Social Media & Communications Study Guide
Facebook post get (blank) more engagement when a photo is attached
39%
A twitter follower is (blank) more likely to recommend a business than a Facebook liker.
60%
(blank) percentage of Pinterest users are woman.
81%
(blank) percentage of Twitter users say what they saw on Twitter influences their movie choice In the cinema.
87%
Nike's #JustDoIt campaign is a example of a (blank) hashtag
Brand
Call to action Hashtag
Encouraging the online community to perform a specific task involving a brand
(blank) was almost twice as fast to reach 100 million users as Facebook
Which platform is the best for sharing insights of industry need?
Which social media platform Is the worlds largest professional network?
Online news and social networking platform
Who is considered a influencer?
People who have established credibility on social media
(blank) is a visual book or bulletin board which helps users search and save photos, short videos, and creative ideas.
Characteristics of Social Media Campaigns
Planned and coordinated marketing efforts Different from everyday social media use Follow a detailed plan
Snapchat
Platform that allows 10 seconds for a user to view a photo
The platform that allows 10 seconds for a user to view.a photo is
Snapchat
Content Related Hashtag
Tagged words that relate to a posts content
Trending Hashtag
Used by many users in their past
Chat Hashtag
Used when marketer wants to discuss a specific topic
Visual book marketing tool to pin board
Define social Media Marketing
Way to utilize social media platforms; organic two way dialogue to target audiences based on communication preferences and articles read.
(blank) is the best platform to share tutorials explaining how a product works.
Youtube
The hashtag, #Agchat, is an example of a
chat hashtag
symbol for a hashtag
#
(blank) percentage of twitter users are under 50 years old.
30%
(blank) percentage of Americans have a mobile device within their reach at all times.
91%
