Social Psych exam 2
Cognitive dissonance arises when we notice a discrepancy between our attitudes and our behaviors. One way we can reduce the dissonance is by ________.
modifying either the attitude or the behavior to be more consistent with each other
Modern racism
more subtle, dont share racist views in public, but do so in private/ with family and friends
Implicit Association Test (IAT)
most common measure of implicit attitudes
According to the theory of planned behavior, what type of process precedes the decision to engage in a particular behavior?
A rational process
Explicit attitudes
Attitudes you are aware of, controllable, self reported
Glass Ceiling effect
Barrier that prevents women from reaching high level positions in the workplace
Effective Persuasion
Depends on 3 factors: Attractive communicator Message: whats trying to be persuaded Audience: people being persuaded
Comparing yourself to someone less competent than you is called _________________, whereas comparing yourself to someone more competent than you is called _________________.
Downward social comparison, Upward social comparison
Persuasion
Efforts to change attitudes by using various types of messages
Which attitudinal factor describes the extent of how strongly an individual feels about an issue?
Extremity
Peripheral route of persuasion
Heuristic processing use mental shortcuts, believe experts Effortless, Automatic, dont have to think about it
We hold values similar to, and identify with, ________.
Members of our reference group
Implicit attitudes about racism
People dont want to share prejudiced views, but hold them, -Sometimes not even aware that they have them Use measures such as IAT, Priming techniques
Contact Hypothesis
Prejudice is reduced when there is more contact between groups, realize similarities Reduces "us" versus "them"
How do we resist being persuaded ?
Reactance: Negative reactions to others telling us what to do Forewarning: Resist persuasion when we know in advanced that we're going to be targeted Selective Avoidance- Don't pay attention to info that challenges our attitudes Counter arguments- come up with arguments that undermine attitudes different from our own
What is the most common method used to measure personal self-esteem as an overall assessment of self-evaluation?
Rosenberg self-esteem scale
The belief that we can achieve a particular goal through our own actions is known as ________.
Self efficacy
Essences
Some people feel that certain groups of people have some underlying, biologically-based features that distinguish that group from other groups. These supposed distinguishing features are known as ________.
Central route of persuasion
Systematic carefully consider message content and ideas Effortful, Deliberate
Which of the following is usually true of a persuasive communicator?
They are attractive, attractive people persuade more easily
Puristic ignorance
We believe others have different attitudes than we do, even when they don't.
Observational Learning
acquire attitudes or behaviors by observing other people
Self handicapping
actions people take to handicap their own performance in order to build an excuse for anticipate failure. Making up an excuse because they might fail
Ingratiation
attempting to convey to others that we like them by flattering or praising them
Gender-based discrimination affects a substantial proportion of the population by ________.
blocking women's progress in the workplace
Glass cliff effect
choosing women for leadership positions after some sort of crisis in the company, makes the position more risky and likely to result in failure.
Collective Guilt
feeling collective guilt can reduce prejudice Thinking about white advantages leads to more guilt thinking about black disadvantages More collective guilt--->>> Lower prejudice When combined with efficacy, leads to anti discrimination behaviors
We form attitudes via classical conditioning by
forming associations
One result of tokenism is that it ________.
helps to maintain the perception that the existing system is fair When a few members of a marginalized group are admitted to some role, makes it look like there is equality.
Self deprication
implying that were not as good as other people by building others up and bringing ourselves down. Opens doors for complements Might make us look humble, people like humility
The contact hypothesis is based on the idea that ________.
increased contact between members of different social groups can help to reduce prejudice between the groups
Research on self-control has demonstrated that engaging in self-regulation
is like a muscle in that the more we practice self-control, the easier it becomes to self-regulate
Social influence
our groups attitudes strongly influence our own Changing perceptions of group attitudes can change own attitudes.
Implicit Attitude
positive and negative evaluations that occur outside of our conscious awareness and/ or control Attitudes you may not be aware of
Ingratiation involves __________, whereas self-deprecation involves __________.
praising another person or using flattering language; lowering an audience's expectations of one's abilities
Identity Fusion
see the self strongly as part of a group, when this happens, more willing to go to extreme lengths to protect in-group
Re categorization
shift boundary between "us" and "them" "them" become "us" View ones self as members of a single social group- More positive attitudes
Positive self-talk such as "I am a lovable person" tends to ________.
sometimes decrease happiness for people with low self esteem
Effective messages
spread by word of mouth, subtle, are not based on fear
Training individuals to refute their own stereotypes is known as ________ training and has the effect of ________ stereotype activation.
stereotype negation; reducing
Instrumental Conditioning
strengthening of responses that lead to positive outcomes or avoidance of negative outcomes.
Ideal Self
the self it is your goal to be
Feared self
the self you fear becoming
Ought self
the self you think you Ought to be
How do prejudiced people come to perceive themselves as unprejudiced?
they compare themselves to extreme bigots and do not feel they are that extreme or racist
When are women more likely to gain access to high-status positions?
when companies are in a time of crisis
self promotion
"Talk yourself up" attempt to present our positive characteristics to other people
Due to the fact that we can define ourselves differently at any time, we have many selves. Can we say that one of these selves is the "true" self?
No, because all selves can be accurate, depending on the context and comparative dimension.
Resisting stereotypes and biases
We can reduce our reliance on stereotypes when we learn to respond "no" to them
Which of the following is a reason why introspection can be misleading?
We don't always know or have conscious access to the reasons for our actions.
Cognitive dissonance
We experience discomfort when we realize our attitudes and behaviors dont line up, we like consistency
Why do stereotypes exist?
develop mental frameworks that allows us to process info more quickly Schemas Activated automatically
Introspection is an effective means of understanding ourselves when the _
Focus is on a conscious decison making process
self verification perspective
we want others to agree with our view of ourselves. If we think we are good/ bad at something, we want others to think the same thing.