MIS 301 Ch. 1
A report in Forbes suggests that what percent of firms are failing at digital transformation?
72%
Steve Jobs was twenty-one when he founded ____
Apple
Tech firms are among the best performing firms in the world. According to the chapter, which firm was recognized as being both the most valuable firm in the US as well as the most profitable
Apple
Which acronyms are mentioned in the reading as being important to today's marketing professionals?
CRM, SEM, SEO
Which nation has the world's largest number of Internet users?
China
iPhone sales in ______ have been recorded as greater than those in the United States.
China
Mark Zuckerberg founded ____ as a nineteen-year-old college sophomore.
_____ user base is larger than any nation in the world.
______ has risen to become the most profitable media company on the planet.
In two decades, ______ tech sector has grown from almost nothing to a $120 billion industry.
India's
Kevin Systrom was twenty-six when he founded the service ____
Amazon was started by _____
Jeff Bezos
The equivalent of a corporate directory can be pulled up via ______, a service complete with discrete messaging capabilities that can allow competitors to rifle-scope target your firm's best and brightest.
Crowdsourcing tools and question-and-answer sites, such as _____, allow firms to reach out for expertise beyond their organizations.
Quora
The _____ is a piece of U.S. legislation that raises executive and board responsibility and ties criminal penalties to certain accounting and financial violations.
Sarbanes-Oxley Act
Which statements are notable about Kevin Systrom founding Instagram?
Systrom was in his 20s when he founded the firm, acquired by Facebook for $1 billion, only 13 employees at the time it was acquired
______ gained 700 million adherents in its first six years of existence.
Tony Hsieh served as CEO of _____, and he eventually sold the firm to Amazon for $900 million.
Zappos
Which statement(s) regarding Linux creator Linus Torvalds and his firm are true? He is from Finland and did not develop the product in the United States. Linux is used in cell phones. Linux is used for supercomputers. Linux is considered and "open source" product.
all statements are correct
Payal Kadakia founded ClassPass in her 20s. What does her firm focus on?
allowing customers to use multiple fitness providers
One contributor to the ease with which young entrepreneurs can have success is low-cost distribution to massive markets worldwide. This is enabled by:
app stores
Researchers in the US and China have showed an AI approach that performed _______ major trading indices as well as traditional investment portfolio allocation strategies.
better than
According to Harvard Business Review, "Leading a digital transformation? Learn to ______
code
_______ stock trading is larger then stock trading between human brokers.
computer automated
Which is true of the tech and consulting practice associated with the accounting giant Deloitte?
consulting revenues are larger than accounting revenues
According to the chapter, which statements apply to Palmer Lucky's founding of Oculus?
he raised money to build his product using a Kickstarter campaign, acquired by Facebook.
Tech impact is reaching even beyond the confines of Earth itself. According to an example in your chapter, how was a tool on the International Space Station recently acquired?
it was printed on-demand using 3D printing technology.
Issues in intellectual property, privacy, and piracy are increasingly important to firms, but were also cited in this chapter as especially relevant to creating new opportunities for students who study technology in conjunction with _____
law
A company uses radio frequency identification (RFID) tags to keep track of its inventory. This is an example of the impact of technology in the area of _____.
operations
Another reason fueling the boom in fast-growing technology services is _____, which, when done right, can virally spread awareness of a firm with nary a dime of conventional ad spending.
social media
Select the accurate statement(s). Uber is likely to spend more on vehicle ownership in a given city than traditional taxi firms. Airbnb owns more property assets than any hotel company. Facebook employs more content creators than the New York Times or any other newspaper. Google earns more advertising revenue than any other media company
statement 4 is accurate
Some of the radical changes brought about by new technologies include:
the creation of an unprecedented set of security and espionage threats.
