Communication Unit 3

A title is not an important feature of your presentation. TRUE or FALSE? True False

False

Presenters should only use sensory aids if they want to entertain the audience. TRUE or FALSE? True False

False

Which of the following questions should be answered in the introduction to any type of presentation? a. "Why this topic for this audience?" b. "What are the details of the topic's relevant information?" c. "Having gained new information, what should the audience do next?"

a. "Why this topic for this audience?"

Rebecca gives a persuasive speech on blood donation. She concludes by encouraging the audience to donate blood. Which of the following strategies is Rebecca using? a. Appeal b. Memorable quote c. Illustration or application d. Tie-in to the introduction

a. Appeal

Linda has to prepare a report showing how her publishing company's sales have increased since they switched to a new printer. Which type of informative presentation is this? a. Brief report b. Demonstration c. Training session d. Instructional presentation

a. Brief report

When delivering a speech, which of the following actions would MOST strongly suggest a poor understanding of the role of attitude? a. Expressing honest disinterest in the topic b. Fighting feelings of vulnerability c. Speaking with audience members about the topic before giving the speech d. Speaking in a conversational style

a. Expressing honest disinterest in the topic

Which statement about informative and persuasive speaking is NOT correct? a. Informative speaking does not involve persuading your audience to believe a particular fact or set of facts. b. Persuasion attempts to influence listeners to adopt one particular belief or course of action over another. c. Persuasion advocates a particular position.

a. Informative speaking does not involve persuading your audience to believe a particular fact or set of facts.

In which of the following scenarios does the speaker demonstrate a strong understanding of the role of a positive attitude? a. Jay communicates enthusiasm about his topic b. Shelly speaks in a formal tone and reads from her outline c. Kara expresses disinterest in the topic in response to negative feedback d. Tony speaks quietly because he is not confident in his speaking skills

a. Jay communicates enthusiasm about his topic

Which of these phrases is an example of influencing behavior? a. Register to vote. b. God is real. c. Work causes stress. d. Exercise is healthy.

a. Register to vote.

Audiences that disagree with your position are the most challenging audiences to persuade. Which of the following is a poor suggestion for a speaker preparing to face a disagreeable audience? a. There is no need to understand the types of evidence your audience will evaluate as credible. b. Give resistant audiences plenty of credible evidence that there are problems with the status quo. c. Use credible evidence to support your reasons for change and for your proposal. d. Establish common ground.

a. There is no need to understand the types of evidence your audience will evaluate as credible.

In his presentation on artwork lost or stolen during WWII that has been been found in the catacombs of Paris, Dieter failed to verbally cite his sources, including the people who first found the artwork below the city. He would be in violation of which of the following? a. Verbal plagiarism b. Oral paraphrasing c. Preliminary statement d. Thesis statement

a. Verbal plagiarism

Which of the following is NOT suited to a persuasive speech? a. A motivational speech to inspire entrepreneurs b. A presentation of the findings of a scientific study c. A sales presentation of a specific product d. A political speech announcing candidacy

b. A presentation of the findings of a scientific study

Angela had to speak as a part of her run for public office. In this particular speech, she chose to focus on socialized medicine and how it negatively affects the economy. She delivered the speech in an open forum and endured a great amount of insulting remarks, interruptions, and even threats. Which type of audience did Angela MOST likely speak to in this situation? a. An audience that agreed with her position b. An audience that disagreed with her position c. An audience that is neutral or ambivalent

b. An audience that disagreed with her position

Which of the following examples of using media would NOT be detrimental to helping the audience understand and remember your presentation? a. Because his audience looks engaged during the presentation, Bob decides to talk for an additional 20 minutes. b. Arielle includes creative uses of media in her otherwise boring presentation on workplace safety training that is required of all employees on an annual basis. c. Sara pretends to smoke and then constantly cough during her presentation as a way to emphasize how smoking interferes with everyday tasks. d. Lou hates public speaking, so he includes 40 minutes of video clips in his hour-long presentation.

b. Arielle includes creative uses of media in her otherwise boring presentation on workplace safety training that is required of all employees on an annual basis.

Which of the following strategies would be MOST effective for giving a speech during a formal luncheon to honor volunteers at an animal shelter? a. Give a quick presentation and then instruct the audience to eat. b. Encourage the audience to eat while they listen to the speech. c. Eat lunch when the audience does and then give the presentation, even if it means a small delay in the program.

b. Encourage the audience to eat while they listen to the speech.

