EVALUATING MESSAGES AND IMAGES

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Halladay, J and Moses, L. (2013)

, a reading experience may reasonably be expected to achieve growth in some combination of different cognitive dimensions-including vocabulary knowledge, reading comprehension, fluency, decoding skill, and content knowledge- in addition to affective components such as self-efficacy, motivation to read, and value placed on reading is stressed by whom?

Jennifer Lombardo

According to her determining the purpose of your message is the first step in deciding what you want to say and how you want to say it

Mary Ellen Guffey (1998)

According to her goodwill messages carry good wishes, warm feelings, and sincere thoughts to friends, customers, and employees

Kran (2007)

According to him storytelling has been shown to be an effective form of verbal communication that serves an important organizational function by helping to construct common meanings for individuals within the organization.

SONA, Orientation, Organization and Commitee meeting

Examples of Informative messages

messages of appreciation,congratulations,sympathy

Examples of good will messages

salesperson,student leader,church leader, bussiness persons

Examples of persuasive messages

Rhetorical act

It creates a message whose shape and form, beginning and end, are stamped on it by one or more human authors with goals for an audience."

Interpretation of the text

It is done through seeing relationships of the elements presented

Message

one of the elements that gives information and ideas to its intended receiver or audience

Reader

plays a vital role of providing interpretations concerning what has been read.

Reading comprehension

requires readers to know and understand the text being read.

Goodwill Messages

These are used to show a sense of kindness, friendliness, gratitude, regret, sympathy, appreciation, congratulations, and invitations

Informative Messages

These can be used to share or convey information and designed to influence understanding, to make it clearer or more developed and not to change or reinforce opinions. Clear , straight to the point and easy to understand.

Persuasive Messages

These occur when a person tries to convince another person or group to take certain specific actions.

1. We read. 2. We interpret. 3. We comprehend. 4. We connect to our experiences. 5. We try to understand different perspective.

WHAT DO WE DO AS READERS?

AIDA (attention, interest, desire, action)

What are the peruasive strategy that was followed in a pursuasive message ?

Communication

the process of sending and receiving messages

Rhetoric

the study of all the processes by which people influence each other through symbols, regardless of the intent of the source.

global learners

those who can analyze things through illustrations.


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