Social Media

The first post on your blog should do all the following except A. introduce yourself B. retell a story or anecdote C. tell readers why you are interested in the topic D. tell readers how often you will blog

B. retell a story or anecdote

The more companies you follow on twitter, the more companies Twitter will recommend to you

True

Twitter is only useful for keeping in touch with existing contacts, not making new ones

False

You must have an apple device in order to use Google+ hangouts

False

Which feature allows companies to send tweets to customers and prospects in their local area

Geographic targeting

Collaborating face-to-face with colleagues across the globe is easy thanks to

Google+ Hangouts

In order to increase exposure, marketers using pinterest should encourage their followers to

Re-pin the company's pins

Initially, the people a company should follow on Twitter are those who

are in a related industry

The title of a blog post should be

catchy

It is a good idea to check your Feedly account as least

once a day

From 1995-1997, the number of web users

quadrupled

Feedly allows users to

read content from all over the web in one place

In order to reach a larger audience, marketers should encourage their followers to

retweet their tweets

which new facebook feature allows you to control who sees your post

the in-post privacy feature

Its important to use bullet points when blogging because

they make text easier to scan

on your professional blog, you should write primarily about

topics pertaining to your career goal

your Twitter bio should include key words that potential employers might use to use for new hires

true

your blog should include both a facebook and twitter button

true

What is the best way to keep up with your trends in your industry?

Social Media

Networking was more difficult before

Social Media Revolution

which of the following would make a good headline on LinkedIn

Studying educational technology at University of Florida

in which decade did TV begin to generate more advertising revenue than print and radio

The 1950's

Facebook product pages come with unique web addresses

True

It is important that you update your blog and social media accounts

consistently

a personal brand can grant self employed individuals with

credibility

Whether or not you "friend" a client on social media network you should depend on

how you use that social media network

companies use pinterest primarily for the purposes of

increasing sales

buisnesses levergaging LinkedIn can establish themselves as thought leaders by

participating in LinkedIn groups

By selecting "Find Jobs" from "Jobs" menu on LinkedIn, you can view you jobs based on your

resume

All of the following are potential benefits of a classroom facebook page except

the opinion of soliciting opinions from other facebook users outside of the class

why should professionals create personal brands for themselves

to remain gainfully employed

Only premium members can create groups on LinkedIn

False

Social Media etiquette dictates you to accept friend request from clients

False

You can use the same email address for both a personal page and a product page on Twitter

False

The best accounts to follow on Twitter are the promoted accounts

False

Web users tend to read every word of a blog post

False

Desktop printing made print media more cost-effective

True

When does GoogleAdWords charge a company

When a web user clicks on the ad

Pins on Pinterest can be linked to... a) your blog b) your website c) other social media accounts d) all of the above

all the above

The length of a company's blog post should be aligned with

the attention span of the target market

what should you tweet about

the career field you plan to pursue

What devices did most Americans have in their homes by the year 1933

Radios

On google groups, which permission settings are recommended for a study group?

All members can view and post

Once you start a job lead on LinkedIn, a recruiter from the company will automatically contact you

False

Before watching a video on YouTube for educational purposes, you should first A. determine the length of the video B. read through some of the comments C. look at the number of likes and dislikes D. All of the above

D. All of the above

Which of the following groups of people are qualified to become Twitter teachers? A. Certified teachers B. Industry professional C. Peers D. All of the above

D. All of the below

When a contact writes recommendations for you on LinkedIn, it becomes visible to

Everyone on LinkedIn

Companies are more likely to post job openings on Facebook than Twitter

False

In order to access discounts and promotions from a company's Facebook Timeline, you must first

Like the page

At a minimum, how many hashtags should marketers use in each of their tweets?

One

What invention in 1995 made locating products and services online much easier?

Search engine

When determining the tone of their tweets, marketers should consider

The target audience

Connecting with contacts on LinkedIn is as easy as entering your email address

True

from a customer's or client's perspective a brand is

a promise

From a marketing perspective, Pinterest is ideal for...

ecommerce sites

Google AdWords was the first Pay-per-click provider- true or false

false

LinkedIn is the most visual of all social media sites-true or false

false

companies are allowed to exceed the 140 character limit on twitter-true or false

false

most people still work for the same company their whole lives until they retire

false

Which feature of google groups helps keep information organized

folders

The best way to locate information about particular topic is to search by

hashtags

Even elementary students can benefit from the educational aspects of LinkedIn

False

Following everyone on Twitter recommends is a good way to make it an educational platform

False

Formal academic prose should be used when writing a company blog post

False

It is impossible to find job leads on Facebook

False

In order to gain anything educational from Twitter, you must

know which hash tags to use in order to join a conversation

LinkedIn is the most popular among businesses that market their products to

other businesses

when marketing a personal brand via a blog post, what tone should you use

personal but professional

Educational content on an internet is

potentially overwhelming

Videos that appear on top of the search results page on Youtube are

promoted videos that function as advertisements

Is is possible to link your facebook and twitter accounts

true

It is possible to build a following on Twitter with zero financial investment

true

it is ok to use the same photo for your facebook, twitter, and linkedin accounts

true