Tony is giving a presentation that he hopes will persuade employees to sign up for the company's new health insurance plan. He tells his audience to go home and consider the plan, saying, "While our new plan is more expensive than the old company plan, it covers a lot more and will actually be less expensive for your family in the long run." Tony is using which of the following strategies to maximize persuasiveness? a. Focusing on the most important objections b. Inoculating against counterarguments c. Using a two-sided argument with refutation d. Providing a context

b. Inoculating against counterarguments

Which of the following statements BEST describes why sensory aids are a critical tool for a contemporary audience? a. A contemporary audience gets bored easily unless there are sensory aids. b. New digital technologies and media have shaped how a contemporary audience learns. c. Sensory aids suggest that the presenter has put great effort into preparation. d. Sensory aids show a presenter is tech-savvy.

b. New digital technologies and media have shaped how a contemporary audience learns.

Carmela is a teacher at a middle school where they have just switched administrations. This year, the school is requiring all students to wear a standard uniform. Carmela believes that this is unfair and prepares to set up a rally to emphasize the importance of expressive freedom in dress. Within her speech, she will argue that students should be allowed to wear what they want within reason. What type of persuasive speech is this? a. Value b. Policy c. Factual d. Definitional

b. Policy

George is preparing a speech for an upcoming town meeting. He wants to convince residents to support a tax increase to fund the construction of a nuclear power plant. Knowing that a group of residents are adamantly opposed to this idea, which of the following strategies should George employ? a. Present statistical information. b. Provide a reason relevant to the audience. c. Use humor. d. Establish credibility.

b. Provide a reason relevant to the audience.

Which of these words reflects the goals of the conclusion of a speech? a. Thesis b. Retention c. Elaboration d. Content

b. Retention

Susie and Maria are supervisors within the same department, and today they both have to speak to their employees about maintaining a germ-free environment. Susie discusses the risks associated with employees not washing their hands after using the restroom and the importance of using hand sanitizer. She put together a slideshow to show the employees the bacteria that circulates on surfaces and give the percentage of airborne illness within the workplace. Maria speaks on how all employees should purchase discounted health insurance through the company. She suggests that germs in the workplace are inevitable and that employees should be covered at all times. Who has the informative presentation? a. Maria has the informative presentation. b. Susie has the informative presentation. c. Neither Susie nor Maria has an informative presentation. d. Both Susie and Maria have informative presentations.

b. Susie has the informative presentation.

Concluding a presentation with an appeal to the audience includes which of the following? a. Including a quote to wrap up b. Telling the audience something to do, with concrete steps to do it c. Showing how your topic has been useful in someone's experience d. Tying it back into the introduction

b. Telling the audience something to do, with concrete steps to do it

Cementing a lasting connection between the audience and the topic is a primary goal of which part of a speech? a. The introduction b. The conclusion c. The body

b. The conclusion

When writing the body of a speech, which of the following is MOST likely to determine the order in which the speaker will present information? a. The amount of time the speaker is allotted b. The nature of the topic and content c. The development of the speaker-audience-topic connection d. The audience's interests and attitudes

b. The nature of the topic and content

A member of a residential community argues that the pollution emitted by a nearby factory is making residents physically sick and poses a risk to pregnant mothers. He further asserts that the company that owns the factory has no place in a community that regards human life and health as a number one concern. What type of persuasive presentation is this? a. Definitional b. Value c. Factual d. Policy

b. Value

A speech on improving global water quality first argues for the need to increase access to clean water in order to fight world disease, and then it argues that the rising cost of bottled water for middle class families should be controlled. This speech is an example of using the __________ to organize points. a. recency effect b. primacy effect

b. primacy effect

Which of the following BEST describes the recency effect? a. Leading the body of your speech with the strongest piece of evidence b. Arranging your main points in a meaningful way c. Ending the body of your speech with the most compelling piece of evidence d. Telling your audience what you said you'd tell them

c. Ending the body of your speech with the most compelling piece of evidence

Nancy is delivering a speech on the importance of voting in local elections to a group of college students. She anticipates that her audience will be neutral and ambivalent about the topic. Which of the following strategies would be MOST beneficial to Nancy's speech? a. Establish common ground by expressing ambivalence on the topic b. Overwhelm the audience with evidence to convince them that her topic is important c. Explain the importance of the topic and make the topic relevant to the audience

c. Explain the importance of the topic and make the topic relevant to the audience

Susan has just started a campaign to help fight skin cancer. With the help of some volunteers, she sets up a booth at an annual health conference to get people to use more sunscreen. Susan and the volunteers will give out small bottles of sunscreen and coupons for 50% off the leading brand of sunscreen. Which of the following goals of persuasion is Susan seeking to achieve in this scenario? a. Influencing attitude b. Influencing belief c. Influencing behavior

c. Influencing behavior

Which of the following should you do during a presentation? a. Speak with ambiguity. b. Read directly from your note cards. c. Speak with simplicity. d. Stay in one spot.

c. Speak with simplicity.

