Hostile Media Effect
Tribal polarization
- Neuman- The psychology of individual humans is tribal in nature (we are herd animals) - humans are prone to polarization
Partisan beliefs
- news reports are painting them in the worst light possible - the best-informed partisans are most likely to be biased - see the claims associated with their viewpoints as more credible and accurate than the opposing viewpoints. The opposing view is seen as "inferior."
Hostile media phenomena
-some people feel that media coverage is biased against their opinions on controversial issues -These people are called partisans that believe in a particular idea or social cause - The theory: People's tendency to perceive neutral news coverage as one-sided and unfair in favor of their opposing side
Assimilation bias
The tendency to engage in assimilation rather than accommodation -To reject rather than accept the information -When new information does not fit with our preexisting perception, we tend to reject to resolve the discrepancy
Hostile media effect in not difference of opinion but..
difference of perception
Naïve realism
the human tendency to believe that we see the world around us objectively and that people who disagree with us must be uninformed or biased. -Too fast; The guy who passes me is an idiot; too slow: the person drives behind me is an moron. - Politicians and sexual misconduct: Roy Moore urged to step aside; too high a standard? Bill Clinton survived, why ok? too low the standard for a Democrat?
Assimilation
the process of taking in and fully understanding information or ideas
People susceptible to HME...
view media content as unfair and inaccurate, this undermines trust in the media