MIS 523 Midterm - Ch. 1

Which of the following statements about cognitive limits of organizational decision makers is true?

Cognitive limits affect both the recall and use of data by decision makers.

In answering the question "Which customers are most likely to click on my online ads and purchase my goods?", you are most likely to use which of the following analytic applications?

Propensity to buy

Which of the following statements about Big Data is true?

Pure Big Data systems do not involve fault tolerance.

How are descriptive analytics methods different from the other two types?

They answer "what-is?" queries, not "what will be?" queries.

All of the following may be viewed as decision support systems EXCEPT

a retail sales system that processes customer sales transactions.

Why are analytical decision making skills now viewed as more important than interpersonal skills for an organization's managers?

because analytical-oriented managers produce better results over time

Business intelligence (BI) can be characterized as a transformation of

data to information to decisions to actions.

The deployment of large data warehouses with terabytes or even petabytes of data been crucial to the growth of decision support. All the following explain why EXCEPT

data warehouses have enabled the collection of decision makers in one place.

Which of the following activities permeates nearly all managerial activity?

decision-making

Which of the following is NOT an example that falls within the four major categories of business environment factors for today's organizations?

fewer government regulations

In answering the question "Which customers are likely to be using fake credit cards?", you are most likely to use which of the following analytic applications?

fraud detection

For the majority of organizations, evaluating the credit rating of a potential business partner is a(n)

managerial control decision

Prescriptive BI capabilities are viewed as more powerful than predictive ones for all the following reasons EXCEPT

only prescriptive BI capabilities have monetary value to top-level managers.

In the Magpie Sensing case study, the automated collection of temperature and humidity data on shipped goods helped with various types of analytics. Which of the following is an example of prescriptive analytics?

optimal temperature setting

Organizations counter the pressures they experience in their business environments in multiple ways. Which of the following is NOT an effective way to counter these pressures?

retroactive actions

Business environments and government requirements are becoming more complex. All of the following actions to manage this complexity would be appropriate EXCEPT

seeking new ways to avoid government compliance.

For the majority of organizations, a daily accounts receivable transaction is a(n)

structured decision.

Big Data often involves a form of distributed storage and processing using Hadoop and MapReduce. One reason for this is

the processing power needed for the centralized model would overload a single computer.

When Sabre developed their Enterprise Data Warehouse, they chose to use near-real-time updating of their database. The main reason they did so was

to provide up-to-date executive insights

In the Magpie Sensing case study, the automated collection of temperature and humidity data on shipped goods helped with various types of analytics. Which of the following is an example of predictive analytics?

warning of an open shipment seal