Web Standards
Assistive Technology
Any device or software developed with the goal of helping those with disabilities use and interact successfully with a computer.
Adword
Keyword or phrase on which a site owner links an ad.
Validator
Software that checks Web sites under development for compliance with particular standards.
Meta Tag
An HMTL tag that stores information about a Web site.
FAQs (Frequently Asked Questions)
Answers to common questions about the products or services of the organization owning the site or about the site itself, often with links to appropriate pages on the site.
Section 508
Part of a federal law that requires federal agencies to make their Web sites accessible to all users regardless of abilities.
Search Engine Optimization (SEO)
Techniques used in an effort to enhance the ranking of a Web site in search engine results.
Robot Exclusion Protocol (REP)
Web standard that allows Web administrators to block search engines spiders for indexing certain directories or files within the Web site.
Screen Readers
A type of assistive technology that turns text on the screen into synthesized speech or Braille.
Keyword
A word included in a meta tag or header that is meant to indicate the content of a Web page.
Link Exchange
Agreement among two or more Web sites to link each other in hopes of increasing the ranking of each party in search engine results.
Web Analytics
Tools that analyze and report statistics detailing traffic to a Web site.
Web Accessibility Initiative (WAI)
W3C effort to ensure accessibility by creating accessibility standards and providing resources relevant to the issues.
Web Master
Person who administers a Web site.
Spider
Program that roams the Internet, searching for information about Web sites that it then sends to a search engine database.
Search Engine
Program that searches for user-defined keywords in Web documents on in databases that store information about Web sites, and displays lists of sites that contain those keywords.
Accessibility
The Principle of making Web content understandable and usable by all people regardless of disabilities.