference point theory is true?

None of these statements about the Strategic Reference Point Theory is true

Which of the following must be met if a firm's resources are to be used to achieve a sustainable competitive advantage?

imperfectly imitable resources

A _____________ strategy is a broad corporate-level strategic plan used to achieve strategic goals and guide the strategic alternatives that managers of individual businesses or subunits may use.

grand

Which of the following is an example of a common approach to corporate-level strategy?

grand strategies

Deutsche Bank is the largest bank in the world. Would this give it a sustainable competitive advantage?

no, because size is not a criteria for sustainable competitive advantage

Which of the adaptive strategies tends to result in the poorest performance?

reactors

If successful, which strategy is often followed by a growth strategy?

retrenchment

The___ is a portfolio strategy that managers use to categorize their corporation's businesses by growth rate and relative market share. This strategy helps them to decide how to invest corporate funds.

BCG matrix

An ad for a major brand of clothes washer reads, "Since our humble beginnings back in 1950, we have been dedicated to building machines with superior cleaning power, reliability, and style." This manufacturer is more than likely using which kind of positioning strategy?

differentiation

In an attempt to stop declining profitability, ICI, a British chemical company, deleted petrochemical products from its production and concentrated on specialty chemicals, a less capital-intensive, less cyclical business. What type of a grand strategy was ICI using?

retrenchment