Mel is developing a list of features to consider when planning an appropriate speech for a new hospital's groundbreaking ceremony. The speech is scheduled to take place outside at 11am, so Mel has decided against using projected images or slides. Mel MOST likely decided against using projected images while considering which of the following features? a. The audience size b. The acoustics c. The lighting d. The expected temperature

c. The lighting

A professor gives a lecture on investments and the stock market. Within the lecture, the professor breaks down the various types of investments and how the stock market works. He defines relative terms and explains how the stock market is monitored. Which of these statements explains why this presentation is informative? a. The presentation is informative because it is about the stock market. b. The presentation is informative because it is given by a professor. c. The presentation is informative because it educates its audience about the stock market. d. The presentation is informative because all presentations are informative.

c. The presentation is informative because it educates its audience about the stock market.

When determining whether to integrate media into a presentation, what are the most important aspects a presenter should consider? a. The presenter's skill level with media integration and the audience's expectations b. The amount of time needed and the purpose of the presentation c. The topic, context, speaker, and audience

c. The topic, context, speaker, and audience

The __________ is a brief, one-sentence summary of the central idea of your presentation. a. topic statement b. final idea statement c. thesis d. preliminary statement

c. thesis

An overall effective introduction ______________________________________.

captures the audience's attention

Which of the following BEST describes the purpose of a presentation outline? a. To prevent a presenter from omitting important information b. To organize ideas c. To avoid repeating points d. All of the above

d. All of the above

Mattie is giving a speech on the real and present danger of online stalking and harassment. Which of the following would be an appropriate strategy for capturing her audience's attention? a. A series of rhetorical questions b. Her favorite funny story to lighten the mood c. A list of all her sources d. Her personal story of being stalked and harassed

d. Her personal story of being stalked and harassed

Which of these topics reflects a persuasive presentation? a. How U.S. currency is made b. How to buy a new home c. How to find government funding d. How fast food causes obesity

d. How fast food causes obesity

Why is it important for a speaker to possess a strong ethos? a. If a speaker does not have a strong ethos, the audience is likely to be emotionally unresponsive to the speaker's message. b. If a speaker does not have a strong ethos, the audience is likely to lose interest in the speech. c. If a speaker does not have a strong ethos, the audience is likely to distrust the logical validity of the speaker's message. d. If a speaker does not have a strong ethos, the audience is likely to distrust the speaker's morals and credibility.

d. If a speaker does not have a strong ethos, the audience is likely to distrust the speaker's morals and credibility.

Professor Zelburg will be teaching his first class in statistics this semester. He has been working hard to develop material that is both innovative and exciting, but still meets university standards. What type of informative presentation is he preparing? a. Training session b. Brief report c. Demonstration d. Instructional presentation

d. Instructional presentation

In which of the following examples is the speaker MOST clearly using the rhetorical strategy of pathos? a. Liliana presents her argument that if the public is more responsive to the hardships suffered by refugees seeking to flee war zones in foreign countries (like we are with other successful human rights campaigns), we will experience more peace and humanity. b. Alexandros uses deductive reasoning to convince his audience of a moral obligation to fund research into alternative energy sources. c. Geraldine announces that she will run for a political office and offers her past successes for her pledge of her commitment to bettering the lives and conditions of the constituents. d. Justin details instances of animal abuse to convince his audience to boycott all theme park locations owned and operated by a specific company.

d. Justin details instances of animal abuse to convince his audience to boycott all theme park locations owned and operated by a specific company.

Why should you choose relevant sources for your presentation? a. Relevant sources will take up more time. b. Relevant sources will help keep an audience interested. c. Relevant sources will increase your confidence. d. Relevant sources will establish your credibility.

d. Relevant sources will establish your credibility.

Stuart is presenting on insurance policies for families with health care issues. Because he has been in the life insurance business for 20 years, he does not feel the need to incorporate any kind of support into his speech. As his boss, what would you recommend? a. Stuart does not need any support because he is an expert in the field. b. Stuart must explain how a good insurance policy has helped his own family. c. Stuart should bring examples of past policies to prove his knowledge. d. Stuart must support his points with facts, data, experts' claims, and others' experiences.

d. Stuart must support his points with facts, data, experts' claims, and others' experiences.

Despite researching her topic for weeks and taking advice from friends who suggested she practice, Alana did not make sure that her links to videos and other media sources worked prior to the actual presentation. During the presentation, few of the links worked and she became frazzled. MOST likely, the audience will assume that Alana is _________. a. having a bad day because of glitches in technology and Internet access b. too nervous in front of an audience to troubleshoot c. knowledgeable about the topic but limited in technical skills d. not well prepared and wasting their time

d. not well prepared and wasting their time

The beginning of a good speech is intentful and well-developed. Each element of the beginning must __________. a. capture the audience's attention make the audience consider b. changing their behavior in some way c. make the audience laugh d. support the speaker-audience-topic connection

d. support the speaker-audience-topic connection