Survey of Mass Comm Final
Redrup v New York
No sale of sexually titillating material to youth, distribution of materials, "pandering" sales
Four Eras of PR
Period of Genesis (1890-1919), Period of Institutionalization (1920-1960), Period of Expansion (1961-1990), Period of Specialization (1991-2012)
Communication Decency Act
Prohibited indecency and online material available to minors
5 Categories of PR
Publicity, Promotion, Press agency, Marketing, Advertising
Myers v Boston Magazine
Remedial speech course, magazine won but case was legit
Miller v California
average person finds work prurient, describes sexual conduct offensively in a way prohibited by law, and work lacks any other value
NY Times v Sullivan
created the actual malice test for defamation and libel, nyt wrote an article about a protest and described some cops incorrectly
Hicklin Rule
deprave and corrupt standard, how work affects reader
Television Period of Innovation
1880-1940
Marconi invents radio
1896
Life of an American Fireman
1902/1903
Audion Tube invented by DeForest
1906
Birth of a Nation
1915
RCA Formed
1919
KDKA Pittsburgh becomes first station in USA
1920
WEAF has first radio ads
1922
The Jazz Singer
1927
Federal Communications Commission
1934; 7 commissioners, legislative and judicial power, Interstate Commerce Commission regulates airwaves, Power base with license renewal, maintained the formula
Golden Age of Radio
1936-1946
Television Period of Diffusion
1941-1970; development of network domination, development of rating systems, programming aimed at the lowest common denominator
United States v Paramount
1948
US v Roth
1957; Four fold test whether average person applying contemporary community standards viewing the dominant theme of the material taken as a whole appeals to prurient interests
Memoirs v Massachusetts
1966; patently offensive and utterly without redeeming social value
Television Period of Diversification
1971- present; technological innovations, specialization and segmentation, challenge to network domination, digital possibilities
Wireless Ship Act of 1910
All ships must have a radio
Goodman v Carr/Boston Magazine
Arsonist comment on Goodman, confused because of other crimes he has committed, Goodman doesn't get actual malice that is needed
Fishman Obscenity Paradigm
Children, unwilling recipients, expresses worthwhile artistic, creative or intellectual concerns
Characteristics of Digital Natives
Collaboration, entertainment, speed, multi-taskers, short attention span, copy past culture, online identity
Radio Act of 1927
FRC makes five commissioners, regional rather than local, annual money, scarcity justification, PICAN formula of public interest, convenience and necessity
Brinkley Case
Has medical question box where he promos himself, lost his medical license, so his station is pulled because of obscenity, too many ads, and bad medical advice and is upheld
Telecommunication Act of 1996
Internet in spectrum allotment and allowed media cross ownership
Definition of PR
Management function that evaluates public attitudes to plan and implement a program to earn public understanding and acceptance
Raye v Letterman
She's a public figure
New York v Feber
right to prohibit minors from appearing in explicit scenes regardless of other merit of work, people who look young must be used instead
Hustler v Falwell
the incest thing and it was cool because he's a public figure
